tonic
Enamor All For Support?blur=25

In the campaign, Enamor celebrates all the little ways a woman’s support system pushes her to take a step forward

exchange4media Staff Mar 9, 2020 3:05 PM

Tonic?blur=25

According to a report by Tonic Worldwide’s division Gipsi, searches for eco-friendly gifting options have risen 67% from 2017 to 2019

exchange4media Staff Feb 17, 2020 11:53 AM

Swiggy Creative?blur=25

Industry experts say that Swiggy's take on Zomato while being cheeky brings out the fact that they have larger mindshare in the food tech space

Noel Dsouza Jan 23, 2020 8:33 AM

Mobile advertising?blur=25

Experts discuss the importance of mobile advertising in the digital ecosystem, and how 2020 will be a bigger year for it

Shikha Paliwal Jan 20, 2020 8:21 AM

TWIP?blur=25

TWIP or Tonic Worldwide Inuitive Programming will help brands leverage data to cut through the content clutter and get noticed

exchange4media Staff Jan 9, 2020 10:40 AM

ott?blur=25

In the absence of an industry-backed measurement system for the OTT space, industry experts explain why analytics provided by private players may not be enough in the long run

Shikha Paliwal Jan 6, 2020 8:36 AM

Aditya Group?blur=25

The 10-seconder Facebook Thumbstopper has been conceptualised and executed by Tonic Worldwide

exchange4media Staff Oct 25, 2019 1:59 PM

Change in the role of a Creative Director?blur=25

Advertising industry experts say that data and analytics tools won’t curb creativity, in fact, creative directors can leverage these marketing tools to reach out better to their target audience

Noel Dsouza Sep 17, 2019 8:24 AM

tonic worldwide?blur=25

As part of the mandate, Tonic Worldwide will handle the social media presence, digital engagement, digital strategy and online reputation for the real estate company

exchange4media Staff Sep 5, 2019 1:27 PM

Personalization in Advertising?blur=25

Ad industry experts share insights on the importance of personalisation in ad campaigns

Noel Dsouza Aug 12, 2019 7:57 AM

Twitter?blur=25

Industry experts say that the hashtag was a great way for brands to capitalize on a trend and instil brand recall

Noel Dsouza Jun 25, 2019 8:04 AM

Mobile Ad Fraud?blur=25

Rajiv Darshi, General Manager (West) Mediacom, Suraj Nambiar, National Media Head, Tonic Worldwide, and Anand Chakravarthy, MD, India, Essence, share insights on challenges of mobile advertising

Noel Dsouza Jun 24, 2019 7:27 AM

Ponds TVC?blur=25

According to industry experts, the ad that has been conceptualised by Ogilvy India breaks the mould, has an inspiring story and carries brand recall value but the execution could have been tad better

Noel Dsouza Jun 21, 2019 8:45 AM

TATA Sky TVC?blur=25

Industry experts believe that while the TVC has a good cast, the message could have been more impactful

Noel Dsouza Jun 17, 2019 8:28 AM

Aditya Birla Group Tonic Worldwide?blur=25

Conceptualized and executed by Tonic Worldwide, the Aditya Birla Group has reaffirmed its commitment to the environment by helping consumers identify their fears for the environment and act upon it

exchange4media Staff Jun 4, 2019 3:00 PM

Tonic Worldwide Cannes 2019?blur=25

Bhatt, Chief Strategy Officer of Tonic Worldwide, talks about their expectations from Cannes Lions festival this year, the campaigns that they have entered in and more

Noel Dsouza May 29, 2019 8:45 AM

Dinshaw?blur=25

The campaign has been released dominantly in digital media and supported by Radio and Outdoor in major markets

exchange4media Staff Apr 22, 2019 7:23 PM

Exam?blur=25

The TVC has been created by the creative agency Brand Bazooka and is live on multiple digital platforms like YouTube and Facebook

exchange4media Staff Mar 16, 2019 4:00 PM