samera khan?blur=25

She has been previously associated with agencies such as Ogilvy, DraftFCB, Havas, and Dentsu Webchutney

e4m Desk Jul 10, 2023 11:42 AM


The film, by Scarecrow M&C Saatchi, captures the beauty of Thanjavur, its architecture, its royal palace and its artistic traditions through the musical journey of two friends

e4m Desk Apr 17, 2023 3:30 PM


The film is about a business owner whose factory is at a standstill due to a shortage of funds

e4m Desk Apr 3, 2023 12:01 PM


The film will be running across TV Channels, digital and social media platforms

e4m Desk Oct 3, 2022 6:56 PM

Mother's Day?blur=25

The message has been dedicated to the sons and daughters of India’s creative families

e4m Desk May 9, 2022 10:52 AM

ArcelorMittal Nippon Steel Campaign?blur=25

Executed by Scarecrow M&C Saatchi, the campaign will be launched on TV and will be supported by print ads, radio spots, innovative outdoors, and digital engagement initiatives

e4m Desk Dec 25, 2021 8:14 AM

Stayfree ad?blur=25

The past two weeks were all about inspiring narratives, creative executions, and taking up social taboos like menstruation

Mansi Sharma Oct 12, 2021 8:24 AM


From showing up late on a crucial day to cheering for the Turkish football team on the streets, adlanders have some zany stories to share from Cannes

Misbaah Mansuri Apr 15, 2021 8:32 AM

liquor ban ads?blur=25

Ad industry experts say that there will always be restrictions but it is up to advertisers to be creative and find ‘elegant’ solutions for their campaigns

Misbaah Mansuri & Noel Dsouza Jan 27, 2021 8:48 AM


The film by Scarecrow M&C Saatchi has been shot by Bosco Bhandarkar, cinematography helmed by Vikash Nowlakha, and produced by Jungle Films

e4m Desk Oct 26, 2020 2:36 PM


The campaign, conceptualised by Scarecrow M&C Saatchi, is for a Daughter’s Day collection inspired by dream catchers

e4m Desk Sep 26, 2020 8:40 AM


Industry observers believe that fair implementation of the norms could help curb opportunistic advertising practices

Misbaah Mansuri Sep 7, 2020 8:41 AM


The campaign will also be promoted on social media through Facebook and Instagram

e4m Desk Aug 11, 2020 4:08 PM


The agency has brought to the forefront the age-old romance of chai and rain

e4m Desk Jul 23, 2020 6:26 PM