BramhaCorp partners with Kareena Khan for Pune project

Ropes in Scarecrow as agency of record for the campaign

by e4m Staff
Published: May 21, 2025 4:18 PM | 1 min read

BramhaCorp, a Pune-based leading real estate developer, has partnered with Kareena Kapoor for the launch of its premium residential project Sun Valley in Bavdhan, Pune.

Kareena’s modern elegance, career success and balanced lifestyle perfectly echo the spirit of the project — aspirational and graceful, stated a press release.

Commenting on the launch Dinesh Agrawal , Co-Chairman BramhaCorp said, “We’re excited to introduce Sun Valley as one of our most ambitious and creatively designed projects.With Sun Valley, we’re offering more than beautiful homes — we’re offering a new way of living. A space where luxury meets functionality, and where families can truly experience balance — between work and life, hustle and rest, dreams and reality. Bavdhan, with its infrastructural promise and scenic surroundings, offers the perfect backdrop for this landmark development.”

Scarecrow has been roped in as the agency of record for the Sun Valley campaign. Speaking on the association, Raghu Bhat, Co-founder, Scarecrow M&C Saatchi shared, “Partnering with BramhaCorp on a project of this scale is creatively energizing. Sun Valley is not just a residential space, it’s a lifestyle statement. Our campaign strategy is based on a strong consumer insight and builds on the classiness and sophistication that the brand and Kareena Kapoor Khan represent.”