sales
Marico Limited?blur=25

As per the company’s FY26 annual report, higher marketing investments were supported by cost efficiencies despite inflationary pressures

e4m Staff Jul 10, 2026 1:13 PM

Max Toulliou Takes Charge as SVP of InfoSum for EMEA Region?blur=25

In this role, Max Toulliou will lead WPP’s InfoSum commercial organization across the EMEA region

e4m Desk Jul 9, 2026 5:48 PM

Rethinking Sports Marketing: Brands Expand Beyond Cricket in India?blur=25

From FIFA’s global scale to Wimbledon’s younger audiences and pickleball’s growing appeal, non-cricket sports are opening new opportunities for brands across campaigns, sponsorships and advertising

Sandhi Sarun Jul 9, 2026 9:03 AM

Brands Target Late-Night Consumers as Digital Engagement Surges?blur=25

Consumers are researching, comparing and making purchase decisions for categories like consumer electronics, beauty, gaming, fintech & personal care late at night, say marketers

Sunidhi Vijay Jul 9, 2026 8:42 AM

Sushant Chopra Promoted to Director of Sales at Hybrid India?blur=25

Chopra will now lead sales strategy and execution across all Hybrid India markets, working closely with the regional leadership team to deepen partnerships with brands and agencies.

e4m Desk Jul 8, 2026 6:15 PM

Piyush Arora Takes on New Role as ED for Sales & Marketing at Škoda Auto Volkswagen India?blur=25

Arora will be taking over from Jan Bures, who will take on a new role at Volkswagen AG

e4m Staff Jul 8, 2026 1:55 PM

Shagun Sethi Joins JW Marriott Phuket as Sales & Marketing Director?blur=25

Shagun Sethi has over two decades of distinguished experience in the hospitality industry

e4m Desk Jul 7, 2026 11:40 AM

Rajashree Goswami Appointed Sales Head for North East at Britannia?blur=25

Previously, Goswami spent over 19 years with Varun Beverages Limited

e4m Staff Jul 6, 2026 2:38 PM

Broadcasters Meet to Address BARC Ratings Suspension Impact?blur=25

Industry executives said today's IBDF meeting is expected to focus on preparing a common industry position before engaging with the ministry

Imran Fazal Jul 6, 2026 11:47 AM

Elton Ollerhead Takes Charge as Head of EMEA Sales at Uber Advertising?blur=25

Prior to this, Elton Ollerhead was with Ascendant Network as RMN Europe council member

e4m Desk Jul 1, 2026 2:58 PM

Jalaj Srivastava Joins KJS Cement as Chief Sales & Marketing Officer?blur=25

Prior to this, Jalaj Srivastava was with Shree Cement Ltd. as Cluster Head (Sales & Marketing)

e4m Desk Jul 1, 2026 2:09 PM

Sudeep Nagpurkar Joins Zee Entertainment as Chief Sales Officer?blur=25

Sudeep will also manage Creator Economy & Partnerships, and will report into Sandeep Mehrotra, Chief Operating Officer – Advertisement Revenue, ‘Z’

e4m Staff Jul 1, 2026 1:47 PM

Premjeet Sodhi?blur=25

Premjeet Sodhi, Global Analytics Lead at WPP Media, writes attention measurement, as it currently exists, has brought new knowledge but is only a promising first draft

Premjeet Sodhi Jun 30, 2026 12:17 PM

Shveta Singh?blur=25

Shveta Singh, Founder of Iridescent Lens & independent marketing consultant, questions whether the latest creator economy trend is genuine marketing innovation or simply direct selling in new clothes

Shveta Singh Jun 29, 2026 9:30 AM

Can Mediocre Advertising Drive Sales Success? - Adman Prabhakar Mundkur?blur=25

Guest Column: Adman Prabhakar Mundkur decodes whether there is such a thing as ‘creative that sells’ and ‘creative for creative's sake’

Prabhakar Mundkur Jun 26, 2026 11:56 AM

MarTech Revolution: Driving Sales Beyond Just Brand Awareness?blur=25

With rising acquisition costs and hyper-competition, consumer brands are now talking conversion rates, basket size, and repeat purchase frequency, share industry heads

Anuja Jain Jun 22, 2026 8:45 AM

RBI Enforces New Rules on Influencer Marketing and NBFC Incentives?blur=25

As per the central bank said the objective was to ensure that incentive structures do not encourage aggressive sales practices or lead to the mis-selling of products

e4m Staff Jun 16, 2026 12:15 PM

Pravin S Sharma Promoted to Director of Advertising at ZEEL?blur=25

Sharma previously worked at Network18 Media & Investments Limited

e4m Staff Jun 11, 2026 5:02 PM

Motorola?blur=25

A high stakes gamble on microtech influencer accompanied by the meme culture completely rewriting the rule of consumer electronics launches

NATIVE CONTENT Jun 11, 2026 2:41 PM

Vishwajeet Singh Appointed Director of Sales & Marketing at JW Marriott?blur=25

Vishwajeet Singh brings over 16 years of experience across sales, marketing, business development, and customer relationship management

e4m Staff Jun 11, 2026 1:53 PM

Kunwar Khurana Promoted to Head of Sales and Marketing at Dr. Reddy's?blur=25

Kunwar Khurana has been with the pharma company for nearly 13 years

e4m Desk Jun 6, 2026 8:32 PM

Saibal Bhattacharyya Takes Helm as COO at Vadilal Industries?blur=25

Bhattacharyya has 23 years of experience in managing P&Ls, Sales and Marketing

e4m Desk Jun 6, 2026 11:49 AM

Ankit Sharma Promoted to Director of Sales at WPP Media?blur=25

Ankit Sharma's earlier role was as Group Head for Matrix Publicties & Media

e4m Desk Jun 6, 2026 8:21 AM

Gaurav Mehrraa Joins NDTV as Revenue Head for Brand Studio?blur=25

He joins NDTV from TV9 Network, where he served as National Head, Vice President

e4m Staff Jun 5, 2026 4:19 PM

Sumit Kumar Takes on Director Role at InMobi for APAC Sales?blur=25

Kumar moves from Tyroo, where he was Director Growth- Global Business and Commercial Development

e4m Staff Jun 3, 2026 7:14 PM

Harinder Dhillon Joins Adani Realty as Head of Sales & Marketing?blur=25

A seasoned real estate professional with over 28 years of experience across real estate, banking and customer-centric businesses

e4m Staff Jun 3, 2026 5:20 PM

Titan's Strategy: 70% of Watch Purchases Happen Offline, Says CMO Ranjani Krishnaswamy?blur=25

Ranjani Krishnaswamy, CMO, Analog Watches, at Titan Company, spoke to e4m on gap between digital discovery and offline conversion, how discovery phase is now decisively digital, winning GenZ & more

Anuja Jain Jun 3, 2026 9:10 AM

Furhan Ahmed Takes Charge as Head of Digital Transformation at Tata Consumer Products?blur=25

Ahmed has previously held roles at Gabriel & Co., AstraZeneca, Unilever India, RB and Oracle India

e4m Desk Jun 3, 2026 8:22 AM

Colin Fleming Joins OpenAI as Chief Marketing Officer, Business?blur=25

Previously, Colin Fleming served as EVP, Chief Marketing Officer at ServiceNow

e4m Staff May 28, 2026 8:39 AM

Shipra Wahi Appointed Chief Sales Officer for ZEE5?blur=25

Shipra Wahi will report to Sandeep Mehrotra, Chief Operating Officer – Advertisement Revenue

e4m Staff May 26, 2026 4:28 PM

Arun Singh Rawat Departs Republic World Amid Career Transition?blur=25

Industry sources say Rawat has been among the key commercial leaders at the network during its aggressive expansion phase, particularly in the Hindi news market

e4m Staff May 25, 2026 2:42 PM

7 AI Agents Every Brand Will Soon Deploy?blur=25

AI agents are reshaping modern marketing through autonomous campaign management, customer engagement, media buying, analytics, and personalised experiences.

Brij Pahwa May 21, 2026 6:26 PM

Rahul Pandey Appointed VP and Head of Sales at Heritage Foods?blur=25

Previously, Rahul Pandey served as Head – Sales & Distribution for the Foods Division at Dabur India Limited

e4m Staff May 20, 2026 12:39 PM

HARMAN Appoints Shekhar Datta as Sales Management Leader India?blur=25

Previously, he held leadership positions at OYO, Ola (Weddingz.in), Amazon India, Cummins India and Johnson & Johnson (Bangladesh)

e4m Staff May 19, 2026 3:06 PM

Sunita Rajan | Bloomberg Media?blur=25

Sunita Rajan, MD – APAC Media Sales, Bloomberg Media, talks about the shift towards premium influence-led advertising and more

Ruhail Amin May 14, 2026 9:19 AM

Junaid Khwaja appointed National Sales Head at Dream11?blur=25

Prior to this, Junaid Khwaja was with Amazon as Lead - Agency Partnership

e4m Desk May 13, 2026 11:48 AM

Gregory Owens joins Pinterest as VP International Enterprise Sales?blur=25

Prior to this, Gregory Owens was with X as VP - Sales and Partnerships in Europe & Africa and Channel Sales globally

e4m Desk May 7, 2026 2:22 PM

Michael Schäffner appointed Chief Sales Officer at Duetto?blur=25

Previously Senior Vice President of Global Sales, Schäffner will now lead Duetto’s global commercial organization

e4m Staff May 6, 2026 2:58 PM

Ameet Dhanda appointed Mumbai Branch Head Dainik Bhaskar Group?blur=25

Ameet Dhanda joins Dainik Bhaskar Group from The Times of India, where he led Times Experience (West)

e4m Staff May 6, 2026 10:40 AM

Samsung India elevates Aditya Babbar to lead mobile business 2026?blur=25

Babbar, who previously served as Vice President for the mobile division, has taken on the role of Head of Sales & Marketing, MX Business, Samsung India

e4m Staff May 2, 2026 2:44 PM

Abhay Duggal appointed Director Entertainment Ad Sales Hindi GEC JioStar?blur=25

Abhay Duggal’s past roles include stints at Zee Entertainment Enterprises Limited, Reliance Broadcast Network, Havells India Ltd among others

e4m Staff Apr 24, 2026 12:31 PM

AudiencePro?blur=25

AudiencePro is enabling CPG advertisers with a clear way to connect media activation to real brand growth and business outcomes

NATIVE CONTENT Apr 23, 2026 9:02 AM

Sanjay Joshi appointed National Head Government Digital Sales TV9 Network?blur=25

Prior to this, Sanjay Joshi was Sales Head of Govt Business - North, West & East Regions at Radio City India

e4m Staff Apr 23, 2026 8:58 AM