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The earlier revenue department methodology had resulted in potential demands of nearly Rs 2.5 lakh crore across the sector
Imran Fazal Sep 4, 2026 9:24 AM
Shrivastava's role will encompass strengthening sales performance, improving productivity and conversion, deepening customer and channel relationships and more
e4m Staff Aug 26, 2026 7:09 PM
Dr. Sandeep Goyal compares KBC and Bigg Boss as contrasting television success stories, arguing that while KBC has evolved with its audience, Bigg Boss must reinvent itself to remain relevant
Sandeep Goyal Aug 26, 2026 8:29 AM
The iconic reality entertainment franchise premieres on 30 August on Star Jalsha and JioHotstar, promising a high-stakes game of strategy, relationships and unexpected twists
NATIVE CONTENT Aug 21, 2026 10:04 PM
The latest CEO transitions indicate a sector increasingly looking for leaders who can navigate growth, premiumisation and changing consumer behaviour
Sandhi Sarun Aug 21, 2026 5:38 PM
He joins KPDL from Alpha Alternatives, where he was Senior Partner leading Strategic Partnerships and Real Estate Investing
e4m Staff Aug 20, 2026 1:18 PM
Guest Column: Senior business leader Taranjeet Singh offers an honest look at where AI actually moves the needle, and where it doesn’t
Taranjeet Singh Aug 19, 2026 8:43 AM
Ritu Kant Ojha, CEO of Proact Luxury Real Estate, writes that Brand India has shifted from seeking global attention to attracting global interest
Ritu Kant Ojha Aug 15, 2026 2:14 PM
In his expanded role, Anurag will oversee marketing and corporate communication, with a focus on brand positioning, media relations, digital communication and stakeholder engagement
e4m Staff Aug 10, 2026 5:38 PM
A new category of consumer intelligence that turns real-time declared choice into activation-ready audiences, at a scale few platforms can match
As quick commerce platforms squeeze festive shopping into minutes, agencies are redrawing creative, media and production plans for instant buyers
Aryendra Khan Aug 6, 2026 9:34 AM
Prashant Shetty recently joined ZEEL to lead its broadcast and digital advertising revenue business
Karan Kumar recently concluded his tenure as Chief Marketing Officer at Hero Realty
e4m Desk Jul 30, 2026 11:57 AM
The information is part of the agency's provisional attachment order (a copy of which is with e4m) in the alleged money laundering case against Gameskraft
Imran Fazal Jul 29, 2026 8:14 PM
Prior to this, Dass was Lead Platform Marketing (B2C Business) at UltraTech Cement
Sumeet Chunkhare, SOBHA Ltd., explores whether today's leaders are ready to own more than marketing and why the future belongs to leaders shaping brand, voice and customer experience
Sumeet Chunkhare Jul 23, 2026 3:15 PM
Before joining Ashwin Sheth Group, he held senior positions at Nahar Group
e4m Staff Jul 21, 2026 9:24 AM
Bhattacharjee joins Origen Realty from Reach Group where he was Vice President-Marketing
e4m Staff Jul 20, 2026 2:59 PM
Media Mantra will handle strategic communications, media engagement, and brand positioning for Arbour
e4m Staff Jul 17, 2026 7:58 AM
AI is transforming consumer research, enabling brands to generate real-time insights from search, social and retail data, where speed of learning is becoming the new competitive edge
Anuja Jain Jul 16, 2026 8:40 AM
For marketers, the luxury housing category is moving beyond lead generation with developers increasingly focusing on creating distinct brand identities
Sunidhi Vijay Jul 14, 2026 8:25 AM
Guest Column: Haresh Nayak, CEO of Connect Network Inc., on why the next decade of marketing belongs to organisations that plan with intelligence, not assumptions
Haresh Nayak Jul 11, 2026 8:30 AM
The Chief Guest of the event will be Kailash Vijayvargiya, Minister for Urban Development & Housing and Parliamentary Affairs, Government of Madhya Pradesh
e4m Staff Jul 9, 2026 11:31 AM
Advertising continues to contribute more than one-third of industry revenues, generating an estimated $300 million in 2025
e4m Staff Jul 9, 2026 11:00 AM
The partnership brings together the best of people, data, technology and specialist capabilities from across the group to drive L’Oréal’s next chapter of growth and transformation
Physical experiences are turning into user-created content, influencer collabs, consumer data and social media conversations, note market players
Sunidhi Vijay Jul 7, 2026 8:46 AM
As India's First Influencer Reality Show, the property brings together some of the region's most popular digital creators, who collectively command millions of followers across platforms
Tax authorities had sought to levy GST at 28% on the face value of every individual bet placed on gaming platforms
Imran Fazal Jun 26, 2026 9:22 AM
As per reports, the funding will take the Gurugram-based company’s value to more than $1 billion
Nutan Khanolkar joins after a nearly 9-year stint at Anarock, where she was VP Business Marketing
e4m Staff Jun 25, 2026 6:41 PM
Prior to his promotion, Arora served as Assistant General Manager - Marketing at Bharti Real Estate
e4m Staff Jun 25, 2026 8:05 AM
Chase Xu, Vice President of Realme Global, will be overseeing the Indian market
e4m Staff Jun 24, 2026 11:31 AM
The auditions will be conducted across 14 districts, starting from June 20th
e4m Staff Jun 19, 2026 7:28 PM
Prior to this, Reshmi Rema was with Canon India as Assistant Manager - Corporate Communications
He joins IndoSpace from Aditya Birla Housing Finance, where he served as Digital Marketing Lead
e4m Staff Jun 10, 2026 2:56 PM
Priya Rege Jaggi joins from McDonalds where she was Marketing Head for over 2 years
Neha Jolly Sawhney, Head of Ad Revenue, and Yagnesh Ravi, Lead Ad Solutions at Snap Inc., discuss Snapchat’s growing adoption among advertisers in India
Sunidhi Vijay Jun 5, 2026 8:57 AM
Prior to this, Balakumar Chandrasekaran was Head of Marketing at Reliance Centro for nearly 5 years
Housing.com CEO Praveen Sharma explains how AI is transforming home search through conversational discovery, personalization, trust-building and smarter property recommendations.
Brij Pahwa Jun 4, 2026 11:08 AM
A seasoned real estate professional with over 28 years of experience across real estate, banking and customer-centric businesses
Chauhan will lead the management and sales of the group's real estate assets under the supervision of the Group CEO
Brands may have to make sharper choices on media allocation, campaign timing and budget phasing if India’s biggest sporting property collides with its biggest consumption season
Kanchan Srivastava Jun 1, 2026 9:12 AM
The distinction could have far-reaching implications for online and offline competitions involving games such as chess, esports, bridge, poker and even certain formats of rummy
Imran Fazal May 30, 2026 10:10 AM
The awards celebrate leaders and emerging voices shaping the future of Indian real estate through innovation, entrepreneurship and long-term vision
e4m Staff May 28, 2026 1:23 PM
As per the report, of the 1,609 influencer ads processed 97.3% required modification, with over 54% promoting categories prohibited by law or where advertising is restricted
e4m Staff May 28, 2026 11:20 AM
For months, the Additional Solicitor General became the face of the Union government’s aggressive push against the real money gaming (RMG) industry
Imran Fazal May 28, 2026 8:08 AM
The dispute is whether states can impose blanket prohibitions on online games played for stakes
Imran Fazal May 26, 2026 8:55 AM