public-relations
Girish Balachandran appointed Group CEO; Nandita Lakshmanan transitions to Founding Partner Group also strengthens its leadership team with three senior appointments
e4m Staff Aug 11, 2026 3:49 PM
In her new role, Kapoor will oversee strategic planning, media relations, brand reputation, crisis communication, celebrity and influencer partnerships, and integrated campaign development
e4m Staff Aug 7, 2026 12:11 PM
The Hype Studio will work closely with TalentGum to elevate its market presence, deepen stakeholder engagement, and further establish its brand presence globally
e4m Staff Aug 6, 2026 11:16 AM
Media Mantra becomes first Indian independent PR firm to expand to Australia
Associations should encourage the best talent from across the industry rather than allowing leadership to rotate within a familiar circle
Dr Annurag Batra Jul 31, 2026 2:55 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, on how today’s PR campaigns are built not around product features or corporate announcements, but around insights
Ganapathy Viswanathan Jul 31, 2026 12:20 PM
Manish Sharma, PR Entrepreneur, Co-Founder of Key Communications explores how the communications profession is evolving beyond generating headlines to becoming a strategic business function
Manish Sharma Jul 24, 2026 4:40 PM
Shinde will lead corporate communications and public relations while driving reputation management, strategic communications, and brand storytelling for Polycab India
e4m Staff Jul 24, 2026 4:28 PM
The collaboration aims to amplify Flytta Green's narrative around sustainable industrial logistics, heavy-duty electric mobility, and India's clean freight transition
e4m Staff Jul 22, 2026 1:55 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says the communications industry may be talking more about Strategic PR today, but strategy has always been at the heart of PR
Ganapathy Viswanathan Jul 21, 2026 8:27 AM
Media Mantra will handle strategic communications, media engagement, and brand positioning for Arbour
e4m Staff Jul 17, 2026 7:58 AM
On World PR Day 2026, Raima Singh, Founder & CEO of Oak & Ivy Creative, shares her views on the evolving relationship between AI and PR, and what it signals for the industry's future
Raima Singh Jul 16, 2026 6:40 PM
Bhaskar Tare, Director, Gloocal Communications Pvt. Ltd., shares his learnings from the profession and reflects on the enduring pillars of PR on World PR Day 2026
Bhaskar Tare Jul 16, 2026 6:36 PM
Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out
Ritika Upmanyu Jul 16, 2026 1:08 PM
Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof
e4m Staff Jul 15, 2026 5:02 PM
Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios
e4m Staff Jul 15, 2026 3:54 PM
She held communications leadership roles for several brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and others
e4m Staff Jul 15, 2026 11:25 AM
exchange4media wishes Sunil Gautam a very happy birthday and celebrates a remarkable legacy that continues to inspire India's communications fraternity
e4m Staff Jul 13, 2026 9:31 PM
Previously, he was EVP Global Creative Innovation, Chief Creative Officer Asia Pacific at Gloin Ketchum
e4m Staff Jul 6, 2026 11:08 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says India’s PR industry is evolving from media relations to strategic biz counsel, with ideas and innovation driving its future
Ganapathy Viswanathan Jul 6, 2026 8:06 AM
The survey is conducted by Ipsos and PRCAI in collaboration with Astrum Reputation Advisory, capturing insights from consultancies and corp comm teams, and mid to senior level industry professionals
Nikita will lead Gloocal Communications' PR & Client Servicing vertical, with a focus on strengthening client partnerships, mentoring future leaders, expanding integrated communication solutions
The mandate aims to strengthen Riceberg Ventures’ visibility across the startup, investor, and innovation ecosystem while amplifying its vision of backing breakthrough deeptech companies globally
e4m Staff Jul 2, 2026 11:33 AM
Borgenbring will work across markets and functions, helping connect people, strengthen capabilities and support the communications community on a global scale
e4m Staff Jul 2, 2026 10:38 AM
Has strategic silence become a reputational risk? Industry leaders weigh in on its impact, future challenges, common misconceptions and where communicators should draw the line
Ritika Upmanyu Jul 2, 2026 10:00 AM
The agency has been founded by Vijay Amruth Raj, a former journalist, PR leader, and corporate communications expert with over 25 years of experience
e4m Staff Jun 29, 2026 3:51 PM
At Cannes Lions 2026, Edelman CEO Richard Edelman discusses AI search, earned media, trust, brand credibility and why marketers can no longer rely solely on paid visibility
Brij Pahwa Jun 24, 2026 10:11 PM
Previously, Tripathyi served as Chief Manager – Corporate Affairs at Sterlite Power
e4m Staff Jun 22, 2026 3:58 PM
Dr. Sarvesh Tiwari, Founder and Managing Director, PR Professionals, discusses how regional markets are shaping comms strategies and why strong local networks are becoming a competitive advantage
Dr. Sarvesh Tiwari Jun 19, 2026 3:16 PM
Prior to joining Ogilvy, she served as Vice President and Lead – Luxury & Lifestyle at MSL Group India
e4m Staff Jun 18, 2026 11:46 AM
In this feature, Abhinav K. Srivastava shares his three-decade journey in communications, the evolution of PR, crisis management, agency life, and the future of the profession
Ritika Upmanyu Jun 12, 2026 5:02 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores the growing influence of AI across the communications landscape
Ganapathy Viswanathan Jun 3, 2026 9:12 AM
Prior to joining KKR, Parekh was associated with Welspun One, where she served as Head of Corporate Communications and Public Relations
e4m Staff May 29, 2026 11:46 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on how PR drives visibility while Comms ensures consistency, credibility, and alignment across brands
Ganapathy Viswanathan May 15, 2026 10:42 AM
This National PR Day, industry leaders decode the transformation of PR in India; its growing influence, expanding mandate, and what lies ahead
Ritika Upmanyu Apr 21, 2026 11:50 AM
HS Chung, CEO, Asia Pacific, Burson, speaks about their push to quantify ‘reputation capital’, the role of AI in reshaping the industry and why India sits at the heart of its future strategy
Ruhail Amin Mar 31, 2026 9:11 AM
Dutta joins the company after a long stint of nearly 15 years with Jubilant FoodWorks Ltd
e4m Staff Mar 24, 2026 10:58 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant and author, writes on Madan Bahal, Co-Founder and Managing Director of Adfactors PR, as he marks his 70th birthday
Ganapathy Viswanathan Feb 2, 2026 7:51 AM
The firm will support NSE in engaging with a growing investor base and in strengthening its positioning as a key voice in India’s evolving capital markets landscape
e4m Staff Jan 30, 2026 2:57 PM
The creator PR and grooming market is estimated at Rs 300-500 crore, driven by creators expanding beyond social media into films, streaming platforms, podcasts, and long-term brand partnerships
Shalinee Mishra Jan 23, 2026 9:22 AM
The partnership aims to elevate Beams’ brand positioning and strengthen narrative impact in the fintech ecosystem
e4m Staff Jan 21, 2026 3:27 PM
Dr. T. Vinayakumar is also the Trustee and Founder Secretary of Pepper Creative Awards Trust
The mandate will focus on strengthening the bank’s communications strategy
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & author writes about AI’s rapid shift from a support tool to the driving force of PR by 2026
Ganapathy Viswanathan Dec 30, 2025 9:27 AM
Vandana Kakar, PR consultant and former Client Services Director at Good Relations India shares a heartfelt note on the passing of grand old man of Indian PR, Anthony BM Good, OBE
e4m Staff Oct 30, 2025 11:07 AM
Ganapathy Viswanathan talks about how PR has shaped—and continues to shape—the Indian communication landscape
e4m Staff Oct 17, 2025 12:33 PM
Communication veteran Ganapathy Viswanathan’s book also examines pressing industry challenges, from the talent crunch to the evolving role of influencers and journalists
e4m Staff Oct 17, 2025 11:54 AM
Industry leaders to share India’s RISE Story over the next 25 years, as we build towards Viksit Bharat 2047
Industry professionals discuss what today’s RFP process looks like, where it’s falling short, and what changes are necessary to make it more effective and equitable for all stakeholders
Ritika Upmanyu Jul 16, 2025 6:56 PM