poo
Prior to this, Pooja Salunke was with House of Masaba as Assistant Manager Marketing Communications
Kareena Kapoor Khan has been the brand ambassador for Fizzy Goblet since 2022
e4m Staff Jul 8, 2026 10:49 AM
The platform has been launched along with Varun Sheth and Zaheer Adenwala
Kuldeep Kothari has been named as the Interim Chief Financial Officer
e4m Staff Jun 24, 2026 2:20 PM
Pooja Manek, Creative and Founding Member, Talented Agency India, shares her experience of being part of the Outdoor Lions jury this year
Simran Sabherwal Jun 23, 2026 3:29 PM
'Poora India Watchega', a nationwide campaign for the FIFA World Cup 2026, is developed by agency Talented and mktgstack
Aryendra Khan Jun 16, 2026 5:04 PM
Prior to joining SBI Mutual Fund, she served as Associate Vice President – Digital Marketing at IIFL Capital Services
e4m Staff Jun 10, 2026 2:15 PM
Vikram Karwal spoke to e4m on the launch of Parachute Advansed’s new shampoo line
e4m Staff May 29, 2026 2:03 PM
Prior to this promotion, Apoorva Mehandiratta served as Director – Marketing at ZEE5
e4m Staff May 29, 2026 12:16 PM
As per the report, of the 1,609 influencer ads processed 97.3% required modification, with over 54% promoting categories prohibited by law or where advertising is restricted
e4m Staff May 28, 2026 11:20 AM
The Mittal family will reportedly hold around 75% ownership following completion of the transaction
Orry’s departure follows the recent exit of Janhvi Kapoor from the agency
e4m Staff Apr 30, 2026 11:59 AM
Pooja Mishra, Founder & Director, Outlook PR, talks on building communications capital and earning the market’s trust through consistent narrative
Pooja Mishra Apr 28, 2026 12:45 PM
Poonam Nikam, Head of Communications – India & SEA, Snap Inc., explains why narrative capital is the true currency of modern communication
Poonam Nikam Apr 27, 2026 5:41 PM
Pooja Mehrotra has taken up the role of Senior Associate Editor at AajTak Digital
e4m Staff Apr 27, 2026 10:12 AM
She was previously associated with NEC Corporation India, where she led the HR function.
e4m Staff Apr 18, 2026 3:58 PM
Arun Kumar Kapoor, Heena Naishadh Bhatt and Ashok Anant Paranjpe have been appointed
e4m Staff Apr 18, 2026 8:27 AM
Guest Column: Seasoned ad professional Chandana Agarwal writes India reveres women as powerful archetypes but often reduces them to passive roles—and progress lies in restoring their real authority
Chandana Agarwal Apr 17, 2026 9:59 AM
Gurjeev Singh Kapoor was earlier Head of Distribution and International at Disney Star
Apoorva Singh served as Senior Manager (Category) at JSW One Platforms Ltd
Prior to her elevation, Disha Kapoor held the role of Marketing Manager for India
Raj Jain, former CEO of BCCL, has been appointed to the board for a period of five years
e4m Staff Mar 25, 2026 8:09 PM
The refreshed identity strengthens Mana Projects’ commitment to creating homes that inspire modern living while respecting ecological balance
e4m Staff Mar 15, 2026 5:00 PM
Pooja Asar is the Head of Marketing, Tata Passenger Electric Mobility Limited
e4m Staff Mar 13, 2026 11:44 AM
The key objective of the campaign is to build awareness that Agilus Diagnostics is the same brand previously known as SRL Diagnostics
e4m Staff Mar 10, 2026 1:03 PM
Jayant Balan, Head RAC Business, Voltas Limited and CMO Pragya Bijalwan share how the brand is sharpening its marketing strategy for a new-generation buyer
Anushka Roy Choudhary and Shalinee Mishra Mar 9, 2026 9:33 AM
The larger-than-life display marks a proud moment for Indian cinema as the movie makes a striking impression on a global platform
Guest Article: Apoorva Nijhara, Corporate Communications Lead, Aviva India examines how the shift from an attention economy to an exhaustion economy is forcing brands to rethink communication
Apoorva Nijhara Mar 5, 2026 6:09 PM
Industry observers say some brands are strengthening internal checks before campaigns go live, with marketing teams working more closely with legal and compliance teams on product claims
Sunidhi Vijay Mar 5, 2026 8:47 AM
The new campaign featuring Ranbir Kapoor will focus on enhancing brand visibility and recall, the company said
e4m Staff Feb 27, 2026 4:36 PM
Before joining NDTV, Naveen was the Founding Editor of PTI’s Video Services
e4m Staff Feb 25, 2026 5:09 PM
The film captures relatable foodie moments, instantly reinforcing the brand’s appeal among modern households and younger consumers
e4m Staff Feb 22, 2026 7:00 AM
Financial author and investor Robert Kiyosaki has said India’s growth is about structure — a consumption-led economy, favourable demographics, and a growing internal market
e4m Staff Feb 18, 2026 8:59 AM
Archana Kapoor, Founder of SMART and The Radio Festival, shares insights on radio as critical infrastructure in the age of AI, roadmap for the future and more
e4m Staff Feb 16, 2026 11:14 AM
Indian brands cut budgets and explore influencer-led models, foreign luxury and lifestyle brands continue to view Indian celebrities as key gateways to a fast-growing market
Shalinee Mishra Feb 4, 2026 8:28 AM
From scaling global brands to nurturing founder-led platforms, Pooja Verma’s journey as Co-founder of Whiskers Marketing reflects a quiet commitment to building the digital and startup ecosystem
Prior to this, Poorva Bhatikar held the role of Industry Manager at the company
e4m Desk Jan 28, 2026 11:42 AM
Sources close to developments around RCB’s potential sale had told e4m late last year that Adar Poonawalla’s name has come up among the potential bidders
e4m Desk Jan 23, 2026 11:55 AM
Ranbir Kapoor’s role will focus on strengthening the brand’s visibility nationally
e4m Staff Jan 22, 2026 4:45 PM
From Ranbir Kapoor as Ross, Priyanka Chopra as Rachel, Kareena Kapoor as Monica to Aamir Khan as Chandler – a Bollywood twist on 'Friends' mixing the show's humour with filmy flair
Vaishnavi Deshpande Jan 20, 2026 7:16 PM
Blending insight, emotion and relevance to stay truly memorable, here are this week’s ads that caught our eye
Aryendra Khan Jan 17, 2026 9:08 AM
The Palmonas ad sees Amrita Rao channel her 'Vivah' persona, delivering her line in the same iconic style
Vaishnavi Deshpande Jan 16, 2026 5:55 PM
Prior to her elevation, Natasha Kapoor held the role of Strategic Media Planning IN and APAC
From stand-up to lifestyle collabs, these campaigns stood out for visibility and the authentic, seamless way brands were woven into creators’ stories
Shalinee Mishra Jan 10, 2026 9:15 AM
As brands rethink how they connect with audiences in the digital age, AI-generated virtual personalities are moving beyond experiments to become the faces of modern campaigns
Aryendra Khan Jan 8, 2026 8:37 AM
This strategy is not new, but its renewed visibility in 2024 and 2025 points to a larger shift
Shalinee Mishra Jan 6, 2026 9:01 AM