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DTDC has elevated Aditya Vikram, Vinod Khatri, Santanu Chakraborty and Nikhil Abhishek
e4m Staff Aug 27, 2026 4:35 PM
In her new role, Kapoor will oversee strategic planning, media relations, brand reputation, crisis communication, celebrity and influencer partnerships, and integrated campaign development
e4m Staff Aug 7, 2026 12:11 PM
From evil eyes to Spider-Man, jewellery to lip balms; this week's ads prove brands are betting big on nostalgia, celebrity buzz and cultural storytelling
Aryendra Khan Aug 1, 2026 9:21 AM
According to the election papers circulated among members, the new governing board will comprise 23 elected members, including one President
Imran Fazal Jul 31, 2026 10:40 AM
Prior to this, Ghate was Senior Field Marketing Manager at Datamatics
e4m Desk Jul 25, 2026 11:23 AM
She will work closely with the leadership team to shape corporate narratives, strengthen stakeholder relationships, enhance visibility across media and industry platforms
e4m Staff Jul 15, 2026 2:49 PM
Kareena Kapoor Khan has been the brand ambassador for Fizzy Goblet since 2022
e4m Staff Jul 8, 2026 10:49 AM
Kuldeep Kothari has been named as the Interim Chief Financial Officer
e4m Staff Jun 24, 2026 2:20 PM
Pooja Manek, Creative and Founding Member, Talented Agency India, shares her experience of being part of the Outdoor Lions jury this year
Simran Sabherwal Jun 23, 2026 3:29 PM
'Poora India Watchega', a nationwide campaign for the FIFA World Cup 2026, is developed by agency Talented and mktgstack
Aryendra Khan Jun 16, 2026 5:04 PM
Prior to joining SBI Mutual Fund, she served as Associate Vice President – Digital Marketing at IIFL Capital Services
e4m Staff Jun 10, 2026 2:15 PM
Vikram Karwal spoke to e4m on the launch of Parachute Advansed’s new shampoo line
e4m Staff May 29, 2026 2:03 PM
Prior to this promotion, Apoorva Mehandiratta served as Director – Marketing at ZEE5
e4m Staff May 29, 2026 12:16 PM
As per the report, of the 1,609 influencer ads processed 97.3% required modification, with over 54% promoting categories prohibited by law or where advertising is restricted
e4m Staff May 28, 2026 11:20 AM
Orry’s departure follows the recent exit of Janhvi Kapoor from the agency
e4m Staff Apr 30, 2026 11:59 AM
Pooja Mishra, Founder & Director, Outlook PR, talks on building communications capital and earning the market’s trust through consistent narrative
Pooja Mishra Apr 28, 2026 12:45 PM
Poonam Nikam, Head of Communications – India & SEA, Snap Inc., explains why narrative capital is the true currency of modern communication
Poonam Nikam Apr 27, 2026 5:41 PM
Pooja Mehrotra has taken up the role of Senior Associate Editor at AajTak Digital
e4m Staff Apr 27, 2026 10:12 AM
She was previously associated with NEC Corporation India, where she led the HR function.
e4m Staff Apr 18, 2026 3:58 PM
Arun Kumar Kapoor, Heena Naishadh Bhatt and Ashok Anant Paranjpe have been appointed
e4m Staff Apr 18, 2026 8:27 AM
Guest Column: Seasoned ad professional Chandana Agarwal writes India reveres women as powerful archetypes but often reduces them to passive roles—and progress lies in restoring their real authority
Chandana Agarwal Apr 17, 2026 9:59 AM
Raj Jain, former CEO of BCCL, has been appointed to the board for a period of five years
e4m Staff Mar 25, 2026 8:09 PM
The refreshed identity strengthens Mana Projects’ commitment to creating homes that inspire modern living while respecting ecological balance
e4m Staff Mar 15, 2026 5:00 PM
Pooja Asar is the Head of Marketing, Tata Passenger Electric Mobility Limited
e4m Staff Mar 13, 2026 11:44 AM
The key objective of the campaign is to build awareness that Agilus Diagnostics is the same brand previously known as SRL Diagnostics
e4m Staff Mar 10, 2026 1:03 PM
Jayant Balan, Head RAC Business, Voltas Limited and CMO Pragya Bijalwan share how the brand is sharpening its marketing strategy for a new-generation buyer
Anushka Roy Choudhary and Shalinee Mishra Mar 9, 2026 9:33 AM
Guest Article: Apoorva Nijhara, Corporate Communications Lead, Aviva India examines how the shift from an attention economy to an exhaustion economy is forcing brands to rethink communication
Apoorva Nijhara Mar 5, 2026 6:09 PM
Industry observers say some brands are strengthening internal checks before campaigns go live, with marketing teams working more closely with legal and compliance teams on product claims
Sunidhi Vijay Mar 5, 2026 8:47 AM
The new campaign featuring Ranbir Kapoor will focus on enhancing brand visibility and recall, the company said
e4m Staff Feb 27, 2026 4:36 PM
Before joining NDTV, Naveen was the Founding Editor of PTI’s Video Services
e4m Staff Feb 25, 2026 5:09 PM
The film captures relatable foodie moments, instantly reinforcing the brand’s appeal among modern households and younger consumers
e4m Staff Feb 22, 2026 7:00 AM
Financial author and investor Robert Kiyosaki has said India’s growth is about structure — a consumption-led economy, favourable demographics, and a growing internal market
e4m Staff Feb 18, 2026 8:59 AM
Archana Kapoor, Founder of SMART and The Radio Festival, shares insights on radio as critical infrastructure in the age of AI, roadmap for the future and more
e4m Staff Feb 16, 2026 11:14 AM
Indian brands cut budgets and explore influencer-led models, foreign luxury and lifestyle brands continue to view Indian celebrities as key gateways to a fast-growing market
Shalinee Mishra Feb 4, 2026 8:28 AM
Prior to this, Poorva Bhatikar held the role of Industry Manager at the company
e4m Desk Jan 28, 2026 11:42 AM
Sources close to developments around RCB’s potential sale had told e4m late last year that Adar Poonawalla’s name has come up among the potential bidders
e4m Desk Jan 23, 2026 11:55 AM
Ranbir Kapoor’s role will focus on strengthening the brand’s visibility nationally
e4m Staff Jan 22, 2026 4:45 PM












