Here's how organisations have been moving towards creating a sustainable work culture in the industry during the pandemic

Nafisa Shaheen May 28, 2021 9:00 AM

The plaintiff had sought an injunction against BharatPe for using ‘Pe’ in its name, according to media reports

exchange4media Staff Apr 24, 2021 8:18 AM

The 18 sponsors on-board for 2021 edition include Dream11, Byju’s, Phone Pe, Just Dial, Upstox, Bingo, Kamla Pasand, AMF, Frooti, Asian Paints, Thums Up, and more

exchange4media Staff Apr 5, 2021 1:33 PM

The brand's ‘Karte Ja Bhadte Ja’ series of adverts that ran during the IPL on TV, featuring brand ambassadors Aamir Khan and Alia Bhatt, received a tremendously positive response

Dipali Banka Mar 30, 2021 8:21 AM

Besides being a co-presenting sponsor on Star India & associate sponsor on Disney+ Hotstar, PhonePe is also sponsoring 4 IPL franchises

Javed Farooqui Mar 23, 2021 8:09 AM

The payment platform is also sponsoring 4 IPL franchises - Mumbai Indians, Chennai Super Kings, Royal Challengers Bangalore & Delhi Capitals

exchange4media Staff Mar 18, 2021 1:37 PM

Developed by Leo Burnett, this campaign is a delightful showcase of the myriad ways in which Indians have welcomed PhonePe into their lives and onto their phones

exchange4media Staff Feb 10, 2021 5:16 PM

The company's revenue from operations shot up to Rs 371.76 crore for the fiscal ended 31st March 2020 from Rs 184.22 crore in FY19

exchange4media Staff Jan 4, 2021 2:43 PM

In FY20, the payment app received a fund infusion worth Rs 1,710 crore from its parent company through three rounds of funding

exchange4media Staff Dec 14, 2020 5:02 PM

Guest Column: Priya Patankar, Head of Communications at PhonePe, lists five things to keep in mind while designing content strategy

Priya Patankar Dec 9, 2020 2:58 PM

Panellists Amit Nanchahal, Geetika Bangia, Priya Patankar & Mukesh Kharbanda deliberated on the important qualities of a leader in the comms industry at e4m PR & Corp Comm 40 Under 40 Summit 2020

exchange4media Staff Nov 30, 2020 8:29 AM

Sonika Chandra, VP, Business Development & Strategic Partnerships, PhonePe, shares more on the growing digital payments infrastructure, PhonePe’s Switch platform & on the ongoing festive season

Nafisa Shaheen Nov 24, 2020 9:00 AM

Sameer Nigam, Founder & CEO, PhonePe spoke on ‘Fast Track Financial Inclusion In Post Pandemic’ on the inaugural day of the Screenage Mobile Marketing Virtual Conference

exchange4media Staff Nov 20, 2020 8:47 AM

The campaign has been conceptualised and created by Leo Burnett India

exchange4media Staff Nov 2, 2020 1:55 PM

The Dussehra themed campaign features 10 animated short videos educating users on new age evil

exchange4media Staff Oct 27, 2020 1:12 PM

The campaign has been featured across ATL, BTL, TV, digital marketing and other advertising mediums

exchange4media Staff Oct 7, 2020 1:45 PM

Amidst chatter about the dip in quality of IPL ads this year, the agency world elaborates on how it is navigating through a longer pre-production phase, internet connectivity issues & other hurdles

Misbaah Mansuri Sep 28, 2020 8:46 AM

Users of PhonePe can now catch all the live action while they transact, with live scores, real-time cricket news updates, and ball-by-ball commentary from Yahoo Cricket on ‘Switch Gully'

exchange4media Staff Sep 18, 2020 2:44 PM

We asked experts on their take on the spot, which has crossed a whopping 28 million views on YouTube

Misbaah Mansuri Aug 21, 2020 8:28 AM

Amazon, Phone Pe, Unacademy and TVS are all in advanced stages of negotiation with Star, say sources

Tasmayee Laha Roy Aug 19, 2020 8:46 AM