PhonePe to hire Amit Doshi as CMO: Report
Amit Doshi recently stepped down as the Marketing head of Britannia
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Published: Mar 6, 2025 9:30 AM | 1 min read
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Amit Doshi who recently moved on from Britannia will reportedly join payments app PhonePe as its Chief Marketing Officer.
Doshi resigned as the CMO on January 31, 2025. He was the Business Head for Biscuits, Creme Wafers and Salty Snacks. He was responsible for delivering sustainable, profitable growth, driving topline through brand equity and penetration-building initiatives, improving operating income, growing market share, and co-creating the new product roadmap.
With over 17 years of experience, Doshi has expertise in brand marketing, sales, and customer development. In his previous assignment, he was Director, Marketing, Lenovo (India and South Asia). He has also worked with Perfetti Van Melle and Britannia in the past.
Doshi has gained experience in Consumer (B2C), Enterprise, Small & Medium Business (SMB), and Tablet business units at Lenovo and brings a valuable understanding of consumers and markets across product categories.
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