At the NEONS OOH Conference and Awards 2019 panellists discussed what is the next step in DOOH to attract maximum eyeballs

exchange4media Staff 09-March-2019

The new series features superior technology including Nanoe™ and AG Clean Filter for removal of harmful particles and PM2.5 to provide clean air

exchange4media Staff 21-February-2019

The 'Naye India ke badhte load ke liye’ campaign highlights Anchor by Panasonic’s product offerings featuring the latest Japanese technology

exchange4media Staff 10-November-2018

Further to their successful execution for Panasonic’s smartphone campaign last year, Makani Creatives will now manage all ATL and BTL communication for the brand

exchange4media Staff 29-August-2018

Under the tutelage of professional photographer Mohit Ahuja, the activity will culminate at the Delhi Photo Fair, on World Photography Day on August 19

exchange4media Staff 20-August-2018

The business was won post a multi-agency pitch and will be handled by Leo Burnett India’s Mumbai office

exchange4media Staff 16-August-2018

Sharma is the first Indian to hold this position and spearhead the company's Indian electricals business

exchange4media Staff 09-July-2018

The Pitch CMO Summit was held in Bangalore on 4th July, 2018, where the best minds in the business discussed the theme- ‘I shop, therefore I am’

exchange4media Staff 06-July-2018

Sarthak Seth, Chief Marketing Officer, Panasonic, spoke about how consumer experience and the ways brands connect to their customers have changed today, at the Pitch CMO Summit, 2018 in Bangalore

exchange4media Staff 05-July-2018

This year’s theme for the Bangalore edition of the Summit is ‘I shop, therefore I am’

exchange4media Staff 05-June-2018

The campaign has been conceptualized by Dentsu Webchutney

exchange4media Staff 16-October-2017

She features in the new TVC with Bollywood actor Varun Dhawan

exchange4media Staff 11-August-2017

This will be the ad agency’s first foray in the telecom sector and they will execute plans for Panasonic’s latest smartphones ELUGA A3 and A3 Pro

exchange4media Staff 10-August-2017

Panasonic aims to boost sales before the roll-out of GST slabs and pass on the advantage to the end customer

exchange4media Staff 05-June-2017

Marketing Cloud allows personalized consumer communication at scale across multiple digital touch points

exchange4media Staff 06-April-2017

Daizo Ito is now Senior Vice President, Eco Solutions Company In Charge of Global Marketing and Manish Sharma, VP Appliances Company of Panasonic Corporation

exchange4media Staff 04-April-2017

The 21-year-old Olympic silver medalist badminton player has signed a 5-year endorsement deal with the brand

exchange4media Staff 29-March-2017

Brings an opportunity for millennials to fulfil their dreams of travelling the world

exchange4media Staff 31-December-2016

IBD India, a Percept – Hakuhodo Company, has retained the creative duties of Panasonic Consumer Electronics for two years now, post a long pitch process

exchange4media Staff 27-August-2016

Daizo Ito appointed as Managing Executive Officer, Panasonic Corporation and Chairman of Panasonic India & Regional Head ISAMEA region. Sharma to be appointed as Executive Officer, Panasonic Corporation and President and CEO of Panasonic India & South Asia

exchange4media Staff 05-April-2016