Date-wise News
Disney+ Hotstar?blur=25

It’s time for marketers to fine-tune their media strategies to make the most of the upcoming festive season. Disney+ Hotstar's Festive Sentiment Tracker survey reveals this and more

exchange4media Staff Sep 22, 2022 3:58 PM

ashish pathak?blur=25

Pathak has in the past worked with Wunderman Thompson, BBH, BMB and Ogilvy

exchange4media Staff Sep 22, 2022 3:13 PM


Findings of the latest Mobile Game Advertising 2022 report for India say that advertising on mobile gaming delivers better performance compared to non-gaming environments

exchange4media Staff Sep 22, 2022 12:22 PM

Shanaya Kapoor?blur=25

Kapoor joins other leading travel personalities from Australia, South Korea, Vietnam and Japan

exchange4media Staff Sep 22, 2022 11:50 AM

Vijay Takkar?blur=25

The network has also planned a 360-degree campaign that will precede the channel launch

exchange4media Staff Sep 22, 2022 11:31 AM

Times Network?blur=25

The network has named Rohit Chadda as President and COO - Digital Business; and Vinay Sarawagi as Senior Vice President – Digital Content

exchange4media Staff Sep 22, 2022 11:05 AM

thums up?blur=25

The campaign will provide audiences with exclusive access to match footage and content

exchange4media Staff Sep 22, 2022 10:54 AM

Mumbai Metro?blur=25

Reports say that the non-fare revenue generated from the exercise is pegged at Rs 40 crore annually

exchange4media Staff Sep 22, 2022 10:05 AM


Shirish Agarwal, Head - Marketing Communications & Brand, Panasonic Life Solutions India, shares insights on the company’s festive marketing plans

Kanchan Srivastava Sep 22, 2022 8:48 AM


In conversation with e4m, the newspaper designing legend talks about his works, the changing media landscape of print in the digital age, and his creative process

Shantanu David Sep 22, 2022 8:45 AM


Airtel, Jio & Vi are expected to increase their ad spends this year due to the impending 5G roll-out

Javed Farooqui Sep 22, 2022 8:23 AM


The two regulators have already held one round of talks and want to iron out issues before CCI comes out with recommendations on media ownership

Javed Farooqui Sep 22, 2022 8:20 AM