ooh-conference
At the e4m OOH Conference 2026, Mahindra and Mahindra's CMO for Auto, Manjari Upadhye, explained why presence without relevance leads to empty impressions
e4m Staff Apr 27, 2026 2:23 PM
For the OOH advertising industry, India's infrastructure boom spanning metros, airports, and expressways represents a shift in how brands reach, engage, and hold the attention of consumers
e4m Staff Apr 23, 2026 7:39 PM
Leaders at the e4m OOH Conference said localisation now goes beyond translation, focusing on consumer behaviour, dwell time and city nuances, with OOH aligning more closely with digital and commerce
e4m Staff Apr 23, 2026 2:07 PM
Here are some special moments from e4m OOH Conference and Awards 2026
e4m Desk Apr 23, 2026 12:35 PM
At e4m OOH Conference 2026, industry leaders explored how DOOH and pDOOH are evolving from visibility plays into accountable, performance-driven media
e4m Staff Apr 23, 2026 12:34 PM
Sam Balsara, Chairman of Madison World, delivered a data-driven valedictory address at the e4m OOH Conference 2026, laying out a frank diagnosis and a concrete roadmap for the medium
e4m Staff Apr 22, 2026 6:12 PM
The conference will be followed by the the e4m Neons OOH Awards 2026 that celebrates creativity, innovation and excellence in outdoor advertising
At the eighth edition of the conference on April 22, the panellist will share insights on the topic ‘Badalta Bharat: How New Infrastructure Is Redefining OOH in India’
At the eighth edition of the conference, the panellists will share insights on the topic ‘Speaking the city’s language: Localisation in modern OOH’
The eighth edition of the conference will be held on April 22 in Mumbai
Manjari Upadhye, Chief Marketing Officer - Auto, Mahindra and Mahindra Ltd., will share key insights on the topic ‘Branding on the Move: Building Automotive Narratives Beyond Screens’
Sarthak Seth, Senior Vice President and Chief Sales and Marketing Officer at Tata Realty, will share key insights on the topic ‘OOH in the Real Estate Marketing Mix’
The eighth edition of the conference will be held on April 22 in Mumbai
The eighth edition of the conference will be held on April 22 in Mumbai
Here are some special moments from the e4m OOH Conference and Neons OOH Awards 2025
The seventh edition of the conference will be held in Mumbai and will be followed by the e4m Neons OOH Awards
Speaking to exchange4media, Gulab Patil, Founder & CEO, Lemma, said the revamp was initiated upon observing a demand for campaigns that could seamlessly extend across various formats
Sonam Saini May 13, 2024 8:49 AM
The logo was unveiled by industry veteran Sam Balsara, drawing attention from the key dignitaries that graced the event
e4m Staff May 10, 2024 11:34 AM
At the e4m OOH Conference, industry experts came together to discuss the leadership outlook
e4m Staff May 10, 2024 8:49 AM
At e4m OOH Conference, industry leaders discuss about the DOOH and the Omnichannel Experience
At the e4m OOH Conference 2024, industry leaders deliberated on how traditional advertising on the outdoors is being revolutionised by digital technology
Sam Balsara, the Chairman of Madison World, delivered a closing keynote at e4m OOH Conference on Wednesday
At e4m OOH Conference, industry experts discuss how the field has evolved
Speaking at e4m OOH Conference 2024, Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions, talked about unlocking the untapped potential of OOH in non-metro
The conference will be followed by the e4m NEONS OOH Awards 2024 which celebrates creative excellence in out-of-home advertising
Dipankar Sanyal, CEO of Platinum Communications, feels programmatic would take 2-3 years to become a huge part of the media budget pies
Chehneet Kaur May 7, 2024 4:01 PM
At the e4m NEONS OOH Conference, Mehta, Chairman of the Board of Selvel One and Chairman, The Indian Outdoor Advertising Association, delivered a valedictory address about the future of OOH
exchange4media Staff May 20, 2023 8:52 AM
At the e4m NEONS OOH Conference, panellists shared insights on the topic 'Leveraging DOOH for Innovative & Impactful Media Formats'
exchange4media Staff May 19, 2023 4:39 PM
Chakraborty, President, Rapport Chrome, spoke about the reality of digital OOH in India at the e4m NEONS OOH Conference 2023
exchange4media Staff May 19, 2023 3:58 PM
Shiv Kumar, Chief Marketing & Passenger Experience Officer, Manohar International Airport, spoke at the e4m NEONS OOH Conference
exchange4media Staff May 19, 2023 3:54 PM
Ray spoke on the topic ‘Media’s Role in the New Ecosystem of Experiential and Outdoor Advertising’ at the e4m Neons OOH conference
exchange4media Staff May 19, 2023 3:03 PM
At e4m NEONS OOH Conference, industry leaders discussed the future of out-of-home advertising
exchange4media Staff May 19, 2023 1:19 PM
At e4m NEONS OOH conference, experts spoke on ‘need for optimized OOH advertising for an efficient brand building’
exchange4media Staff May 19, 2023 12:53 PM
Industry leaders at the e4m NEONS OOH Conference discussed where out-of-home advertising stands today and what it needs at the moment to reach its full potential
exchange4media Staff May 19, 2023 10:40 AM
e4m NEONS OOH Awards 2023 honoured creative excellence in out-of-home advertising design & innovation
exchange4media Staff May 18, 2023 9:28 PM
Rawat, creative director, Landor & Fitch India, spoke how outdoors are one of the most amazing areas of expression at the recently held NEONS OOH Conference
exchange4media Staff May 18, 2023 12:55 PM
At e4m NEONS OOH Conference, Singh of Tata Motors spoke about the impact of OOH, new practices, and more
exchange4media Staff May 18, 2023 8:47 AM
Industry heads will discuss the growth, challenges and opportunities of the evolving digital OOH ecosystem on May 18
exchange4media Staff May 16, 2023 9:06 AM
Experts to deliberate on the evolving OOH ecosystem, the challenges & opportunities and road ahead on May 17
exchange4media Staff May 15, 2023 8:54 AM
Industry heads to come together under one roof and share insights on the evolving OOH ecosystem, the challenges & opportunity and road ahead
exchange4media Staff May 8, 2023 12:14 PM
Experts to share insights on evolving out-of-home advertising strategies, growth of OOH ecosystem and more
exchange4media Staff May 3, 2023 12:06 PM
Laetitia Lim, CEO, Quividi, and Amanda Dorenberg, President of COMMB, to share insights at the 4th edition of the conference
exchange4media Staff Apr 10, 2023 1:46 PM
At the 10th edition of e4m NEONS OOH Conference, Srikanth Ramachandran, Group CEO, Moving Walls, spoke on 'OOH 4.0- Anatomy of the Modern OOH Planner and Media Owner'
exchange4media Staff Mar 16, 2020 8:35 AM
At the e4m NEONS OOH Conference, Alok Jalan, the MD of Laqshya Media Group, discussed the need for government regulation in the OOH industry, measurement metrics and aligning OOH with digital
exchange4media Staff Mar 16, 2020 8:30 AM
Rachna Lokhande, Co-CEO, Kinetic Worldwide, and Iftekhar Ahmed, VP Marketing, iBall India, engaged in a chat on integrating mediums and running successful campaigns
exchange4media Staff Mar 14, 2020 8:59 AM
On Day 2 of e4m NEONS OOH Conference, Patil, Founder and CEO, Lemma Technologies spoke on the programmatic revolution in the DOOH ad space
exchange4media Staff Mar 14, 2020 8:57 AM
At the NEONS OOH Conference, Posterscope India's Fabian Trevor Cowan, Madison Media's Ramesh Bhaskaran, Signpost India's Rahul Mago, presented case studies that explored the efficacy of the OOH medium
exchange4media Staff Mar 14, 2020 8:57 AM
On Day 2 of the e4m NEONS OOH Conference, experts discuss how digitisation and innovations are impacting the OOH industry
exchange4media Staff Mar 14, 2020 8:37 AM
Among the big winners were Rapport Outdoor Advertising, Brown & Polson, Laqshya, Street Talk, Ecosys OOH, Milestone Brandcom, Signpost India and Tribes Communication
exchange4media Staff Mar 13, 2020 8:07 PM
At the NEONS OOH Conference, Rajib Basu, Leader - Media & Entertainment, PwC India, spoke on the topic - Traditional to Digital to Mobile: What next in Outdoor Advertising?
exchange4media Staff Mar 13, 2020 5:12 PM