e4m NEONS OOH Awards 2020: Exceptional works in OOH Advertising & Digital Signage win big
Among the big winners were Rapport Outdoor Advertising, Brown & Polson, Laqshya, Street Talk, Ecosys OOH, Milestone Brandcom, Signpost India and Tribes Communication
The e4m NEONS OOH Awards 2020, which took place on Friday, saw marquee OOH players win gold metals at Taj Santa Cruz, Mumbai. This year, on the 10th edition of e4m NEONS OOH Awards there were 450 entries. Like always, the awards aimed to recognize and reward exceptional work in OOH Advertising and Digital Signage.
OOH advertising agency Rapport Outdoor Advertising Pvt Ltd bagged 4 Gold metals for campaigns conceptualized for Brown and Polson. Hindustan Unilever has been adjudged OOH Advertiser of the Year.
Continuing the winning streak, Street Talk (A Signpost India Company) and Ecosys OOH bagged 2 Gold metals respectively.
OOH agencies Milestone Brandcom, Signpost India and Tribes Communication Pvt Ltd bagged a Gold each for their exemplary works in the OOH space. The other big winner was Laqshya.
The jury meet for the e4m NEONS OOH Awardks 2020 took place on 4th March 2020 in Mumbai. The jury chair this year was Tarun Katial, CEO, Zee5. The other eminent main jury board members were Abhik Sanyal, VP & Head Consumer Marketing, DSP Investment Managers; Anjali Krishnan, Media Head, Mondelez; Navin Shenoy, Head Marketing-Youth, Music, and English Entertainment, Viacom18; Paresh Chaudhry, Group President - Corporate Brand Custodian, Adani Group; Ryan Fernandes, Head of Marketing & E‐Commerce, Pantaloons; Saurabh Varma, CMO, INOX; Shabnam Panjwani, CMO, Edelweiss Group; Sagar Kochhar, CMO, Rebel Foods; and Janardan Pandey, Managing Director, Nett Value Media Pvt.Ltd.
The entries were judged based on four factors - Creativity, Innovation, Effectiveness and Production.
Here is the complete list of winners:
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