On day two of e4m Screenage 2020, Thomas Barta, Author & Former Partner of McKinsey discussed innovations in mobile marketing with GroupM's Niraj Ruparel

exchange4media Staff Nov 21, 2020 8:59 AM

The second day will see participation from Ravinder Takkar, Gaurav Gandhi, Thomas Barta, Niraj Ruparel, among others

exchange4media Staff Nov 20, 2020 9:11 AM

Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM India; Head of Voice, WPP India shares how voice synthesis (cloning) technology can boost customer engagement and do much more

Niraj Ruparel Nov 4, 2020 7:50 AM

Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM India; Head of Voice, WPP India, writes audio OTT platforms allow advertisers to create sonance that triggers brand association

Niraj Ruparel Oct 23, 2020 9:09 AM

Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM India; Head of Voice, WPP India elaborates on the benefits of Voice for Rural India

Niraj Ruparel Oct 5, 2020 9:32 AM

Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech at GroupM India & Head Of Voice, WPP India, writes on Conversational Experiences to help brands reduce dependencies on manual processes

Niraj Ruparel Sep 24, 2020 9:08 AM

Guest Column: Niraj Ruparel, Head of Mobile and Emerging Tech at GroupM India, shares more on the tech trends of 2021

Niraj Ruparel Sep 22, 2020 8:20 AM

Guest Column: Niraj Ruparel, National Head - Mobile, Mindshare, shares his predictions for Voice Technology in India

Niraj Ruparel Jan 6, 2020 9:02 AM

Niraj Ruparel, National Head – Mobile, Mindshare India, shares the potential mSamvaad, a Voice-driven platform, holds for brands for connecting with rural India

Shikha Paliwal Dec 9, 2019 9:21 AM

Niraj Ruparel, National Head – Mobile, Mindshare India, delves into the nuances of voice tech, the future of voice and how brands can ensure voice interaction for users is a seamless experience

Shikha Paliwal Oct 29, 2019 8:37 AM

Data from chatbots can be analysed by marketers to understand customer preferences and profiles, and services or products can be personalised accordingly

Shikha Paliwal Aug 8, 2019 8:16 AM

With India being one of the fastest growing Voice markets in the world, marketers are experimenting with Voice, studying Indian accents & looking at integrated solutions for the customer

Samarpita Banerjee Apr 25, 2019 8:19 AM

On the interactive video chatbot ad with social media influencer Mallika Dua, Ruparel spoke about how such a campaign weeds out trolls during a live chat

Shweta Raaj Singh Apr 23, 2019 8:51 AM

As part of Idea 4G #IndiaKaLiveNetwork initiative, the campaign is an attempt to bring alive the experience of video calling with a renowned celebrity in real time

exchange4media Staff Apr 8, 2019 2:22 PM