newspapers
Advertisers have quietly rebuilt their print planning playbook—combining ABC circulation data, proprietary market intelligence, consumer insights and business outcome metrics
Kanchan Srivastava Jul 15, 2026 8:57 AM
Nearly a year after the pilot survey was announced, fieldwork is yet to begin. As publishers question the survey framework, the future of India's print media currency remains uncertain
Kanchan Srivastava Jul 13, 2026 8:13 AM
Unlike brands, publishers cannot pass higher input costs on to advertisers. Advertising rates are determined less by production costs than by measurable outcomes, audience quality & ROI, insiders say
Kanchan Srivastava Jul 1, 2026 9:24 AM
Publishers demand 15-25% hike in ad rates saying newsprint, fuel and other input costs have moved up sharply
Kanchan Srivastava Jun 30, 2026 8:36 AM
Guest Column: L. Adimoolam, Publisher-Dinamalar, explores questions around the share of print advertising for English dailies
L. Adimoolam Jun 17, 2026 12:27 PM
As per the ABC data for July–Dec 2025, while Dainik Bhaskar and Hindustan reported modest gains in circulation, Dainik Jagran, Amar Ujala and Rajasthan Patrika registered declines during the period
Chehneet Kaur May 11, 2026 9:17 AM
Data from Media Pro Research underlines the trend. Circulation revs have declined steadily—from ₹81.7 billion in 2023 to ₹80.1 billion in 2025—wiping out nearly ₹1 billion in just two years
Imran Fazal Apr 20, 2026 9:41 AM
INS and AIM have urged the government to prioritise LPG supply for newspaper and magazine printing as shortages begin disrupting print operations
e4m Staff Mar 21, 2026 9:05 AM
Speaking in Lok Sabha, Minister of State for Information and Broadcasting L. Murugan said since March 1, 2024, a total of 11,081 applications have been processed through the Press Sewa Portal
e4m Staff Mar 11, 2026 6:58 PM
The committee will also interact with publishers who opted out of ABC to understand their concerns, says Karunesh Bajaj, ABC Chairman
Kanchan Srivastava Jan 29, 2026 8:27 AM
The global media safety and rights body has urged the caretaker government in Dhaka to ensure safety & security to the media fraternity across the south Asian country
e4m Staff Dec 26, 2025 3:21 PM
This year, long-awaited policy support, returning readership data and steady advertiser confidence helped India’s print industry regain stability
Chehneet Kaur Dec 18, 2025 9:20 AM
In practice, DIPR rates are typically 10% to 50% higher than DAVP rates
Chehneet Kaur Nov 6, 2025 9:22 AM
The Q3 FY25 financial results of newspaper businesses across various languages indicate steady growth, driven by cost efficiencies
Chehneet Kaur Feb 18, 2025 9:38 AM
The cost of the readership survey is expected to be higher than the approximately Rs 20 crore spent in 2019; final amount to be determined once bids are solicited
Kanchan Srivastava Sep 18, 2024 8:47 AM
Looking ahead, the print industry will need to keep evolving to match changing consumer habits
e4m Staff Sep 10, 2024 6:58 PM
Industry experts are hopeful of a 20-25% spike in ad revenue in H2 as compared to H1
Chehneet Kaur Sep 4, 2024 9:12 AM
The industry expects measures that will ease their financial burden, help reduce costs and continue delivering reliable news to the public
Chehneet Kaur Jul 18, 2024 9:23 AM
However, circulation revenue has seen better days, say publishers, who are hopeful of finding potential avenues
Chehneet Kaur Jun 26, 2024 9:13 AM
According to the annual report, revenue from operations increased by 1.21% to Rs 201 lakh
Sonam Saini Aug 31, 2023 8:47 AM
With Q1 2024 results of most major newspapers showing a silver lining, we find out if the print media industry has inched closer to its pre-Covid levels of revenue and circulation
Chehneet Kaur Aug 2, 2023 9:17 AM
The decline is as compared to data from the previous audit conducted 2 years ago; experts attribute the drop to dailies omitting editions from ABC reporting
exchange4media Staff Sep 29, 2022 8:24 AM
The RR price for the January-June 2022 audit period was Rs 26 per kg
exchange4media Staff Sep 27, 2022 9:06 AM
Accredited advertising agencies are most dominant source of advertising revenue, according to INS annual report
exchange4media Staff Sep 20, 2022 8:29 AM
The government has empanelled 6,703 publications in 2022-23 as on 11th July, 2022, I&B minister Anurag Thakur informed the Lok Sabha
exchange4media Staff Jul 20, 2022 8:29 AM
Thakur said that the details of registered publications are published in the ‘Press in India (2020-21)’ report and are available on RNI website
exchange4media Staff Apr 8, 2022 8:40 AM
Agarwaal, Non-Executive Director, DB Corp, said during the Q3 earnings call that while newer sectors were looking for geo-controlled ad campaigns, new-age players were focusing on non-metro markets
exchange4media Staff Feb 7, 2022 8:47 AM
Distribution of business from accredited agencies was dominated by Indian language dailies which accounted for 58.04% of the total business. English dailies had a share of 40.94%
exchange4media Staff Dec 30, 2021 9:07 AM
According to AdEx India, print media witnessed a 93 per cent increase in ad volume in the July-September period, over its previous quarter
Shantanu David Dec 17, 2021 9:14 AM
The newsprint price, which was below $300/tonne in 2020, now stands at $700-$750/tonne
Sonam Saini Sep 22, 2021 8:55 AM
During the company's Q1 earnings conference call, Gupta said 80% of pre-Covid circulation is a good enough number for ad revenue monetisation
exchange4media Staff Sep 8, 2021 8:13 AM
The agency has registered a case against unidentified officials of BOC, along with Harish Lamba, Aarti Lamba and Ashwani Kumar
exchange4media Staff Jul 13, 2021 3:18 PM
The group achieved the numbers despite a drop in page count
exchange4media Staff May 3, 2021 11:32 AM
The edition was created with the aim to apprise readers of the future prospect of the city with respect to its industries, education, infrastructure, etc.
exchange4media Staff Apr 22, 2021 1:19 PM
The company proposes to buyback equity shares of Rs 2 each at a maximum buyback price of Rs 60
exchange4media Staff Mar 5, 2021 8:36 AM
Recent appointments of Manoj Kumar Pandey & Dharmendra Sushant at Lokbharti and Radhakrishna, respectively, are set to herald a new era in Hindi publishing
exchange4media Staff Jan 6, 2021 4:19 PM
Print media players say circulation is back to 90% of pre-Covid levels and ad volumes close to 80%. However with deep discounts still being offered on ad rates, can Print make a healthy recovery soon?
Neeta Nair Nov 25, 2020 8:22 AM
HT Media's VP of technology Sidharth Yadav spoke to Nikhil Shroff, Regional Lead, Platform Solutions, Salesforce, about the publication digitally transforming its circulation using Salesforce
exchange4media Staff Sep 11, 2020 8:55 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Aug 29, 2020 9:38 AM
According to Pitch Madison Advertising Report 2020 Mid-Year Review, print has suffered an estimate de-growth of 51% in this period
exchange4media Staff Aug 19, 2020 3:13 PM
The survey reveals that while there has been an increase in adoption of the digital medium, newspapers remain most-trusted platform
exchange4media Staff Jul 23, 2020 3:44 PM
They also requested that the government call off collaborations and investments made by the Chinese in Indian media companies
exchange4media Staff Jul 1, 2020 7:34 AM
Experts say that the media house has failed to adjust to the challenge posed by its plummeting readership base
exchange4media Staff Jun 26, 2020 9:04 AM
John Montgomery, Global Executive Vice President of Brand Safety, GroupM, spoke to exchange4media Editor Naziya Alvi Rahman on the changes brought about by COVID-19, news & advertising and much more
Naziya Alvi Rahman Jun 12, 2020 8:18 AM
According to media reports, the Maharashtra CM has given a go-ahead for door-to-door circulation of newspapers
exchange4media Staff Jun 2, 2020 11:23 AM
Ghosal, Director- Amar Ujala Limited, talks about the adoption of digital subscription model among Hindi and vernacular papers
Dipali Banka May 30, 2020 9:48 AM
With a readership of over 6.5 crore across India and 3.9 crore readership in UP, Jagran leads in the latest IRS numbers again
exchange4media Staff May 22, 2020 8:55 AM


