Date-wise News

Pfizer Upjohn encourages couples to talk about impotence in new campaign

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The campaign was launched with a survey to gauge people’s knowledge of ED, its treatment and the factors that influence treatment

exchange4media Staff Aug 29, 2020 8:00 PM

Nestle rolls out series of films for Resource High Protein campaign

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The Indian FMCG major has commissioned Lowe Lintas Delhi to execute the campaign for the product

exchange4media Staff Aug 29, 2020 6:00 PM

Asianet & Mohanlal team up for Onam special programme 'Lalonam, Nallonam'

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The programme is a mix of many entertainment shows, featuring celeb skits, drama and Onam-special games

exchange4media Staff Aug 29, 2020 2:04 PM

Cofsils encourages gargling for good health in new TVC

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The ad was created by The Womb during the lockdown and will be showcased on TV and digital platforms

exchange4media Staff Aug 29, 2020 2:00 PM

IPL 2020 schedule on hold after CSK staff test positive for COVID: Report

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BCCI has assured that there will be 'no immediate threat' to IPL, which is scheduled to start on September 19

exchange4media Staff Aug 29, 2020 1:19 PM

Amazon ropes in Akash Banerji as Head of Marketing for mobile business development unit

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Previously, Banerji had been helming Viacom18's OTT platform VOOT

exchange4media Staff Aug 29, 2020 12:54 PM

Sochcast ropes in first employee Akanksha Thapliyal as Head, Originals

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Previously, she helmed content at Word of Mouth Media

exchange4media Staff Aug 29, 2020 10:16 AM

e-TechManch: The future of marketing is about the constant need for change

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Laurent Ezekiel, Chief Marketing & Growth Officer, WPP, spoke about how brands need to constantly evolve and explore new opportunities outside their own sectors

exchange4media Staff Aug 29, 2020 9:59 AM

Recap: The Week That Was

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We bring you a roundup of the news that made headlines this past week

exchange4media Staff Aug 29, 2020 9:38 AM

e-TechManch: All legendary brands have been backed by communities: Tamanna Dhamija

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On Day 2 of the e-TechManch conference, Dhamija, CEO, Co-Founder, Convosight, shared insights on the best-kept secret in digital marketing

exchange4media Staff Aug 29, 2020 9:31 AM

Faasos promises respite from boring foods in new campaign

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The campaign by Wunderman Thompson South Asia focuses on the brand's new product --Faasos Signature Rolls

exchange4media Staff Aug 29, 2020 9:13 AM

Colgate encourages India to 'Keep Smiling' even in the face of social prejudices

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The new film by RedFuse for the brand showcases the journey of elderly singles to find companionship while overcoming the fear of judgment

exchange4media Staff Aug 29, 2020 8:58 AM

Britannia Cake spreads sweetness in new TVC for Layerz

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The ad created by Grey Group highlights a light-hearted banter between a child and his grandfather

exchange4media Staff Aug 29, 2020 8:42 AM

e-TechManch: This is the time to serve and not sell: Raja Rajamannar, Mastercard

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Rajamannar, Chief Marketing & Communications Officer and President, Healthcare, Mastercard, spoke about the crises surrounding the world today and how marketers should carry themselves in the future

exchange4media Staff Aug 29, 2020 8:26 AM

Digital marketing can turn loyal consumers into evangelists: Arvind Bhandari, Nestlé

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Arvind Bhandari - Executive Vice President, Director Nutrition South Asia Region, Nestle addressed the topic ‘Digital marketing aligned to classical marketing’ at e4m e-TechManch 2020

exchange4media Staff Aug 29, 2020 8:09 AM