Simon ‘Bobby’ Dussart, CEO, Adjust, a global mobile marketing analytics platform, shared with e4m insights from a recent report on mobile app trends, the influence of CTV and more

Shantanu David Apr 11, 2023 9:02 AM

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The report also highlighted that the users in India spent 4.7 average hours per day on mobile in 2021 compared to 4.5 hours in 2020 and 3.7 hours in 2019

e4m Desk Jan 15, 2022 10:32 AM


At Screenage 2021, Vipul Chawla, President, Pizza Hut International (Yum Brands), shares his thoughts about improving the mobile app experience by putting the customer at the heart of the product

e4m Desk Oct 26, 2021 8:49 AM

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Ritu Mehrotra, Regional Manager – South Asia, delivered a special address on 'Unlocking your App Marketing Automation - Driving Mobile App Promotion in a COVID-19,' at e4m’s Screenage 2021

e4m Desk Oct 23, 2021 8:30 AM


The new campaign of McDonald's India (North and East) is centred on the brand's mobile app and the special deals and offers

e4m Desk Aug 14, 2021 8:26 AM


With the latest round of funding, the company has raised $140 million in the last one year from investors, including Addition, Tiger Global, SIG, A91 and Tanglin Venture Partners

e4m Desk Jul 15, 2021 4:50 PM


However, brand suitability violation rates increased by 18% as ad verification is still nascent in India, said According to the 2021 Global Insights Report

e4m Desk Jul 15, 2021 3:51 PM


The premium application is available globally on Google Play and has crossed over 500K downloads

e4m Desk Jun 15, 2021 3:57 PM

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Users can access Tata Sky's partner apps such as Disney+ Hotstar Premium, ZEE5, SunNxt, Hungama Play, Eros Now, ShemarooMe, Voot Select, Voot Kids, SonyLIV and CuriosityStream

e4m Desk Jun 2, 2021 2:08 PM


The 2.0 version of the app has a ‘censor’ filter to let users choose the type of content they want to see which is known as ‘Censored Movie Programming’

e4m Desk May 10, 2021 1:25 PM


AMY is live at the MemeChat app as an invite-only feature. It supports all the messaging applications

e4m Desk Apr 27, 2021 5:36 PM


For users in India, Samsung TV Plus will be available on any Samsung Smart TV model launched from 2017 to 2021

e4m Desk Apr 2, 2021 4:07 PM


Public had raised Rs 260 crore in funding led by Addition, along with SIG and Tanglin Venture Partners six months ago

e4m Desk Mar 24, 2021 1:10 PM

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The SITI PlayTop Magic STB would be available to the SITI Networks customers in phases. Initially, it will be available in India's eastern states

e4m Desk Mar 24, 2021 12:58 PM


This partnership ensures listeners have access to popular shows such as ‘Wellness with Vibha’, ‘Soultalks with Shubha’, ‘Yoga Vlogs’, ‘The Health Space’ on Gaana as podcasts

e4m Desk Mar 22, 2021 12:29 PM


The app will feature a wide range of content for audiences across superhero, fantasy, romance, sci-fi, Bollywood, mythology, action, and more

e4m Desk Mar 19, 2021 4:19 PM


The valuation is nearly double from August last year when it raised $11.4 million from investors led by KTB Network

e4m Desk Mar 11, 2021 9:36 AM

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Buyers will now be able to purchase a pre-owned car in 2 ways: either on the OLX app directly from another buyer or via the OLX Autos stores

e4m Desk Feb 17, 2021 3:02 PM

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According to App Annie, the top 10 list is based on worldwide combined iOS App Store and Google Play games downloads estimates from App Annie Intelligence for 2020

e4m Desk Feb 5, 2021 4:52 PM

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Guest Column: Tribhuwan Joshi, Lead, Brand Communication, Public Relations & CSR, Fujifilm India, highlights that check and measure will be a key KPI for any communications professional

Tribhuwan Joshi Jan 18, 2021 12:58 PM