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Waqt Kuch Apna Banane Ka

The campaign conceptualised by Lowe Lintas showcases the product's Nutri FreshLock Technology that helps to keep food fresh

exchange4media Staff Oct 12, 2019 4:00 PM

Zee Kutumbam Awards 2019

The event was graced by popular Tollywood actors such as Shriya Saran, Hebah Patel, Lavanya Tripathi, Yamini, Sunanda Mala Setti, Thanuja Gowd and Ashwin

exchange4media Staff Oct 7, 2019 1:04 PM

Carvaan Mini Assamese

Carvaan Mini Legends - Assamese comes pre-loaded with 351 super hit songs and offers other power-packed features like AM/FM, Aux, Bluetooth and USB

exchange4media Staff Oct 1, 2019 3:31 PM

advertising

Industry leaders say the reduction in corporate tax is expected to push in more liquidity in the market, which will lead to higher ad spends

Shikha Paliwal Sep 24, 2019 8:44 AM

Tax

The tax cut announcement by the Finance Minister will also boost marketing and advertising & aid the media sector, say industry heads

exchange4media Staff Sep 23, 2019 8:30 AM

Yoga Day Modi

PN Ranjit Kumar, Joint Secretary at the Ministry of AYUSH, says out of the Rs. 42 cr allocated by the Ministry for promotion of yoga, almost 45% of it has been the marketing expenditure

Nafisa Shaheen Sep 20, 2019 8:57 AM

Modi

As Prime Minister Narendra Modi celebrates his birthday today, industry experts tell us how brand Modi continues to inspire

exchange4media Staff Sep 17, 2019 8:57 AM

IB Ministry

All news channels will carry a news bulletin with sign language interpretation at least once per day and all TV channels/service providers will run at least one programme per week with captioning

exchange4media Staff Sep 11, 2019 7:38 PM

OTT

Currently, any kind of online content, including Video on Demand Services, does not require certification or permission under the law

exchange4media Staff Sep 2, 2019 4:56 PM

Makemytrip

The campaign aims to support PM Modi’s vision to boost domestic tourism

exchange4media Staff Aug 27, 2019 4:43 PM

ArunJaitley

As Information & Broadcasting Minister, Jaitley led key initiatives including FM auctions, revising guidelines for print and online ads, and establishing the much needed Film Facilitation Office

Ruhail Amin Aug 26, 2019 8:48 AM

economy

While some industry heads said the announcements come at a right time, others say they will make a big difference to the advertising sector and start-up community

exchange4media Staff Aug 26, 2019 8:16 AM

Modi

The premiere has also obtained 6.1 million tune-in on Discovery Channel, 15 times more than the last 4 weeks’ average of the same slot, as per BARC data

exchange4media Staff Aug 22, 2019 4:10 PM

MEA

The dashboard is an initiative to provide quick insights into various citizen-centric services like visas, pilgrims, OCI cards and MEA posts at one glance

exchange4media Staff Aug 20, 2019 2:28 PM

newsprint

Finance Minister Nirmala Sitharaman has said the duty was in place to promote domestic manufacturers

exchange4media Staff Aug 20, 2019 11:14 AM

Twitter

The decision to suspend handles was taken up by the Ministry of Electronics and Information Technology, said media reports

exchange4media Staff Aug 13, 2019 1:12 PM

MIB

The ministry wants ‘professionally summarised’ reports to be prepared and officials to be updated thrice a day

exchange4media Staff Aug 9, 2019 2:12 PM

tynimo

The account was won following a multi-agency pitch and will be handled out of the agency's Mumbai office

exchange4media Staff Aug 9, 2019 12:14 PM