lux
lux amul?blur=25

There can't be any loss of reputation, goodwill or brand equity from Amul's ad that was essentially banned for 14 years ago, said Lux industries Executive Director Saket Todi

exchange4media Staff Sep 27, 2021 10:56 AM

Recap?blur=25

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Sep 11, 2021 8:43 AM

lux cozi?blur=25

The industry is squeamish about Lux Cozi’s recent campaign, which it believes could create problems for the brand due to its objectifying imagery

Mansi Sharma Sep 8, 2021 8:24 AM

lux amul?blur=25

The complainant has termed it as a case of 'opportunistic branding', accusing Lux Cozi of taking advantage of the 'Toing' ad equity

exchange4media Staff Sep 7, 2021 1:09 PM

lodha?blur=25

The #WhatAreYouWaitingFor campaign has been conceptualised in partnership with ANC

exchange4media Staff Aug 29, 2021 8:00 PM

Suvashish Banerjee?blur=25

On the launch of eyewear brand ARNETTE in India, Banerjee, Brand Manager, Luxottica Group, India and South Asia, shares the roadmap ahead, distribution, & marketing strategy, and more

Ritika Raj Jul 7, 2021 1:17 PM

rajeev karwal?blur=25

The former CEO of Electrolux Kelvinator succumbed to Covid-related complications

exchange4media Staff May 12, 2021 10:53 AM

The Luxury Collection?blur=25

Under the visionary and astute leadership of Founder & Editor-in-Chief Uzma Irfan, the magazine has today become the benchmark for luxury journalism and reportage in India

exchange4media Staff Apr 12, 2021 3:47 PM

Sebamed-HUL ad war?blur=25

HUL responded with a newspaper advertisement of its own, which claimed Dove is the No.1 dermatologist-recommended brand

Misbaah Mansuri Jan 11, 2021 9:11 AM

almona?blur=25

Bhatia will be driving strategy, growth initiatives and contributing towards building a globally benchmarked online luxury brand

exchange4media Staff Dec 28, 2020 11:45 AM

omg- electrolux?blur=25

The appointment sees OMG take on the complete paid media duties for all of Electrolux’s brands

exchange4media Staff Dec 21, 2020 12:26 PM

lux?blur=25

Conceptualised by Wunderman Thompson South Asia, the film explores a first time creative thought of multilingual songs, all with references to the moon, beauty and glow

exchange4media Staff Sep 8, 2020 5:47 PM

PB Venugopal?blur=25

Guest Column: PB Venugopal, P B Venugopal, President, Lexus India, writes that post-pandemic, technology will play a dominant role in fostering new relations between brands & consumers

P B Venugopal Jul 17, 2020 2:12 PM

BARC India?blur=25

However, the total number of insertions for advertisers and brands has dropped by 4.05% and 6.1%, respectively

exchange4media Staff Jul 13, 2020 8:56 AM

GauravGupta?blur=25

Gupta joined DLF in 2018 and has been with the Luxury Malls of DLF as the Centre Head for over two years

exchange4media Staff Jun 24, 2020 6:26 PM