laqshya-media-group

The group will be entrusted with 360-degree marketing duties
exchange4media Staff Nov 3, 2022 12:08 PM

This 60-day-long campaign comprises 750 high-impact OOH sites
exchange4media Staff Sep 5, 2022 12:33 PM

Through ‘NewsCoverage.in, the PR vertical of Laqshya Media Group will offer its clients the best-in-class press release distribution services and media coverage platform
exchange4media Staff May 18, 2022 1:41 PM

The project will be executed as per the directions of Aaditya Thackeray, state Minister of Environment & Tourism
exchange4media Staff Sep 6, 2021 8:32 AM

DOOH experts share their views on the rising trend of QR codes and how they can help in conceptualizing personalized content for consumers
Noel Dsouza Feb 22, 2021 8:31 AM

Looking at some of the biggest OOH campaigns of 2020 that reiterated brands' trust in the billboard medium
Noel Dsouza Jan 5, 2021 8:52 AM

Amongst these, the auto category is the most active with multiple brands planning their launch campaign for the upcoming year
Noel Dsouza Dec 22, 2020 9:05 AM

Experts say that OTT has still retained its love for the billboard medium and brands are gradually returning to OOH in the Unlock phase
Noel Dsouza Dec 21, 2020 8:26 AM

Bhandari will be taking ‘a sabbatical due to personal exigencies’
exchange4media Staff Nov 4, 2020 3:43 PM

DOOH experts share how digital inventories will entice more clients to invest in transit media and make the medium more ROI-driven
Noel Dsouza Oct 28, 2020 8:23 AM

Also, with new market environment post-Covid giving momentum to several new sectors like health, OTT, edu-tech and automobile, these categories have increased their OOH spends
Noel Dsouza Oct 26, 2020 8:59 AM

Economic indicators for August and September indicate that the recovery of the Indian economy is underway
exchange4media Staff Oct 19, 2020 2:14 PM

Ahead of the festive season, OOH experts share their outlook for this year's market, and the brand categories that are showing interest
Noel Dsouza Oct 14, 2020 9:16 AM

Experts discuss OOH inventories and new avenues brands can explore to make themselves more visible in the current COVID environment
Noel Dsouza Sep 30, 2020 8:42 AM

OOH experts share insights on why a measurement system is of paramount importance in the current COVID market scenario
Noel Dsouza Sep 28, 2020 8:35 AM

OOH players say the unlocking of the city coinciding with the festive season - the reopening of malls & traffic back on roads – are all driving the recovery
Noel Dsouza Aug 26, 2020 9:05 AM

OOH industry leaders share how brands can leverage from the combination of OOH & experiential marketing and the activations they curated during the lockdown
Noel Dsouza Aug 17, 2020 9:00 AM

The #S Campaign aims to create awareness about staying safe during COVID
exchange4media Staff Aug 14, 2020 12:27 PM