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Creative Advertising Highlights: This Week's Best Campaigns?blur=25

Explore this week's standout ad campaigns from Flipkart, Google, and more, showcasing creativity, humour, and a courtroom clash in the advertising world.

Aryendra Khan Aug 22, 2026 10:03 AM

Asad Khan Appointed Head of Experience at Dentsu?blur=25

Prior to this, Khan was Digital Director at digital marketing firm First Page

e4m Desk Aug 22, 2026 9:10 AM

Nandan Srivastava joins Zee Media for Lucknow edition?blur=25

Prior to this, Nandan Srivastava was with Jantantra TV for about three years

e4m Staff Aug 20, 2026 7:30 PM

Zakir Khan?blur=25

As Zakir Khan celebrates his 39th birthday, his brand collaborations show how staying true to his voice has become his biggest commercial strength

e4m Staff Aug 20, 2026 8:42 AM

a simple agency bags OOH mandate for Foxtale featuring Shah Rukh Khan?blur=25

The campaign includes more than 70 billboards across Mumbai, Bengaluru, and Delhi in phase 1

e4m Staff Aug 19, 2026 1:26 PM

IIHB?blur=25

A new report by the Indian Institute of Human Brands (IIHB) argues that their longevity is rooted in one key factor: they never made the same brand promise

e4m Staff Aug 18, 2026 4:34 PM

Anil Baluni Continues as BJP National Media Coordinator Amid Reshuffle?blur=25

Anil Baluni has been associated with the BJP’s national media operations since 2017

e4m Staff Aug 18, 2026 11:23 AM

Shah Rukh Khan?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on why Shah Rukh Khan continues to remain in the consideration set for major brands seeking celebrity endorsers

Ganapathy Viswanathan Aug 17, 2026 12:03 PM

Sreeja Das Takes Charge as National Sales Head at News18?blur=25

Das will be leading revenue strategy for Bihar-Jharkhand, News18 Odia, and News18 Assam–North East

e4m Desk Aug 12, 2026 8:13 AM

campaign?blur=25

The campaign is conceptualised and written by Prasoon Joshi, Chairman, Omnicom Advertising India, and developed by Google with McCann India and Nirvana Films

e4m Staff Aug 10, 2026 6:40 PM

Catch's Successful Three-Season Partnership with Laughter Chefs?blur=25

Catch Salt & Spices' 3-season partnership with India's #1 non-fiction show shows how contextual brand integrations can translate into stronger recall, deeper engagement & measurable business outcomes

NATIVE CONTENT Aug 10, 2026 3:31 PM

Abhinav Khanna Joins InCred Capital as CEO of Capital Markets?blur=25

Most recently, Khanna served as MD & Chief Business Officer - Global at ValueQuest Investment Advisors

e4m Staff Aug 6, 2026 12:27 PM

Week in Ads?blur=25

From evil eyes to Spider-Man, jewellery to lip balms; this week's ads prove brands are betting big on nostalgia, celebrity buzz and cultural storytelling

Aryendra Khan Aug 1, 2026 9:21 AM

Vikas Khanchandani Concludes Dangal TV Consulting Role: What's Next??blur=25

Vikas Khanchandani has been associated with the network as an advisor and has played a strategic role in the growth of Dangal TV and the broader network

e4m Staff Jul 21, 2026 12:50 PM

Nabeel A. Khan Leaves Renault India for New Media Venture?blur=25

He is likely to lead a media and deep-tech communications platform

e4m Staff Jul 21, 2026 12:39 PM

Santosh Khandekar Appointed Director at JioHotstar?blur=25

Khandekar has been appointed as Director - Entertainment Pricing, Planning, Supply and Ad products, Digital

e4m Staff Jul 21, 2026 8:03 AM

Key CEOs Transforming India's Television News Landscape?blur=25

In the first part of this series, we celebrate 6 business leaders who built institutions that allowed journalism to scale

Ruhail Amin Jul 9, 2026 6:19 PM

Justice Yogesh Khanna?blur=25

Justice Khanna will hold charge for a period of three months with effect from 5 July 2026, or until a regular Chairperson is appointed, or until further orders, whichever is earliest

e4m Staff Jul 8, 2026 4:37 PM

Kareena Kapoor Khan?blur=25

Kareena Kapoor Khan has been the brand ambassador for Fizzy Goblet since 2022

e4m Staff Jul 8, 2026 10:49 AM

Prashant Khanna Takes Charge as Head of Sports at JioStar?blur=25

Khanna was earlier the Head-Sports & Live Experience Production Technology & Services

e4m Staff Jul 4, 2026 10:35 AM

Spiderman Messy?blur=25

Sitars to spleens, buffaloes to Barcelona: this week's ads prove brands will chase any story that sticks

Aryendra Khan Jul 4, 2026 8:34 AM

Abhimanyu Khanna Takes Charge as Head of Rights Acquisition at JioHotstar?blur=25

Khanna's earlier role at JioHotstar was as Senior Director Premium Sports

e4m Desk Jul 2, 2026 9:27 AM

Afzal Khan Departs Times Network After Five Successful Years?blur=25

He was Times Network’s National Head of Digital IPs and Government

e4m Staff Jul 1, 2026 10:06 AM

Rajeev Khandelwal, Vande Bharatam?blur=25

Rajeev Khandelwal will anchor key milestones of the Vande Bharatam journey, including engagements with finalists, mentors and industry leaders

e4m Staff Jun 29, 2026 3:22 PM

IPL 2026?blur=25

The study found that celebrity-endorsed advertisements accounted for 61% of total advertising volumes on Linear TV, compared with 49% on Connected TV

e4m Staff Jun 29, 2026 1:55 PM

SEBI?blur=25

Common Advertisement Code shifts the focus from follower counts to accountability, as marketers say trust, compliance and credibility will become the new currency of creator partnerships

Shalinee Mishra Jun 26, 2026 9:25 AM

Nutan Khanolkar Joins Vaswani Group as New VP of Marketing?blur=25

Nutan Khanolkar joins after a nearly 9-year stint at Anarock, where she was VP Business Marketing

e4m Staff Jun 25, 2026 6:41 PM

IPL?blur=25

Celebrity-endorsed commercials registered a 34% increase in ad volumes compared with the previous season

e4m Staff Jun 17, 2026 3:26 PM

Saif Ali Khan reunites with E3 Group?blur=25

Saif Ali Khan will be the company’s brand ambassador

e4m Staff Jun 16, 2026 2:38 PM

Maneesha Khanna Leaves PepsiCo After 13 Successful Years?blur=25

Maneesha Khanna last held the role of Senior Director- PepsiCo Global GCC Media Hubs Lead, Strategy & Transformation at the company

e4m Staff Jun 15, 2026 5:13 PM

Anjana Om Kashyap?blur=25

The dispute traces its origins to a public exchange over coaching influencers and media coverage of the education sector

e4m Staff Jun 7, 2026 6:58 PM

The creative mandate will be jointly led by industry veterans Anuraag Khandelwal and Mayur Varma as Joint Chief Creative Officers, while Rohitash Srivastava will oversee strategy and planning in the role of Chief Strategy Officer.?blur=25

The creative mandate will be jointly led by Anuraag Khandelwal and Mayur Varma as Joint Chief Creative Officers, while Rohitash Srivastava will be Chief Strategy Officer

Imran Fazal Jun 6, 2026 3:35 PM

IMPACT 40Under40 Awards?blur=25

The list recognises influential marketing leaders whose strategic vision & impact are shaping the future of the industry

e4m Desk Jun 5, 2026 9:18 PM

Ajio Boosts Marketing Efficiency with Vserv AudiencePro Partnership?blur=25

Growing market share and finding net new customers shouldn't stop at interest segments. Ajio went beyond platform assumptions to deterministic buyer signals from AudiencePro

NATIVE CONTENT Jun 5, 2026 9:13 AM

iCubesWire Appoints Aditya Singh, Nishant Sharma, and Sanjeeda Khan as CEOs?blur=25

Sahil Chopra, Founder of iCubesWire, will assume the role of Chairman, iCubesWire Group

e4m Staff Jun 2, 2026 4:53 PM

VISA x SRK | A Sneak Peek into Power?blur=25

The partnership aims to reflect the aspirations of a fast-evolving India

e4m Staff May 28, 2026 2:54 PM

Special address by Dr Kiran Khanna?blur=25

Dr Kiran Khanna on the complexity of women’s leadership journeys, the persistent gender disparities, and the importance of collective support for emerging women leaders

e4m Staff May 27, 2026 12:58 PM

Rahul Khanna appointed Head of Home Appliances Hisense India?blur=25

Previously, Khanna worked with global organisations including Samsung, LG Electronics and Panasonic

e4m Staff May 6, 2026 12:17 PM

Amin Lakhani | Sachin Tendulkar?blur=25

Guest Column: Amin Lakhani, President, Client Solutions, WPP Media South Asia, writes on how Sachin Tendulkar did not just play the game, but fundamentally shaped sports marketing in India

Amin Lakhani Apr 24, 2026 12:45 PM

Is Danish Khan in the race for top job at a leading content & IP creation studio??blur=25

Industry chatter suggests the former SonyLIV business head is among those being evaluated for the CEO role at a leading content studio, as it weighs leadership for its next phase

e4m Staff Apr 21, 2026 8:03 AM

Nitin Khanna promoted to Chief Marketing Officer at Acko?blur=25

Khanna had been serving as Vice President Marketing at Acko since October 2023

e4m Staff Apr 20, 2026 2:44 PM

Salman Khan , Saurabh Dwivedi, Rajpal Yadav?blur=25

The issue arose during a recent Mumbai event, when Dwivedi posed a question to Yadav that included a comment about the dollar’s fluctuations

e4m Staff Apr 7, 2026 5:24 PM

Shikhar Khanna joins VML as Chief Strategy Officer?blur=25

Prior to this, Khanna was with Dentsu India as Chief Strategy Officer – Media

e4m Desk Apr 6, 2026 12:00 PM

Salman Khan, stripped-down storytelling, Indian advertising?blur=25

Industry pundits debate if replacing the ‘convention with nothing’ is an un-ad or half-ad

Aryendra Khan Apr 3, 2026 10:02 AM

Kunal Roy and Shekhar Khanna join VML India leadership team?blur=25

Shekhar Khanna has been named as Chief Strategy Officer at the creative agency

e4m Staff Mar 24, 2026 10:35 AM

Vikas Khanchandani?blur=25

As Vikas Khanchandani celebrates his birthday on March 8, we look at his journey in India’s broadcast industry and his valuable contributions to the sector

e4m Staff Mar 7, 2026 5:44 PM