Saif Ali Khan reunites with E3 Group

Saif Ali Khan will be the company’s brand ambassador

by e4m Staff
Published: Jun 16, 2026 2:38 PM | 1 min read

E3 Group has renewed its partnership with actor Saif Ali Khan as the brand ambassador, emphasizing its commitment to innovative and high-quality building solutions.
Ajay Garg, Managing Director of E3 Group, highlighted the alignment of Khan's image with the company's vision of transforming spaces through thoughtful design.
The partnership aims to enhance E3 Group's brand presence in both domestic and international markets.
Saif Ali Khan expressed enthusiasm for the collaboration, praising E3 Group's commitment to quality and the Make-in-India initiative.

E3 Group, manufacturer of interior & exterior building solutions, has announced that it will continue its association with actor Saif Ali Khan as the brand ambassador. This renewed partnership reflects the company's commitment to delivering innovative, high-quality, and design-driven solutions while strengthening its position as a trusted Indian manufacturing brand, stated a press release.

Commenting on the announcement, Ajay Garg, Managing Director, E3 Group, said, "We take great pride in continuing our legacy association with leading Bollywood actor Saif Ali Khan as the brand ambassador of the E3 family. His sophistication, credibility, and strong connection with consumers align perfectly with our vision of transforming spaces through innovation, quality, and thoughtful designs. As we continue expanding our footprints across India and international markets, this partnership will help us strengthen our brand presence and connect with a wider audience seeking premium yet accessible solutions."

Expressing his enthusiasm, actor Saif Ali Khan said, "I am thrilled to reunite with E3 Group, a company that has consistently set benchmarks in quality, innovation, and design excellence. What gives E3 edge over others is its ability to offer a wide range of products that caters to evolving consumer aspirations while staying committed to the Make-in-India philosophy. I look forward to being part of their journey as they continue transforming spaces and bringing customers' visions to life."