feast
The campaign shows Johny Lever reacting to the range of finger-lickin’ good meals part of the Great KFC Feastival menu
e4m Staff Nov 24, 2025 12:19 PM
With this launch, Sunfeast Fantastik! continues to lead category innovation
Under the approved scheme, HUL will transfer Kwality Wall’s, Cornetto, Magnum, Feast and Creamy Delight to the new entity
e4m Staff Oct 31, 2025 4:57 PM
Revant Himatsingka, aka Food Pharmer, raised concerns over Sunfeast’s recent ad and later praised the brand for promptly withdrawing the campaign
e4m Staff Sep 29, 2025 8:25 AM
As part of the campaign, intriguing OOH creatives across Bengaluru left audiences curious with one-liners such as “Nikhil’s wife is missing…” displayed across prominent locations
Amid the festive cheer, let's dive into what adland has in store for us this week
Soumya Gawri Aug 9, 2025 7:49 AM
A survey conducted by Sunfeast Marie Light reveals that two-thirds of households in Karnataka do not have both partners’ names on the nameplate
e4m Staff Jul 30, 2025 12:16 PM
To emphasise on the issue, Mom’s Magic hosted a thought-provoking panel discussion in Kolkata on ‘Normalizing and Encouraging Adoption in India’.
e4m Staff Jul 19, 2025 8:36 AM
From high-concept cheese fantasies to paint ads that want to start a revolution, we’re decoding which campaigns deserve applause
Soumya Gawri Jul 19, 2025 7:49 AM
The TVC beautifully captures the essence of a mother’s unwavering support in helping her child shine
e4m Staff May 28, 2025 6:46 PM
#FantasyZarooriHai, is a gentle yet powerful reminder that fantasy is essential — not just for escape, but for inspiration
e4m Staff May 16, 2025 4:50 PM
The poem takes listeners on a whimsical and reflective journey from the routine of everyday life to the limitless possibilities
Conceptualized by Ogilvy, the TVC has the tagline, ‘Iske Har Bite Mein Hai Wow!’.
e4m Staff Jan 29, 2025 5:58 PM
The song is a part of the brand's Chhath Puja campaign and will be released across its media platforms, including YouTube, Facebook, and Instagram
Research by Sunfeast Mom’s Magic shows that only 7% daughters receive equal inheritance through a will, which is the central point of the brand's new campaign
e4m Staff Oct 21, 2024 5:48 PM
ITC Sunfeast hosted a one-of-a-kind conference between "hens and cows", explaining the importance of making milk and eggs appealing for kids
The film is built on the insight that people often end their meals with sweets/desserts at home, but this practice is overlooked in lunchboxes
e4m Staff May 27, 2024 4:07 PM
Kaur, who went viral last month for her unique presentation style, and outlandish metaphors for describing everyday colours, has landed her first brand collaboration
The brand launched #HarMaaDurga campaign on the occasion of Durga Puja
e4m Staff Oct 26, 2023 11:41 AM
The South star has featured in a TVC that underscores the importance of 'lighter moments making stronger couples'
e4m Staff Sep 18, 2023 1:48 PM
The brand has released a fan anthem - ‘Ready Madi Adi’ to celebrate the undying spirit and the unbridled passion of the Chennai Super Kings fanbase
exchange4media Staff May 16, 2023 2:54 PM
The brand will be the Official Strong Biscuit Partner of CSK
exchange4media Staff Mar 29, 2023 4:00 PM
A survey conducted by the company found participants hug their mothers 50% less compared to when they were children
exchange4media Staff Jan 22, 2023 2:00 PM
The company has launched the milk biscuit in Tamil Nadu and has roped in South celebs Simran Bagga and Sneha Prasanna for the TVCs
exchange4media Staff Dec 21, 2022 6:40 PM
The brand has unveiled a TVC - Din Khatam, Fantasy Shuru – for the same
exchange4media Staff Nov 20, 2022 6:00 PM
The brand has launched a 360-degree campaign targeted at creating superior experiences for Batman fans in India
exchange4media Staff Mar 1, 2022 5:21 PM
20,900+ participants clocked a total of 2,05,283 km and raised INR 87,82,097 for supporting Covid-hit children
exchange4media Staff Nov 1, 2021 3:26 PM
The movement to restore hope for children has already garnered support from influential personalities like Sri Sri Ravi Shankar, Haile Gebrselassie, Sakshi Malik, Rahul Bose, and more
exchange4media Staff Sep 13, 2021 3:22 PM
The celebs have urged Indian citizens to participate in the programme through a social media campaign
exchange4media Staff Sep 7, 2021 10:46 AM
The brand has also developed 10 exclusive ‘Dhoni mood’ stickers for each singles pack
exchange4media Staff Sep 4, 2021 8:16 AM
On Sep 5, every kilometer clocked by a participant through an activity, Sunfeast India Move As One will donate INR 20 towards the cause of providing better future to children
exchange4media Staff Sep 3, 2021 3:52 PM
The ‘kya aapke crème biscuit mein glucose hai?’ campaign is on air across leading channels in Hindi
exchange4media Staff Aug 30, 2021 4:03 PM
PhonePe users can donate Rs 149 towards a child's future through a simple act of registration
exchange4media Staff Aug 30, 2021 1:49 PM
The bilingual TVC, has been shot with a blend of Hindi and English and has also been released on the brand’s social media handles on Instagram and Facebook, YouTube
exchange4media Staff Aug 24, 2021 3:48 PM
Spotify, Swiggy, Airtel, VH1 etc. have responded in unique and quirky ways to the tweet put out by Sunfeast Dark Fantasy
exchange4media Staff Aug 13, 2021 2:01 PM
The movement will garner support from athletes Sakshi Malik, Bhuvneshwar Kumar, Rohan Bopanna, Karman Kaur Thandi and T Gopi
exchange4media Staff Aug 12, 2021 4:55 PM
The annual citizen-led movement, aims to support children in distress affected by the pandemic
exchange4media Staff Aug 4, 2021 4:09 PM
At the Pitch BrandTalk summit 2021, Ali Harris Shere, COO– Biscuits and Cakes Category, ITC Limited, spoke on ‘Reengineering Brand Sunfeast 2.0 with Consumer Centricity, Relevance & Purpose'
exchange4media Staff Aug 2, 2021 8:32 AM
exchange4media.com has partnered with the event for the second year in a row
exchange4media Staff Jul 29, 2021 8:41 AM
The initiative was launched in partnership with Procam International, GiveIndia and Fit India Movement
exchange4media Staff Jul 28, 2021 5:10 PM
ITC's noodle brand has been onboarded as snacking partner for the league
exchange4media Staff Jul 9, 2021 11:04 AM
The new TVC communication launched for YiPPee! Saucy Masala variant, showcases the differentiated red coloured noodle block along with a special masala delivering the tanginess of sauce
exchange4media Staff Feb 16, 2021 5:38 PM
The film will be aired across popular GEC channels in Telugu, Tamil, Malayalam, Kannada, Bengali, Hindi and Assamese
exchange4media Staff Dec 7, 2020 11:57 AM
The film is a part of a larger campaign on the thought of ‘Asli Mazaa Andar Se Aayega’
exchange4media Staff Oct 24, 2020 8:58 AM