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WPP Restructures Grey and 82.5 with Ogilvy for Enhanced Collaboration?blur=25

WPP's latest move looks less like an internal reshuffle and more like a response to where the market is heading, decodes Dr. Annurag Batra, Chairman & Editor-in-Chief, e4m

Dr Annurag Batra Jun 8, 2026 1:07 PM

Arun Samuel: Inspiring Entrepreneurial Journey of Resilience and Growth?blur=25

Arun Samuel, Chairman and Managing Director of the Wings Group of Companies, leads a diversified business conglomerate with a presence across multiple sectors and international markets

e4m Staff May 30, 2026 3:56 PM

JioStar | Disney?blur=25

Disney reported a $64 million equity loss from its India joint venture for the quarter ended March 28, 2026, down sharply from $103 million a year earlier

e4m Staff May 25, 2026 9:14 AM

Mahesh Samat moves on from The Walt Disney Company?blur=25

Mahesh Samat held the role of Global Head - Publishing and Branded Retail at the company

e4m Desk Apr 28, 2026 10:10 AM

Mahesh Ambaliya - Group Creative Director at Grey India?blur=25

Before joining Grey India, Mahesh Ambaliya was with VML for nearly six years

e4m Staff Sep 1, 2025 8:11 AM

Gaurav Bhalotia new Chief Technology Officer of EY India?blur=25

Ex-CTO of Udaan, Gaurav will help accelerate development and implementation of EY’s technology-led business solutions with a strong focus on AI

e4m Staff Aug 18, 2025 3:27 PM

Freedom At 1947?blur=25

The campaign launches with a cinematic brand film that freezes time

e4m Staff Aug 15, 2025 6:30 PM

GREY India?blur=25

In a separate entry, the campaign ‘Devanagari PIN’ for Axis Bank has earned a shortlist in the Direct Engagement - Social Behaviour sub-category

e4m Staff Jun 15, 2025 3:26 PM

Kunal Solanki?blur=25

Kunal’s extensive portfolio covers a wide range of industries including healthcare, FMCG, automobiles, education, and nutrition

e4m Staff May 21, 2025 2:20 PM

coca cola?blur=25

This alliance focuses on preparing the next generation of women players with the support needed to train, compete and thrive, unlocking a future of success in women’s hockey

e4m Staff Apr 3, 2025 4:43 PM

Grey India, Harsh Kapadia?blur=25

Harsh Kapadia joins from MRM New York (part of McCann Worldgroup)

e4m Staff Apr 2, 2025 10:27 AM

Mars Wrigley India, Snickers?blur=25

The brand has unveiled a new TVC for SNICKERS Peanut Brownie

e4m Staff Mar 25, 2025 12:12 PM

Nihal Rajan?blur=25

Nihal Rajan, Chief Marketing Officer, Jockey India, was awarded The CMO Innovation Award at the Laqshya Pitch Best CMO Awards 2025

e4m Staff Mar 24, 2025 1:50 PM

Hershey India Valentine’s Day?blur=25

Hershey India set the tone with the relatable sentiment - "I’ve saved the last piece for you"

e4m Staff Feb 14, 2025 2:06 PM

Ashish Pherwani?blur=25

EY’s Ashish Pherwani decoded the connection between advertising and the economy at the unveiling of the Pitch Madison Advertising Report 2025

e4m Staff Feb 13, 2025 10:32 AM

somany?blur=25

Delhi SG Pipers will display Somany Ceramics’ name on the collars of the men's and women's team jerseys

e4m Staff Dec 31, 2024 4:26 PM

Hockey India?blur=25

This year’s edition of the HIL marks the inaugural season of the Women’s Hockey India League alongside the men’s competition

e4m Staff Dec 12, 2024 4:00 PM

Doordarshan?blur=25

The 2024-25 season of the Hockey India League is set to begin on December 28, featuring eight men’s teams and four women’s teams

e4m Staff Dec 2, 2024 9:43 AM

ajit varghese star india?blur=25

Ajit Varghese’s leadership team includes Mahesh Shetty, Dhruv Dhawan, Shubhra Sethi, Kingshuk Mitra and Sudhir Nagpal

e4m Staff Nov 14, 2024 7:46 PM

disney reliance star viacom18 merger?blur=25

The tribunal has reportedly instructed both parties to issue fresh notices of final hearing to governments, tax authorities and regulatory bodies

e4m Desk Jul 27, 2024 8:48 AM

Hershey's dead mouse?blur=25

A debate has broken out in the Instagram comment section of one Prami Sridhar who claimed to have found a mouse carcass in a bottle of Hershey's chocolate syrup

e4m Staff Jun 20, 2024 3:09 PM

Ankit Desai?blur=25

Ankit Desai has been elevated to General Manager for South East Asia, Australia, New Zealand

e4m Staff Feb 23, 2024 4:07 PM

zee disney star?blur=25

The Punit Goenka-led company said that it has strong grounds to counter Star's claims in the matter of the ICC deal

e4m Desk Feb 14, 2024 10:06 AM

FIH?blur=25

The deal includes all FIH events, except the FIH Nations Cup

e4m Staff Jan 9, 2024 2:49 PM

reliance-disney?blur=25

Achieving a merger of this scale in 2 months is challenging, considering the complexities involved in obtaining approvals, conducting due diligence & navigating regulatory processes, say legal experts

Aditi Gupta Dec 28, 2023 8:39 AM

Hershley lollipop?blur=25

The film opens with a young storyteller teleporting his audience to an imaginary battleground scene from 500 years ago

e4m Staff Dec 24, 2023 10:00 AM

Vinay Subramanyam?blur=25

Vinay Subramanyam, Senior Director of Marketing at Kellogg’s South Asia tells us about the company's Hershey's collaboration, marketing strategy for its new product, ad spends and more

Aditi Gupta Jul 17, 2023 8:22 AM

Hershey?blur=25

The Hershey Company and Hershey India launched its month-long #HerShe campaign through limited-edition packaging

exchange4media Staff Mar 14, 2023 4:52 PM

SOFIT?blur=25

Disha Patani will join John Abraham to build the brand’s proposition of ‘Fit is Fab’

exchange4media Staff Dec 20, 2022 11:43 AM

Hersheys?blur=25

The brand aims to reach a global audience and give them a memorable moment to share around holidays

exchange4media Staff Dec 15, 2022 1:36 PM

Hersheys?blur=25

With the growing trend of Halloween festivities in India, the campaign aims to familiarise the Indian audience with the rituals of the festival

exchange4media Staff Nov 1, 2022 1:26 PM

Varun?blur=25

Varun Kandhari, Director - Marketing, Mars Wrigley India, talks about the festive season, category trends, localising products for Indian markets, marketing strategy and more

Ritika Raj Oct 21, 2022 1:07 PM

Gillette?blur=25

The #EngineeringChange campaign conceptualised by Grey India talks of unboxing ourselves out of societal norms

exchange4media Staff Jun 27, 2022 6:10 PM

Sunita Patnaik?blur=25

Guest Column: Sunita Patnaik, Director, Corporate Affairs for Mars Wrigley India and One Mars India, shares an insightful input for organizations struggling to retain their talent

Sunita Patnaik Jun 13, 2022 6:28 PM

Pitch CMO?blur=25

The e4m Pitch CMO summit saw an interesting panel discussion on ‘Creating Brand Trust in the Digital Age’

exchange4media Staff Mar 28, 2022 12:10 PM

Hockey India Logo?blur=25

The agency will be using consumer insights to connect with hockey fans in India and abroad

exchange4media Staff Feb 11, 2022 12:45 PM

K Madhavan?blur=25

In an interaction with e4m, K Madhavan, President, Walt Disney Company India & Star India, says despite the challenges due to the pandemic the company has done exceedingly well in the past two years

Naziya Alvi Rahman Jan 31, 2022 8:01 AM

Kevin Vaz?blur=25

Kevin Vaz, President & Head - Network Entertainment Channels, Star and Disney India, tells us Star Vijay has witnessed incredible growth driven by strong consumer insights that led to relatable dramas

Simran Sabherwal Nov 23, 2021 8:37 AM