The Advertising Club to host digital review D-CODE on Aug 1
Manish Aggarwal appointed as Business Head of Zee5
Branding is not a marketing problem; it is a business problem: CEO, Brands of Desire
Is Croma's 'Upgrade Life' campaign responsible consumerism done right?
BARC Week 27: Lizol leads Top 10 Brands
Techमंच: Marketers have to behave like entertainers and move like startups: Lloyd Mathias (video)
Giving some invaluable marketing tips, Mathias spoke on ‘Battleground Digital: The Challenges Staring At The Marketer In 2018’ at exchange4media’s dig...
Understanding Marketing in an Era of Digital Disruption at IDMA and Techमंच 2018
exchange4media Group’s exclusive event for marketing professionals to expand their network and stay on top of the latest developments in digital media...
Jury votes for winners for the upcoming e4m NEON OOH, 2018
The jury meet and deliberation over the deserving winners for the 8th edition of e4m NEON OOH Awards 2018 was held on March 13 at Le Meridien, Gurugra...
ENBA 2018: Senior editors worried about technology's role in newsrooms of 2020
During the exchange4media News Broadcasting Awards held recently, senior editors felt that social media and unedited internet news will overshadow tra...
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ENBA 2018: Journalists are supposed to be watchdogs and not lap dogs: Sanjay Jha, Indian National Congress
While speaking at the exchange4media News Broadcasting Awards (ENBA), the national spokespersons of the Indian National Congress (INC) and Aam Aadmi P...
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Today, we are a digital company first, then an airline: Amar Abrol, MD & CEO, Air Asia
At the “Dentsu Aegis Network-exchange4media Digital Advertising Conference,” Abrol shared insights on how digital is transforming the way they operate...
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It is important to let go of old mental models: CVL Srinivas
CVL Srinivas, Country Manager WPP and CEO GroupM South Asia, was speaking about the importance of rewiring the marketing value chain to build purposef...
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Purpose equally important for organisations and individuals: Rahul Agarwal, CEO & MD, Lenovo India
Rahul Agarwal in conversation with InMobi's Vasuta Agarwal at the e4m Conclave South said that purposeful brands lead to sustainable businesses
Debut e4m Conclave South gets brands to rethink 'Purpose'
Members of the audience took to Twitter to share their thoughts on the event and speaker-statements that were relevant to them
E4mConclave South: Talking the ‘Purpose’ language
The umbrella theme for the South Conclave this year was ‘Making Brands Purposeful’
e4mrecap: The week that was
We list a few important stories that you may have missed in the week gone by
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D-Day for exchange4media Conclave South today!
The umbrella theme for the South Conclave this year is ‘Making Brands Purposeful’
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exchange4media Conclave South is one day away; here are the panelists!
Panelists will discuss the topics 'Speaking the Purpose Language' and 'The Experience Economy : The Battle Ground Changes'.
The 14th anniversary issue of PITCH magazine unveiled
The current issue examines Relevance, Reliability and Resilience as the key qualities that are essential for brands to possess to thrive in today’s co...
Take less to get more: Dr. A. Velumani. PhD, Chairman and MD, Thyrocare Technologies Ltd
Dr. A. Velumani spoke at the exchange4media Conclave 2017 highlighting the importance of innovation, risks and disruption
Mobivity is the future for brand advertising
At the Maddies Awards 2017 held by exchange4media, Marzin R. Shroff, MD & CEO, Eureka Forbes Ltd. made a strong case for mobile creativity
Marketing your way to millennials' hearts
At the exchange4media BW APPLAUSE Conclave & Awards 2017, experts came together to discuss what millennials expect from brands and brand experiences
Who will win e4m Influencer of Year in 2017
The award honours visionaries who have transformed the industry and inspired the next level of growth
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Mobile Ad Spend report to be unveiled at Maddies'17
exchange4media's annual report which looks at the growth and trends in the mobile advertising industry will be revealed on October 11, 2017 on the sid...
Carter Murray, Worldwide CEO, FCB to deliver keynote address @exchange4media Conclave’17
Murray will be talking about the umbrella theme of this year’s Conclave, which is, ‘Leveraging Open Innovation To Engage Consumers’
In the same week, in BARC's Top 10 Advertisers FMCG brand Hindustan Lever continued to reign the category
Hero Motocorp remained the leading advertiser followed by AMFI, Honda Motorcycle & Scooter India.
Ali Hussein talks about the platform's consumer engagement strategy, relationships with telco-partners and what made the 40-year-old film company want to march in the OTT space