ess
He joined UST in 2019 as Group Manager and Global Head - PR & Media Relations and rose to become Senior Director & Head - Global PR & Media
Vipul Kumar brings more than 20 years of experience in business development and sales
He will lead strategic corporate messaging and brand communications for the telecom giant
Guest Column: Yesudas S Pillai, Entrepreneur, Investor, and a Curious observer, questions whether brands are losing sight of purpose in the pursuit of scale, and asks when purpose became negotiable
This e4m’s ‘Too Young to Start?’ features Avance PR’s Ritika Garg, as she shares her journey of building an agency, navigating growth and redefining what PR can deliver for businesses
One investigation does not make an industry-wide case. But it raises a larger question: as advertising becomes more complex, will the business behind the business face greater scrutiny?
The collaboration will bring together their respective strengths and networks to foster industry dialogue across media, sponsorship, technology, investment and the wider commercial cricket ecosystem
Bahl takes on the new role after serving as Senior Vice President - Offline Revenue
Vaya brings close to two decades of experience across the FMCG and personal care industries
The campaign has been planned and executed by Vertoz, which holds exclusive advertising rights across the selected Aqua Line station inventory
Prior to joining GMR Sports, Baldi was with Chennai Super Kings Cricket Limited for six years
Jaipuria was with the media network for 10 years as Editor - Finance and Economic Policy
e4m Staff Sep 8, 2026 10:30 AM
As OTT platforms compete for attention, OOH is emerging as more than a media buy, with launches designed to travel from the street to social
Sandhi Sarun Sep 8, 2026 9:36 AM
Guest Column: Yesudas S Pillai, Entrepreneur, Investor, Marathoner and a Curious observer, asks if we are losing the value of an actual conversation while doing business
Yesudas S Pillai Sep 8, 2026 8:27 AM
Prrincey Roy, Co-Founder and CEO, Huella, announced Kartik M's appointment through a LinkedIn post
Prior to this, Ankit Tandon was with Affinity Global as Director, Advertiser Sales
Nikita has been with Adfactors PR for the past five years, where she has worked across businesses and sectors, building strategic relationships and developing opportunities
Mainak Dhar Moves to a new role in McCain, Avishek Kar elevated to Commercial Director, McCain Foods India
e4m Staff Sep 7, 2026 11:47 AM
In his new role, Mayuresh will partner with Kartik Smetacek, Chief Creative Officer, Saatchi & Saatchi India
e4m Staff Sep 7, 2026 11:29 AM
A five-year CEO renewal approved on Friday was followed by a resignation on Monday. What changed at Godrej Consumer remains unexplained
Annurag Batra Sep 7, 2026 10:37 AM
Guest Column: Bhuvan Lall chronicles the extraordinary journey of the Amritraj brothers, from Chennai to the global stage, and the values of self-belief, family and perseverance
Bhuvan Lall Sep 7, 2026 8:19 AM
T V Narendran, Saurabh Agrawal and Ashish Chauhan emerge as key contenders for the Tata Sons chairmanship, say media reports
Moksh Chopra has been with Yum! for 16 years and will be leading operations in India, Sri Lanka and Kuwait
e4m Staff Sep 4, 2026 12:07 PM
According to VLCC, the funding will help in expanding businesses across beauty, wellness and personal care
At Pitch CMO Summit 2026 in Bengaluru, Shahad Anand, Business Head, Skylight Mediakart, makes the case for combining contextual relevance with creativity to win attention
He has held senior roles with globally recognised names including Marks & Spencer, Tesco, Selfridges and others
e4m Staff Sep 3, 2026 12:52 PM
In an order dated 2 September, the Commissioner held that the transaction had been completed in accordance with the laws applicable at the time and that there was no basis for any further inquiry
e4m Staff Sep 3, 2026 11:54 AM
With IRS stalled, BARC ratings disrupted, no common OOH currency & radio seeking relevance, measurement gaps are making traditional media harder to justify - pushing ad dollars towards digital
Kanchan Srivastava Sep 3, 2026 8:58 AM
Saluja was previously serving as Senior Brand Manager, Media at Procter & Gamble
In this e4m’s Corp Comm & PR ‘Too Young to Start?’, Nikhil Singh Sumal speaks about the gap he saw in the PR business, lessons he learned about the business of communications, and more
Ritika Upmanyu Sep 2, 2026 6:15 PM
Guest Column: Gargi Sarkar, Founder & MD of RA Brand Consultant, explores the perception gap between what a business believes it is and how customers see it
Gargi Sarkar Sep 2, 2026 6:01 PM
Shrivastava brings over two decades of experience across consumer technology, e-commerce, retail and consulting
While sugar prices have surged 30%, rising cost of edible oil, wheat, cocoa adds to margin pressure; packaged food advertisers left to choose between cutting spends or protecting festive visibility
Kanchan Srivastava Sep 2, 2026 9:24 AM
The issue brings together an in-depth look at Tata’s leadership transition and a comprehensive fintech package spanning AI, payments, lending, wealthtech and financial inclusion
PRP will manage Spark Minda’s comprehensive PR strategy, including media relations, leadership profiling, thought leadership initiatives, corporate communications, and strategic stakeholder engagement
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how Lionel Messi built a global brand through consistent performance, authenticity and years of trust
Ganapathy Viswanathan Sep 1, 2026 1:50 PM
The appointment follows a three-month global media pitch process initiated in March 2026
Prior to the promotion, she served as Senior Manager - Capacity Expansion & Launch Leader for the Fabric Liquids Business Unit
e4m Staff Sep 1, 2026 12:30 PM