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Gurbani Tube has been conceived as a dedicated content discovery platform that brings together Sikh religious content through an intuitive and easy-to-use interface
e4m Staff Sep 12, 2026 7:11 PM
India Web Fest Season 8, hosted by IWMBuzz, was a big success. The event discussed content, technology, streaming (OTT), data, and digital marketing in the entertainment business
e4m Staff Sep 12, 2026 2:05 PM
No regulation can answer the more mundane question for us: how much privacy are we personally prepared to exchange for something sufficiently useful, entertaining or flattering?
Shantanu David Sep 12, 2026 9:05 AM
From Shah Rukh Khan and Sachin Tendulkar to AI, folklore, father-son banter, and festive storytelling, here are the campaigns that caught our attention this week
Aryendra Khan Sep 12, 2026 8:12 AM
Prior to joining Cognizant, Bindya Raj spent nearly 24 years at Infosys
e4m Staff Sep 12, 2026 7:52 AM
He previously served as Programmatic Manager at New Zealand Media & Entertainment
e4m Staff Sep 11, 2026 4:40 PM
Tweeting about it, Naveen Tiwari, Founder & CEO of InMobi and Glance, said the appearance was the result of collaboration between the Glance and Apple teams around the future of consumer experiences
e4m Staff Sep 11, 2026 3:01 PM
Singh brings more than 33 years of experience across enterprise technology, business transformation and digital innovation
e4m Staff Sep 11, 2026 2:26 PM
The mandate will focus on building awareness, engagement and anticipation for the film across digital platforms
e4m Staff Sep 11, 2026 2:02 PM
Prior to this, Vivek Mohan Sharma was Business Head - Youth, Music & English (TV+ JioHotstar)
e4m Desk Sep 11, 2026 12:00 PM
Zee Business and WION hosted the Summit in Mumbai, bringing together exchange leadership, regulators, issuers and technology firms to examine how tokenised bonds can deepen India’s fixed-income market
e4m Staff Sep 11, 2026 8:10 AM
Vipul Kumar brings more than 20 years of experience in business development and sales
e4m Staff Sep 10, 2026 4:30 PM
She will drive corporate narratives and shape conversations around Schneider Electric’s work at the intersection of electrification, automation and digital intelligence
e4m Staff Sep 10, 2026 3:20 PM
Before joining IndiGo, Kumar served as Head of Content - Associate Director at MobiKwik
e4m Staff Sep 10, 2026 12:29 PM
With a reimagined mobile and Connected TV experience, five distinct entertainment universes, an ambitious English slate and a revamped Free 5, Zee 5 is making a larger play for the Indian household
e4m Staff Sep 10, 2026 11:41 AM
Guest Column: Ishank Joshi, Founder, MD & CEO – Mobavenue AI Tech Limited writes that Indian marketing is shifting from mass reach to real-time, data-driven targeting
Ishank Joshi Sep 10, 2026 10:59 AM
Prior to this, Sumiit Zawar was with Route Mobile Limited as Vice President - Marketing
Before joining Warner Music Group, she worked with Sony Pictures Networks India
Puja Jurmania brings 17 years of cross-industry expertise spanning television, radio, podcasts, and digital content
Prior to this, she served as Senior Executive - Business Media Planning at WPP Media
Ajit Mohan’s career arc maps the country’s own journey from linear TV to streaming to social and performance advertising
e4m Staff Sep 9, 2026 10:25 AM
The overhaul follows a €460 million fine imposed on Google by the European Commission in July for favouring its own services
The move builds on Australia's increasingly aggressive stance on platform regulation
Prior to joining Britannia, Rejin was working as the Global Chief Information Officer at Wipro Enterprises
e4m Staff Sep 8, 2026 12:51 PM
Pandey began his career in digital marketing, helping organisations build visibility and generate demand through emerging online platforms
e4m Staff Sep 8, 2026 12:36 PM
Avnish Kumar Mishra has rejoined the organisation as Chief Reporter in Lucknow
e4m Staff Sep 8, 2026 10:25 AM
As OTT platforms compete for attention, OOH is emerging as more than a media buy, with launches designed to travel from the street to social
Sandhi Sarun Sep 8, 2026 9:36 AM
Industry body discussions flag a future where FAST expands FTA universe while pay-TV & subscription channels migrate to open-internet CTV
Imran Fazal Sep 8, 2026 9:31 AM
Sanjay Gupta’s professional journey offers a compelling story of leadership across some of India and Asia Pacific’s most transformative industries
Industry experts say D2C specialists can accelerate execution, but the brand must continue to own the consumer & data, retain ownership of the proposition and organisational learning
Shantanu David Sep 8, 2026 8:48 AM
As ChatGPT ads go live in India, marketers are drawing a hard line between paid placement and earned AI recommendation, and racing to earn it
Aryendra Khan Sep 8, 2026 8:46 AM
The Amar Ujala Managing Director moves up from his role as Vice President of INS
As creators, AI and fragmented consumer journeys reshape marketing, brand leaders argue that attention may get a consumer to notice, but affection is built through relevance, trust and experience
Before joining Third Wave Coffee, Dutta was Chief Technology Officer at Theobroma Foods
At the Pitch CMO Summit 2026, marketers argued that the split between brand and performance lives in budget lines and org charts, not in the consumer's head
The Lokmat Media Group Executive and Editorial Director will succeed Vivek Gupta of Sanmarg
Ruhail Amin Sep 7, 2026 12:59 PM
The launch comes just days before the BRICS Summit, and ahead of Russian President Vladimir Putin’s visit to India, where he is expected to meet Prime Minister Narendra Modi
US military is disabling mobile advertising IDs after reports that commercial location data was used to track personnel in the Middle East; exposes how ad targeting infra can be a surveillance tool
Shantanu David Sep 7, 2026 8:58 AM
The proposed framework is intended to set boundaries around the kind of videos, opinions and other content that government personnel can share online
Astra is also the first OpenAI model to trigger stronger safeguards under the company's safety protocol because of its cybersecurity capabilities