den
LIA names Ogilvy Latam CCO Keka Morelle as 2026 Jury President for Direct?blur=25

The judging for LIA 2026 will begin 25th September and run through 3rd October, 2026

e4m Staff Jul 13, 2026 10:49 AM

Meta’s next identity play?blur=25

Meta’s push to replace phone numbers with usernames for its Indian user base has run into a wall in Delhi. But the real story is what one identity, shared across 3 apps, does for a single advertiser

Anuja Jain Jul 11, 2026 8:55 AM

Week in Ads?blur=25

From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd

Aryendra Khan Jul 11, 2026 8:06 AM

Kemi Green Elevated to Vice President of Marketing at WPP?blur=25

Before her promotion, Kemi Green held the role of Operations Director, WPP Stream

e4m Desk Jul 10, 2026 6:57 PM

Pallavi A. Singh Joins Genpact as VP of AI & Data Advisory?blur=25

Singh was previously associated with Providence India as Executive Director - AI & Data, Enterprise Transformation

e4m Staff Jul 10, 2026 4:48 PM

Sudhir Sitapati Joins Asian Paints Board as Independent Director?blur=25

Milind Sarwate has been reappointed as an Independent Director for a second five-year term

e4m Staff Jul 10, 2026 12:25 PM

Kyle Harman-Turner named Chief Creative Officer at Dentsu Creative UK?blur=25

Prior to this, Kyle Harman-Turner was with AMV BBDO as Executive Creative Director

e4m Desk Jul 9, 2026 7:01 PM

Google Challenges Delhi HC Ruling in Hindware Trademark Dispute?blur=25

The tech giant has said that the ruling departs from established legal precedent in India as it challenges the Delhi High Court verdict on trademark keyword bidding

e4m Staff Jul 9, 2026 6:21 PM

Deserving talent wins big at VZY Presents Dentsu-IWMBuzz Digital Awards Season 8?blur=25

The categories span from web series and digital films to podcasts, youth dramas, and outstanding non-fiction projects and micro dramas

e4m Staff Jul 9, 2026 11:52 AM

whatsapp?blur=25

As Meta pushes a username-led identity system for its messaging app, India's decision to pause the rollout is forcing brands to rethink customer acquisition, CRM and conversational commerce

Anuja Jain Jul 8, 2026 8:57 AM

India's Username Debate: A New Era for Digital Identity on WhatsApp?blur=25

While for marketers WhatsApp handles could now become recognisable as website URLs or Instagram accounts, the feature has also reopened the debate around impersonation and phishing concerns

Shantanu David Jul 7, 2026 9:21 AM

WTF backs BTG?blur=25

BTG retains its founders, its team and its creative independence

e4m Staff Jul 7, 2026 8:14 AM

Swati Thakur Takes Charge as General Manager at The Leela Mumbai?blur=25

Thakur has an experience of over two decades in the luxury hospitality industry

e4m Desk Jul 6, 2026 12:40 PM

Naomi Osaka's Kimono at Wimbledon Redefines Her Brand Identity?blur=25

Guest Column: Dr. Sandeep Goyal deep dives into what Brand Osaka is telling the world

Sandeep Goyal Jul 6, 2026 8:17 AM

JAKSON Engineers Welcomes Alexey Ustinov as New Independent Director?blur=25

Ustinov has held senior leadership roles with leading global energy and engineering organisations, including Siemens Energy and Cummins

e4m Staff Jul 3, 2026 5:51 PM

WordsWork?blur=25

The refreshed identity reflects on agency's evolution and the changing landscape of communications, where influence is built through credibility, community, and culture as much as visibility

e4m Staff Jul 3, 2026 2:26 PM

Avinash Kaul on the Hidden Value of Unrecognized Employees?blur=25

Avinash Kaul, Co-Author of ‘The Next Mountain’, and former CEO of Network18, has put up a LinkedIn post on the professionals who quietly drive outcomes, shoulder accountability & hold teams together

e4m Staff Jul 3, 2026 1:34 PM

Dan Pantumsinchai Expands Role as MD for Gaming & Entertainment at Dentsu?blur=25

In this expanded role, Dan Pantumsinchai will work with the teams & clients across APAC to bring together gaming and entertainment capabilities to drive growth and connect culture to commerce.

e4m Desk Jul 2, 2026 6:25 PM

Ranjan Malik, Co-founder of Primalise?blur=25

Guest Column: Ranjan Malik, Co-founder of Primalise, writes on the hidden pattern behind stalled restructures, failed culture programmes, sluggish digital initiatives and disappointing AI rollouts

Ranjan Malik Jul 2, 2026 4:57 PM

Dentsu Creative bags Lotte India’s creative mandate?blur=25

The account will be managed by the agency’s Chennai office

e4m Staff Jul 2, 2026 12:52 PM

Mudit Kalia Joins MSM Unify as Associate VP for CampusOS in India?blur=25

Kalia joins MSM Unify with more than 14+ years of experience spanning higher education, business development, strategic partnerships, and business transformation

e4m Staff Jul 2, 2026 11:18 AM

Denise Moreno Appointed CMO of Meta After 17 Years of Service?blur=25

Alex Schultz has been named Meta’s first Chief Data Officer

e4m Desk Jul 2, 2026 8:05 AM

Shadma Shaikh?blur=25

Shadma Shaikh is also the Co-Founder of the social impact newsroom FactorDaily

e4m Staff Jul 1, 2026 5:28 PM

Hero’s VIDA unveils new brand identity?blur=25

VIDA has officially secured a spot in the Asia Book of Records for creating the largest brand logo

e4m Staff Jul 1, 2026 4:10 PM

Danielle Gracias on future of corporate communications?blur=25

Danielle Gracias, Deputy Vice President - PR & Corp Comm at Ageas Federal Life Insurance, explores how the comms function is redefining trust, navigating the opportunities and challenges, and more

Ritika Upmanyu Jun 30, 2026 3:05 PM

Comcast Spins Off NBCUniversal and Sky as Independent Companies?blur=25

While Mike Cavanagh will be the CEO of NBCUniversal, Comcast’s former CFO Michael Angelakis to be CEO of Comcast

e4m Staff Jun 30, 2026 11:56 AM

WPP's Stuart Bowden on the Shift from Paid Media to Influencer Marketing?blur=25

Stuart Bowden, President of Strategy and Capabilities for Global Clients, WPP, speaks to e4m on working differently with communities for engagement, distinction between paid and organic, and much more

Simran Sabherwal Jun 30, 2026 9:21 AM

Rajiv Kumar Takes Role as Part-Time Chairman of HDFC Bank?blur=25

Kumar’s appointment as an Independent Director will take effect from 30 June

e4m Staff Jun 30, 2026 7:44 AM

Arijit Ray | The Unlock Company?blur=25

From leading Dentsu India to founding The Unlock Company, Arijit Ray has spent over two decades shaping Indian advertising and inspiring professionals to lead from within

e4m Staff Jun 29, 2026 12:10 PM

Bharat Bhushan Kedia Joins Laqshya Media as SVP & National Head?blur=25

Kedia will report to Amarjeet Hudda, Chief Operating Officer, Laqshya Media Ltd

e4m Staff Jun 29, 2026 10:03 AM

C Sri Sailam Seeks EEMA South Vice President Role for 2026-2028?blur=25

The event industry veteran has announced his candidature for EEMA South Vice President

e4m Staff Jun 27, 2026 2:20 PM

OpenAI Welcomes Prabhjeet Singh as New Managing Director for India?blur=25

Prabhjeet Singh will join OpenAI in September and report to Kiran Mani, Managing Director for Asia Pacific

e4m Desk Jun 27, 2026 8:00 AM

David M. Denton Joins Nike as CFO to Drive Financial Strategy?blur=25

Denton joins Nike from Pfizer, Inc., where he has served as Chief Financial Officer and Executive Vice President since May 2022

e4m Staff Jun 26, 2026 1:37 PM

Cannes Lions International Festival of Creativity?blur=25

With 24 shortlisted entries yielding five Lions so far, India looks forward to adding to its medal tally through Film and Sustainable Development Goals as the final awards are announced tonight

Team Impact Jun 26, 2026 12:56 PM

Omnicom's Vision for the Future of Advertising at Cannes Lions 2026?blur=25

Jarrod Martin, Chief Transformation Officer, Omnicom Media Group and CEO of Acxiom, on why identity is becoming more valuable than data and how agencies can stay relevant in the media ecosystem

Team Impact Jun 26, 2026 9:12 AM

Jane Lin Baden Discusses Cannes Lions and Asia-Pacific Growth Insights?blur=25

Jane Lin Baden, Publicis Groupe APAC CEO, speaks on Cannes Lions’ tougher scrutiny of entries, why AI should drive growth, not layoffs & how Asia will soon be leading in innovation, commerce & trends

Team Impact Jun 26, 2026 9:01 AM

Nutan Khanolkar Joins Vaswani Group as New VP of Marketing?blur=25

Nutan Khanolkar joins after a nearly 9-year stint at Anarock, where she was VP Business Marketing

e4m Staff Jun 25, 2026 6:41 PM

Pradhyumna Ingle Takes Charge as Henkel's Country President for India?blur=25

Ingle will continue to be Global Head – Infrastructure Protection & Repair and IMEA Head – Manufacturing & Maintenance at Henkel Adhesive Technologies

e4m Staff Jun 25, 2026 6:21 PM

Heather Hoytink Takes Helm as President of The Hershey Company U.S.?blur=25

Heather Hoytink is a seasoned commercial leader who brings more than 20 years of sales and operations experience to the role

e4m Staff Jun 25, 2026 4:31 PM

Prerna Mehrotra: Clients Demand Fewer Partners and More Accountability?blur=25

Prerna Mehrotra, Chief Client Officer & CEO, Media, Asia Pacific, dentsu, speaks to e4m from the Cannes Lions festival on how dentsu is adapting to serve its clients drive growth and client-centricity

Simran Sabherwal Jun 25, 2026 9:07 AM

Anupriya Acharya Highlights India's Potential in Creative Data at Cannes?blur=25

Anupriya Acharya, CEO, Publicis Groupe South Asia, shares her experience as the Jury President for Creative Data Lions, her take on the use of AI and data, and much more

Simran Sabherwal Jun 25, 2026 8:35 AM

Chris Wade?blur=25

Wade will lead communications for Reuters globally and will focus on external communications across both Reuters' editorial and commercial agendas

e4m Staff Jun 24, 2026 2:39 PM

Air India?blur=25

The account was previously handled by Initiative, part of IPG Mediabrands

e4m Staff Jun 24, 2026 2:34 PM

Tushar Banerjee Steps Down as VP of Digital at ABP Network?blur=25

Prior to joining ABP Network, Tushar Banerjee was associated with NDTV Convergence

e4m Staff Jun 24, 2026 1:54 PM

John Mescall Advocates for Human Creativity in AI-Driven Advertising?blur=25

John Mescall, Global Chief Creative Partner, Dentsu Creative, shares why he believes that now is the time to double down on human creativity

Simran Sabherwal Jun 24, 2026 9:10 AM