broadcast-audience-research-council
BARC Logo?blur=25

Hindustan Unilever continued to be the most advertised group on TV this week

exchange4media Staff Apr 1, 2022 8:18 AM

BARC Logo?blur=25

The brand list this week saw several new entrants like Mortein, Thums Up, Colgate Vedshakti, Coca-Cola among others

exchange4media Staff Mar 4, 2022 8:28 AM

BARC Logo?blur=25

Harpic Power Plus 10X Max Clean replaces Rummycircle to become the most advertised brand this week

exchange4media Staff Feb 18, 2022 1:06 PM

star maa?blur=25

Sun TV and Star Plus trailed in second and third spots respectively

exchange4media Staff Oct 29, 2021 8:44 AM

BARC India?blur=25

In response to a stakeholder, the ratings agency conveyed that the due compliance and regulatory procedures for the augmented data reporting standards are underway

exchange4media Staff Oct 5, 2021 2:43 PM

BARC India?blur=25

In response to a stakeholder, the ratings agency conveyed that the due compliance and regulatory procedures for the augmented data reporting standards are underway

exchange4media Staff Oct 5, 2021 2:17 PM

nbf?blur=25

The federation has requested the ratings agency to resume the release of TRP data to 'save the news broadcast industry from the brink of collapse'

exchange4media Staff Sep 24, 2021 9:59 AM

nbf?blur=25

The federation wrote to BARC CEO Nakul Chopra stating there's no legitimate reason to pause ratings for only the news genre

exchange4media Staff Sep 13, 2021 12:06 PM

chopra?blur=25

Chopra takes office on August 25. His predecessor Sunil Lulla is set to pursue entrepreneurship

exchange4media Staff Aug 20, 2021 8:02 PM

dettol?blur=25

Marico, Ponds India and Lakme Lever entered the top ten list this week

exchange4media Staff Aug 13, 2021 8:06 AM

star plus?blur=25

Star Plus emerged as the most-watched pay channel across genres

exchange4media Staff Jun 24, 2021 2:05 PM

BARC?blur=25

Experts believe that the measurement body doesn't want data to be granular and might want to control its accessibility

Sonam Saini Jun 21, 2021 8:23 AM

kids tv?blur=25

Industry leaders weigh in on whether the findings of the BARC TV Universe Estimates 2020 on the kids genre is a positive sign for the category

Sonam Saini Apr 22, 2021 9:07 AM

BARC?blur=25

As per the BARC data for Week 42, there has been a drop in total weekly insertions by both top advertisers and brands

exchange4media Staff Oct 30, 2020 7:56 AM

Colors?blur=25

In the urban market, Star Plus and Sony Sab bagged second and third spots respectively on BARC India’s Week 3 ranking

exchange4media Staff Jan 31, 2020 8:37 AM

News?blur=25

Hindi news channels attained all time high with 62 crore impressions on May 23

exchange4media Staff May 30, 2019 6:54 PM

barc?blur=25

BARC India finally starts publishing weekly ratings on its website after refraining from doing so for several weeks post TRAI's NTO rollout

exchange4media Staff Apr 8, 2019 3:42 PM

barc?blur=25

Star Plus continues to lead urban market; Zee Anmol too retains leadership position in rural

exchange4media Staff Dec 13, 2018 2:56 PM