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The campaign comprises positive viral creatives from almost 19 agencies like Ogilvy & Mather, Wunderman Thompson, Publicis, 82.5 Communications, R K Swamy BBDO, Rediffusion Y&R, and SOS Ideas
exchange4media Staff Jul 24, 2020 5:16 PM
Avinash Pant, Director - Marketing at Facebook India, shares insights on WhatsApp’s first India campaign, user data safety, India as a market and more
Tasmayee Laha Roy Jul 4, 2020 12:17 PM
For the ‘It’s Between You’ campaign, WhatsApp collaborated with Director Gauri Shinde and BBDO India to create two 60-second ads
exchange4media Staff Jul 4, 2020 12:16 PM
A series of short videos reminds viewers to continue to implement new normal ways of living even after strict lockdown measures are lifted
exchange4media Staff Jul 1, 2020 11:47 AM
Josy Paul, Chairman and Chief Creative Officer of BBDO India, spoke on the opening day of Cannes Lions Live as part of the ‘What I’ve Learnt’ module
exchange4media Staff Jun 23, 2020 8:16 AM
With the BBDO Worldwide campaign SNICKERS has created the opportunity for consumers to share a customized digital ‘Thank You’ message at the back of the pack with their 'brave warriors'
exchange4media Staff Jun 20, 2020 2:39 PM
Josy Paul, Chairman and Chief Creative Officer of BBDO India, tells Srabana Lahiri that what we are all going through is akin to rebirth, and there's a whole new world waiting for us
Srabana Lahiri Jun 12, 2020 9:07 AM
The campaign highlights how the lockdown has caused sleep deprivation in women, who have to juggle between housework and office work
exchange4media Staff May 23, 2020 8:39 AM
The ‘Ghar pe Rehkar Ghar ko Dekha’ film highlights things we aspire for in our dream home and how staying at home during lockdown made us connect with our dream abode
exchange4media Staff May 18, 2020 4:45 PM
Creative minds from agencies such as Bang In The Middle, Havas Group, Laqshya, Publicis, Rediffusion, RK Swamy BBDO, Scarecrow M&C Saatchi & Wunderman Thompson delivered a total of 10 campaigns
exchange4media Staff May 11, 2020 7:06 PM
Creative minds such as Agnello Dias, Tarun Rai, Hemant Shringy & Rohit Ohri share insights on how the industry can navigate the current COVID-19 crisis
exchange4media Staff Apr 23, 2020 9:22 AM
The TVCs have been conceptualised by BBDO India under the creative supervision of Josy Paul, Akashneel Dasgupta and Shinjini Banerjee
exchange4media Staff Mar 21, 2020 9:58 AM
As COVID-19 cases increase across the country, the PR & Communications industry in India is pulling out all stops to keep their workforce safe while ensuring that the show goes on
Nafisa Shaheen Mar 19, 2020 8:08 PM
Conceptualised by BBDO, the film highlights how women get less sleep than their husbands due to the unequal distribution of household chores
exchange4media Staff Mar 16, 2020 8:55 AM
Crafted by BBDO, the campaign will be driven across the platforms of TV, digital and social media
exchange4media Staff Mar 7, 2020 9:21 AM
The TVC has been directed by Bollywood writer and director, Pradeep Sarkar and the creative agency, RK Swamy BBDO
exchange4media Staff Feb 29, 2020 1:06 PM
Paul joins an illustrious list of honourees including Alyque Padamsee, AG Krishnamurthy, Piyush Pandey and Prasoon Joshi
exchange4media Staff Feb 11, 2020 6:25 PM
Developed by BBDO India, the campaign titled NOT working? Try NETworking! will be promoted through TV, Radio and digital media
exchange4media Staff Feb 11, 2020 4:35 PM
