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Sandeep Sangwan?blur=25

The Managing Director of Castrol India discusses the brand’s new social media campaign and the importance of building rapport with creative & media agencies during trying times

Neeta Nair May 18, 2020 8:47 AM

Castrol Hang Up Your Keys Campaign?blur=25

Castrol India has also started an appreciation campaign for the trucker community through the #SaluteTruckers campaign

exchange4media Staff Apr 25, 2020 10:12 AM

OPPO MTV Roadies Revolution?blur=25

OPPO MTV Roadies Revolution co-powered by Castrol Power 1, Alo Frut Juice and Manforce starts 15th February, every Saturday at 7 PM only on MTV

exchange4media Staff Feb 11, 2020 7:19 PM

Effies 2020?blur=25

Piyush Pandey, Worldwide Chief Creative Officer and Executive Chairman, Ogilvy & Mather, says it is the width of the work done by the agency across categories that has helped O&M ace at the awards

Misbaah Mansuri Jan 23, 2020 9:19 AM

KedraApte?blur=25

‘Mobilizing the consumer ecosystem’ was the topic of choice for Apte, VP Marketing-India, Castrol

Shikha Paliwal Oct 12, 2019 8:21 AM

kedar apte?blur=25

Kedar Apte, Vice President, Marketing, Castrol India Limited, spoke about the brand's communication strategy and says they are focused on purpose-driven marketing

Dolly Mahayan May 9, 2019 8:41 AM

shemaroo?blur=25

Dominiche’s content will be distributed across digital and OTT platforms of Shemaroo along with ShemarooMe app

exchange4media Staff Apr 16, 2019 8:28 AM

Castrol campaign?blur=25

The campaign encourages young audiences to ‘Give a Ride, Help Cast a Vote’ in the upcoming general elections

exchange4media Staff Feb 25, 2019 7:26 PM

Kedar Apte?blur=25

Apte, the VP- Marketing at Castrol India speaks on ‘ABC of TV advertising in the ever evolving digital world’ at exchange4media TV First Conference

exchange4media Staff Feb 1, 2019 8:30 AM

TV First conference?blur=25

Industry stalwarts from P&G, IPG Mediabrands, Castrol India, Kellogg India, Big Bazaar, Syska Group among others to attend the TV First conference on January 31 in Mumbai

exchange4media Staff Jan 29, 2019 9:00 AM

TV First?blur=25

The fifth edition of Prime Time Awards is scheduled to take place on January 31 at the ITC Maratha in Mumbai

exchange4media Staff Jan 22, 2019 9:12 AM

kedar apte?blur=25

Guest Column: Kedar Apte, Vice President of Marketing, Castrol India, talks about brands with a purpose and the need to focus on quality rather than quantity

Kedar Apte Jan 22, 2019 8:33 AM

NewsPoint?blur=25

The apps will provide services in Music, Spirituality, Cricket, Games, Astro, E-paper, Videos assistant and Viral News

exchange4media Staff Jan 11, 2019 3:06 PM

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The report delves into the lifestyle of truck drivers to understand driver well-being and personal attitudes towards health

exchange4media Staff Jun 21, 2018 4:01 PM

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Super Plastronics has entered into an exclusive licensing agreement with Thomson, which is returning to India after 15 years. CEO Avneet Singh Marwah speaks about Thomson's second innings and its strategy

Ruhail Amin Apr 24, 2018 8:56 AM

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The new campaign conveys the brand's technology with a human touch and builds on the promise of continuous protection

exchange4media Staff Feb 19, 2018 1:13 PM

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Through its aesthetic first-person narration, the content creators aim to partner with leading brands for their upcoming series and features

exchange4media Staff Aug 19, 2017 8:31 AM

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Bollywood and Indian shows have a high affinity with the communities in Malaysia, according to Dr. N C Rajamani, Senior VP, Content Management Group, Astro

exchange4media Staff Jul 3, 2017 7:40 AM

Celebrating the good life with LG’s new Astronaut short film…?blur=25

Further strengthening bond with consumers, LG’s digital video tells the tale of every Indian home

exchange4media Staff May 20, 2017 8:04 AM