air-india
The account was previously handled by Initiative, part of IPG Mediabrands
e4m Staff Jun 24, 2026 2:34 PM
The search for a successor gained momentum after Air India CEO Campbell Wilson confirmed his resignation in April
e4m Staff Jun 20, 2026 10:49 AM
Industry leaders from Air India Express, TCS, JSW, Policybazaar and HDFC Life join the jury as the fourth edition heads to Mumbai on 18 June
e4m Staff Jun 17, 2026 4:30 PM
Guest Column: Communication Consultant Ganapathy Viswanathan writes how the Air India building at Mumbai’s Nariman Point has been for generations a reference point in everyday conversations
Ganapathy Viswanathan Jun 6, 2026 11:55 AM
After Modi gifted Meloni a packet of Parle Melody in Rome, brands across categories rushed to turn the viral ‘Melodi’ moment into topical marketing gold
Aryendra Khan May 21, 2026 8:33 AM
Kishen Ramaswamy has over 14 years of experience across aviation, technology, hospitality and luxury sectors
e4m Staff May 14, 2026 12:08 PM
Roy joins Tata Motors from Tractors and Farm Equipment Limited (TAFE), where he was Senior Vice President - Sales & Marketing
e4m Staff Apr 28, 2026 4:00 PM
Campbell Wilson was appointed as the CEO and Managing Director in 2022 on a five-year contract
Most recently, Aloke Singh served as the Managing Director and Chief Executive Officer of Air India Express
e4m Staff Mar 23, 2026 8:05 PM
Following his Aloke Singh’s exit, Capt. Hamish Maxwell will take over as the airline’s ‘accountable manager’
e4m Staff Mar 3, 2026 10:26 AM
Previously, Senjam Raj Sekhar served as Head - Global Communications at Mobile Premier League for five years
e4m Staff Feb 17, 2026 10:25 AM
As per an ET report, Tata Sons Group Chairman N Chandrasekaran is in talks with global airline chiefs and is exploring a leadership overhaul at Air India
A look at the good, the goofy, and the gloriously season-soaked campaign spots of this week
Soumya Gawri Dec 13, 2025 9:43 AM
Air India launches a new five-film brand campaign capturing real traveller reactions as the airline enters 2026 with refurbished cabins, new aircraft, upgraded lounges and modern digital experiences
e4m Staff Dec 12, 2025 3:36 PM
Air India has unveiled its new India-focused campaign, ‘Change is in the Air’, introducing a refreshed creative expression, ‘That’s Air India Now’
e4m Staff Dec 12, 2025 1:12 PM
On the revenue front, Air India has posted a 15.5% growth in operations income
e4m Staff Sep 18, 2025 10:54 AM
A nationwide poll conducted by Quizzly.ai post the AI plane crash finds that only 1 in 5 respondents still feel completely safe flying
e4m Staff Jun 26, 2025 3:33 PM
Communications expert Dilip Cherian outlines the steps Air India must take to rebuild its reputation following the crash of its Boeing 787-8 Dreamliner, flight AI171, en route to London
e4m Staff Jun 14, 2025 10:47 AM
Conceptualised and produced in partnership with creative agency McCann, the digital film’s centrepiece is a rap-style soundtrack
e4m Staff May 28, 2025 5:58 PM
India’s premier airline seems to have run into trouble, with customer complaints piling up over deteriorating service. With Vir Das being the latest on the list
Jennifer Thomas Apr 15, 2025 6:43 PM
Speaking at the Adobe Summit in Las Vegas, Chief Digital and Technology Officer of Air India Satya Ramaswamy outlined the airline’s transformation roadmap, emphasizing data-driven decision-making
e4m Staff Mar 20, 2025 9:00 AM
Deepti Sampat was previously the VP of Marketing at Vistara and has transitioned to Air India as part of the merger
With its global footprint spanning over 130 airlines, Shemaroo Contentino serves major carriers like Air India, Emirates, Qatar Airways, Singapore Airlines, Etihad Airways
e4m Staff Nov 28, 2024 7:17 PM
This marks Ramanathan Rajamani’s second tenure as AISATS CEO, a position he previously held from 2018 to 2021
e4m Staff Nov 27, 2024 11:22 AM
Branding experts weigh in on Vistara's sky-high standards in delivering consumer experience, which built its reputation as a uniquely Indian luxury brand
Chehneet Kaur Nov 13, 2024 9:00 AM
The newsroom is one-stop hub for news and stories about Air India and Air Indians
e4m Staff Nov 12, 2024 3:49 PM
Vistara took its final flights on Monday before officially merging with Air India
e4m Staff Nov 12, 2024 1:53 PM
Varun Goswami has joined Air India as AVP - Head of Creative & Content
Neeta Nair Oct 11, 2024 4:53 PM
The brand won the gold metal under the ‘Best Use of Social Networks/ Social Media’ category
Our pick of the most creative commercials of the February 16-29 period
The video is developed in collaboration with Prasoon Joshi of McCann Worldgroup, Shankar Mahadevan and Bharatbala
e4m Staff Feb 26, 2024 12:17 PM
Omnicom won the account following a multi-agency pitch, sources close to the development have confirmed to e4m
Tanzila Shaikh Feb 8, 2024 5:29 PM
P Balaji will be Air India’s Group Head- Governance, Regulatory, Compliance (GRC) and Corporate Affairs
Air India Express launched its sonic identity across touchpoints, with a festive twist to its inflight music
e4m Staff Dec 26, 2023 6:22 PM
The airline's new visual identity features a colour palette of Express Orange and Express Turquoise
e4m Staff Oct 19, 2023 10:35 AM
The film titled ‘Talisman’ was created to launch the new brand identity of Air India
exchange4media Staff Aug 17, 2023 12:18 PM
The ad has been released to mark the air carrier's new brand identity
exchange4media Staff Aug 12, 2023 11:07 AM
Joshi, Chairman McCann WorldGroup Asia and CEO & CCO McCann Worldgroup India, talks about Air India’s rebranding
Sohini Ganguly Aug 11, 2023 6:03 PM
At the unveiling of the new logo and livery, N Chandrasekaran – Chairman of Tata Sons and Air India, informed that the carrier will be equipped with state-of-the-art AI services
exchange4media Staff Aug 11, 2023 9:00 AM
The airline’s new logo includes a design with golden, red and purple colours.
exchange4media Staff Aug 10, 2023 9:08 PM
Speculations are rife about the Air India mascot's retirement. Experts share their views on whether it's too early to exile the iconic emperor
Tanzila Shaikh Jul 31, 2023 9:22 AM
Prior to this, he was associated with Samsung for over eight years
exchange4media Staff May 30, 2023 7:46 PM
Our pick of some of the most daring and different Mother's Day commercials this year
exchange4media Staff May 13, 2023 8:09 AM
The film brings to life ‘small’ gestures of mothers’ care that make the big journeys possible
exchange4media Staff May 11, 2023 6:27 PM
