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Mangal

Several brands like Sonata, ixigo, Kajaria Ceramics and Peter England have formed associations with the movie with TVCs, Twitter creative and offers

exchange4media Staff Aug 16, 2019 8:24 AM

Akshay

The Bollywood actors will be present at VIVO Pro Kabaddi League’s pre-show for the opening match in Ahmedabad between Gujarat Fortnegiants and Tamil Thalaivas 

exchange4media Staff Aug 10, 2019 4:00 PM

geny

As part of this mandate, GenY Medium will run hyper-targeted performance marketing for Kaapi Machines

exchange4media Staff Jun 18, 2019 3:13 PM

Shiv

Sethuraman, Founder of The New Business, will work closely with the senior team at YAAP on key account business development initiatives

exchange4media Staff Jun 4, 2019 10:48 AM

Tanishq

The campaign, which has been conceptualised by Lowe Lintas, captures emotions that run across a customer’s mind at a Tanishq store

exchange4media Staff May 18, 2019 8:39 AM

TwitterPhase6

Gautam Gambhir’s post, a picture of himself after casting his vote, leads the list of Top 5 tweets of the day

Tasmayee Laha Roy May 13, 2019 8:22 AM

Ms Kurkure

Designed by Wunderman Thompson, Ms. Kurkure will be a part of a series of advertising and marketing campaigns driving relatability and building emotional connect with the masses

exchange4media Staff Apr 24, 2019 5:46 PM

Tam

On TV, Telugu Desam Party takes the lead with 61% ad insertion share, followed by YSR Congress Party at 16% and Congress at 7%

exchange4media Staff Apr 9, 2019 4:50 PM

Nivea

The campaign for Nivea Milk Delights facewash has been conceptualized and created by FCB Interface

exchange4media Staff Mar 16, 2019 8:48 AM

Nivea

Apart from roping in actor Taapsee Pannu, George, Managing Director, Nivea India, said a significant investment has gone into market positioning, branding and pricing

exchange4media Staff Mar 6, 2019 9:31 AM

elections

Most political parties and media agencies feel the ban will not have a huge impact on campaigning as other media, especially social media, will very comfortably compensate for the reach and impact

Neethu Mohan Mar 4, 2019 8:36 AM

Smriti Shadra

Smriti has worked with agencies such as Grey Worldwide, JWT, Leo Burnett, Dentsu India Group and The Social Street

exchange4media Staff Feb 28, 2019 11:14 AM

Tapsee

‘Khayal toh chatpata hai’ underlines Kurkure’s efforts to recognize the Indian homemaker, who has been the center force in bringing families together

exchange4media Staff Feb 15, 2019 3:33 PM

Vodafone

Vodafone is launching several initiatives to enhance ‘Kumbh’ experience not just for the ones who are physically attending the event, but also for the ones who could not

exchange4media Staff Feb 14, 2019 4:55 PM

CharuSharma

Sharma will be based out of the Mumbai office and overseeing the business development across the YAAP network in Mumbai, Gurugram, Hyderabad, Shillong, Dubai, Singapore & Jakarta

exchange4media Staff Feb 11, 2019 5:38 PM

JFWCalender2019

The #JFWCalendar2019 features celebrities, Aishwarya Rajesh, Taapsee Pannu, Shriya Saran, Regina Cassandra, Andrea Jeremiah, and Raiza Wilson

exchange4media Staff Jan 17, 2019 2:27 PM

Ranveer singh Zee Cafe

Zee Café’s new show involves celebs like Ranveer Singh, Alia Bhatt, Katrina Kaif, Aamir Khan, Amitabh Bachchan, Karan Johar, Rajkumar Rao among others along with their BFFs revealing many secrets

exchange4media Staff Jan 13, 2019 4:08 PM

WhatsAppCampaign

We chatted with Neeraj Kanitkar, Creative Director, Taproot Dentsu to understand what went behind conceptualising the brand’s first-ever TVC

Misbaah Mansuri Dec 6, 2018 9:05 AM

DeepakSinghYaap

Singh is one of the most awarded creative talents in the country and has won over 1000 national and international awards

exchange4media Staff Nov 1, 2018 1:30 PM

Assam tourism Priyanka Chopra

This year the film has been shot at various locations in Assam. The narrative shows Priyanka Chopra experiencing different aspects of Assam with her close friend

exchange4media Staff Oct 22, 2018 3:30 PM

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