2023
Ajay Gupte Joins Dentsu India as New COO to Drive Transformation?blur=25

Partnering closely with Harsha Razdan, CEO, South Asia, Ajay will accelerate dentsu's transformation by advancing strategic priorities and strengthening a future-ready operating model

e4m Staff Jul 15, 2026 4:23 PM

Nikhil Mehrotra Joins Zscaler as Senior Director of Marketing?blur=25

Prior to this, Nikhil Mehrotra was with Nutanix as Director, Field Marketing - India

e4m Desk Jul 15, 2026 11:35 AM

How advertisers are planning print campaigns without a common benchmark?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores how the IRS was once the common language of print advertising in India, and how its absence has reshaped media planning

Ganapathy Viswanathan Jul 15, 2026 10:58 AM

Pankaj Pawar Takes Over as CEO of Jio Platforms Ahead of IPO?blur=25

Pankaj Pawar, also Managing Director of Reliance Jio Infocomm, replaces Kiran Thomas

e4m Desk Jul 14, 2026 8:54 AM

Do Consumers Recognise Brands Without Logos??blur=25

Brands are increasingly hiding or removing their logos to spark curiosity, conversation and recall, showing that modern marketing is as much about building memory as boosting visibility

Shalinee Mishra Jul 11, 2026 9:20 AM

Haresh Nayak, CEO, Connect Network Inc?blur=25

Guest Column: Haresh Nayak, CEO of Connect Network Inc., on why the next decade of marketing belongs to organisations that plan with intelligence, not assumptions

Haresh Nayak Jul 11, 2026 8:30 AM

India Today Group?blur=25

The special issue examines how Indian women understand, negotiate and experience consent across homes, relationships, workplaces, public spaces and digital life

e4m Staff Jul 10, 2026 2:27 PM

Havas Appoints Raphaël de Andréis as Chief Strategy Officer?blur=25

Raphaël de Andréis has taken up the new role in addition to his responsibilities as CEO Western Europe

e4m Staff Jul 7, 2026 11:24 AM

Naomi Osaka's Kimono at Wimbledon Redefines Her Brand Identity?blur=25

Guest Column: Dr. Sandeep Goyal deep dives into what Brand Osaka is telling the world

Sandeep Goyal Jul 6, 2026 8:17 AM

WhatsApp Introduces Usernames for Enhanced Privacy Connections?blur=25

The Meta-owned messaging platform will now begin allowing users to reserve usernames, with the feature set to roll out globally later this year

e4m Desk Jun 30, 2026 9:26 AM

WPP's Stuart Bowden on the Shift from Paid Media to Influencer Marketing?blur=25

Stuart Bowden, President of Strategy and Capabilities for Global Clients, WPP, speaks to e4m on working differently with communities for engagement, distinction between paid and organic, and much more

Simran Sabherwal Jun 30, 2026 9:21 AM

Rajiv Kumar Takes Role as Part-Time Chairman of HDFC Bank?blur=25

Kumar’s appointment as an Independent Director will take effect from 30 June

e4m Staff Jun 30, 2026 7:44 AM

Ogilvy's Global Success: Insights from Liz Taylor and Kainaz Karmakar?blur=25

Liz Taylor, Global Chief Creative Officer, Ogilvy, and Kainaz Karmakar, CCO, Ogilvy India, reflect on Ogilvy’s Cannes year and how innovation, craft and culture shape winning ideas globally

Team Impact Jun 27, 2026 9:16 AM

Binda Dey Reflects on Judging at Cannes Entertainment Lions for Sports?blur=25

Binda Dey, Global Chief Marketing Officer, Knight Riders Sports, shares her experience of judging the Entertainment Lions for Sports

Simran Sabherwal Jun 26, 2026 12:36 PM

Jane Lin Baden Discusses Cannes Lions and Asia-Pacific Growth Insights?blur=25

Jane Lin Baden, Publicis Groupe APAC CEO, speaks on Cannes Lions’ tougher scrutiny of entries, why AI should drive growth, not layoffs & how Asia will soon be leading in innovation, commerce & trends

Team Impact Jun 26, 2026 9:01 AM

Anupriya Acharya Highlights India's Potential in Creative Data at Cannes?blur=25

Anupriya Acharya, CEO, Publicis Groupe South Asia, shares her experience as the Jury President for Creative Data Lions, her take on the use of AI and data, and much more

Simran Sabherwal Jun 25, 2026 8:35 AM

Noel Tata Announces Departure as Trent Chairman After 30 Years?blur=25

Noel Tata signalled his exit at the company’s 47th AGM

e4m Staff Jun 24, 2026 6:10 PM

Shveta Singh?blur=25

Guest Column: Shveta Singh, founder of Iridescent Lens, explores whether the surge in independent marketing consultants represents a temporary boom or a structural shift in the marketing ecosystem

Shveta Singh Jun 23, 2026 3:53 PM

Dhruv Warrior Reflects on Print Advertising Trends at Cannes Lions?blur=25

Dhruv Warrior, Executive Creative Director, VML, India, recounts his experience of being part of the Print & Publishing jury, and the trend to say something without explicitly showing the product

Simran Sabherwal Jun 23, 2026 11:57 AM

Meta Considers $4 Billion Investment in Fintech Startup Cred?blur=25

Cred founder Kunal Shah is expected to take on an operating role within the company

e4m Staff Jun 19, 2026 1:23 PM

Archana Balaji Promoted to Director of Business Partner Operations at Target?blur=25

Prior to her elevation, Archana Balaji held the role of Director - Marketplace Operations

e4m Desk Jun 15, 2026 5:04 PM

Advertisers Eye Women's T20 World Cup Amid Growing Interest?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, writes how the conversation around Women’s T20 World Cup is shifting towards audience delivery, engagement & commercial returns

Ganapathy Viswanathan Jun 15, 2026 4:44 PM

Aayushi Nandwani Takes on Role as Group Head of Media Creatives at Lyxel&Flamingo?blur=25

Nandwani joins Lyxel&Flamingo from VDO.AI where she was Associate Manager- Publisher Success

e4m Staff Jun 12, 2026 5:23 PM

Ministry of Information and Broadcasting?blur=25

Industry stakeholders have until July 27 to submit comments on the draft framework

e4m Staff Jun 12, 2026 10:55 AM

Kriti Sharma Appointed Director of Data Privacy at AngelOne?blur=25

Kriti Sharma has 17 years of legal advisory and regulatory compliance experience across India and Southeast Asia

e4m Staff Jun 11, 2026 8:36 PM

AI era may need a new rulebook, says Vaishnaw as India reassesses digital laws?blur=25

The IT minister has signalled a fresh legal framework for artificial intelligence while balancing innovation, safety and economic growth

e4m Staff Jun 10, 2026 1:12 PM

Pitch CMO Summit 2026?blur=25

Journeys are seamless for consumers, fragmented for brands. The gap lies in consistency, context, and what brands actually do with data

e4m Staff Jun 8, 2026 12:11 PM

Mahesh Viswanathan Takes Helm as CEO of Finolex Cables?blur=25

Viswanathan has been an integral part of Finolex Cables' leadership team for more than 17 years

e4m Staff Jun 2, 2026 7:46 AM

Shift from TV to Streaming?blur=25

A new study finds that the market's content intelligence gap actively suppresses budget confidence at every stage of the planning and trading cycle

Anuja Jain May 29, 2026 8:02 AM

Retention Becomes Key Metric in Attention Economy Marketing?blur=25

Industry observers say this is no longer just a platform metric but a cultural shift that is reshaping how content is scripted, edited, distributed and monetised

Sunidhi Vijay May 28, 2026 9:30 AM

After austerity call, fuel inflation puts India’s ad economy on edge?blur=25

Urban middle-class sentiment is weakening faster than rural, which is hurting brands badly. This has begun to impact their media plans, say industry experts

Kanchan Srivastava May 28, 2026 9:02 AM

The Hindu Group wins top honours at Kyoorius and ABBY Awards?blur=25

The publication’s ‘Written By Journalists’ campaign has emerged as one of the most celebrated campaigns of the year

e4m Staff May 26, 2026 12:08 PM

Piyush Pandey, Padma Bhushan?blur=25

The award was received by his wife, Neeta Joshi, at the Civil Investiture Ceremony-I held at Rashtrapati Bhavan

e4m Desk May 26, 2026 8:03 AM

Abhik Chanda Joins Think Result as National Lead – Revenue & Partnership?blur=25

In this new role, Abhik will be reporting to Tejas Soni, Chief Revenue & Growth Officer of the company

e4m Staff May 22, 2026 10:19 AM

telecoms?blur=25

Telecom operators, once seen as mere carriers of connectivity, are now emerging as one of the most consequential holders of consumer intelligence in the country

Anuja Jain May 2, 2026 9:14 AM

AIM welcomes Supreme Court decision on Fact Check Unit case?blur=25

In March 2024, the Bombay High Court struck down the amended IT Rules enabling the Fact Check Unit, holding that the provision violated constitutional protections for free speech

e4m Staff Mar 10, 2026 7:19 PM

Apple Unveils iPhone 17 Series with New Air Model and Pricing in India?blur=25

The iPhone 17 series lineup, launched at the ‘Awe Dropping’ event, includes the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max

e4m Staff Sep 10, 2025 8:38 AM

Takashi Aoki Takes Helm as CEO of McCann Worldgroup Japan?blur=25

Takashi Aoki succeeds Ji Watson, and will take on the new role on October 2

e4m Desk Aug 20, 2025 12:16 PM

Azhar Iqubal?blur=25

The winner of Influencer of the Year 2023 talks to e4m about life learnings, failures, favourite films and more

e4m Staff Dec 12, 2024 5:47 PM

e4m Influencer of the Year 2024?blur=25

At the e4m Influencer of the Year 2023 event, Deepit Purkayastha, Co-founder and CEO of Inshorts, shared his entrepreneurial journey and thoughts on navigating the ever-evolving digital ecosystem

e4m Staff Dec 12, 2024 4:32 PM

e4m MarTech India Conference 2024?blur=25

The conference brought together industry leaders, innovators, and strategists from the marketing landscape

e4m Desk Dec 12, 2024 12:19 PM

Azhar Iqubal Anunay Arunav Pandey Deepit Purkayastha?blur=25

While Azhar Iqubal is the Co-founder & Chairman of Inshorts, Anunay Arunav Pandey is the Co-founder and Deepit Purkayastha is the Co-Founder & CEO

e4m Desk Dec 11, 2024 7:46 PM

television?blur=25

New consultation paper signals TRAI’s intent to bring broadcasting under a unified telecom framework

Tasmayee Laha Roy Nov 4, 2024 8:56 AM

Raju Vanapala?blur=25

Raju Vanapala, Founder & CEO, Way2News, has been nominated for the prestigious e4m Influencer of the Year 2023 title

e4m Desk Oct 29, 2024 12:21 PM

Monica Shergill?blur=25

Monika Shergill, Vice President - Content at Netflix India, has been nominated for the prestigious e4m Influencer of the Year 2023 honour

e4m Desk Oct 28, 2024 1:04 PM

Kartik Sharma?blur=25

Kartik Sharma, Group CEO at Omnicom Media Group, India, has been nominated for the prestigious e4m Influencer of the Year 2023 title

e4m Desk Oct 25, 2024 12:47 PM

Tribes Communication?blur=25

Gour Gupta, Chairman and Managing Director, Tribes Communication, has been nominated for the e4m Influencer of the Year 2023 award

e4m Desk Oct 24, 2024 12:54 PM