zee-entertainmen
Prashant Shetty will report into Sandeep Mehrotra, Chief Operating Officer – Advertisement Revenue
e4m Staff Aug 4, 2026 12:42 PM
Z will issue 24,94,85,563 warrants to the promoter group entity on a preferential basis; promoters to invest Rs 3,143.5 cr in company, elevating total promoter shareholding to 23.79%
e4m Staff Jul 31, 2026 8:55 PM
Sandeep Mehrotra, COO, Zee Entertainment Enterprises Ltd., says Shashi Sinha's legacy will not just be measured by the businesses he built, but by the countless leaders he shaped
e4m Staff Jul 28, 2026 3:35 PM
Previously, he was associated with Meta, leading creator partnerships for APAC region and sports partnerships for India
e4m Staff Jul 21, 2026 4:51 PM
According to the network, 10-second advertising rates have reached ₹20-25 lakh during the knockout stage; over 22 brands have partnered across television and digital platforms
e4m Staff Jul 10, 2026 8:03 AM
Lenovo, CEAT, Jaguar Land Rover, Adidas, Zydus and JBL join the growing roster of advertisers leveraging the FIFA World Cup 2026 on Z
e4m Staff Jun 26, 2026 4:03 PM
The network’s linear portfolio has garnered 17% higher live reach compared to FIFA World Cup 2022
e4m Staff Jun 25, 2026 6:35 PM
According to ZEEL, the programme will focus on creating pathways for young footballers through grassroots leagues, structured training initiatives and talent development opportunities
e4m Staff Jun 18, 2026 4:38 PM
As Zee bets big on football and brands like Mahindra, Diageo and Apple line up FIFA campaigns, industry heads say Indian marketers are chasing fans, cultural relevance and a global audience
Aryendra Khan Jun 17, 2026 8:55 AM
Zee5 registers over 190 minutes of average per viewer engagement for the live matches over 4 days, including the inaugural
e4m Staff Jun 15, 2026 6:52 PM
Company clocks robust gains across its linear portfolio on the back of its omni-channel content strategy
e4m Staff Jun 15, 2026 12:00 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes on football's unique place in India and how the FIFA World Cup captivates even non-followers
Ganapathy Viswanathan Jun 12, 2026 8:16 AM
Football fans can experience the tournament across cinemas, pubs, restaurants, clubs, hotels, airports, educational institutions and other venues
e4m Staff Jun 11, 2026 5:53 PM
The company will exclusively broadcast the Twenty20 International series across Unite8 Sports channels in July 2026
e4m Staff Jun 10, 2026 10:03 PM
Brands including Mahindra, Diageo, Apple, Pernod Ricard & Mondelez partner with ‘Z’ across Linear and Digital platforms
e4m Staff Jun 10, 2026 9:58 PM
The funds will support the company's strategic and business initiatives.
e4m Staff Jun 10, 2026 6:21 PM
Ganapathy Viswanathan, Independent Communication Consultant & Author, writes that FIFA WC gives Zee a powerful platform to deepen audience engagement & attract premium advertisers
Ganapathy Viswanathan Jun 3, 2026 3:22 PM
Negotiations between Zee and Fédération Internationale de Football Association (FIFA) are still underway and an agreement is expected to be signed soon, sources said
e4m Staff May 27, 2026 10:33 AM
Shipra Wahi will report to Sandeep Mehrotra, Chief Operating Officer – Advertisement Revenue
e4m Staff May 26, 2026 4:28 PM
The dispute arises from an alliance agreement under which JioStar had agreed to sublicense TV broadcasting rights for ICC
e4m Staff May 22, 2026 10:50 AM
Her exit comes less than a year after she was elevated as Head, Advertisement Revenue, Broadcast & Digital
e4m Staff May 18, 2026 8:38 AM
Industry executives said the regulator’s eventual recommendations may have far-reaching implications for platform licensing, channel carriage economics, digital advertising and competitive dynamics
Imran Fazal May 13, 2026 3:14 PM
Goel has over a decade of experience in scaling startups and new-age platforms
e4m Staff May 11, 2026 7:13 PM
Laxmi Shetty, ex Head of Sales, Broadcast & Digital, ZEEL, speaks with Shripad Kulkarni on how insights, cultural depth, technology are architecture of linear TV’s lead, & foundation of its second act
Shripad Kulkarni May 5, 2026 8:34 AM




















