yes-bank
Through this campaign, the Bank endeavours to send out a positive message to the society that we can adapt to the new normal through collaboration and innovative thinking
exchange4media Staff Aug 8, 2020 4:00 PM
The campaign is being amplified across YouTube and Facebook
exchange4media Staff Aug 4, 2020 2:56 PM
Yes Bank had announced that it has accquired 24.19% stake in Dish TV through pledged shares
exchange4media Staff Jun 1, 2020 7:10 PM
Anita Pai has been appointed as Chief Operating Officer, while Jasneet Bachal has been named Chief Marketing Officer of YES BANK
exchange4media Staff Oct 10, 2019 2:52 PM
The bank partnered with GoQuest Digital Studios as their digital content partner for managing end-to-end content for this campaign
exchange4media Staff Sep 27, 2019 5:13 PM
Prior to this, Bachal was Senior Vice President & Head Marketing at Kotak Life
exchange4media Staff Sep 23, 2019 6:36 PM
Mujahid Rupani, Co-Founder and CEO of Cobx Gaming, talks about the functioning of the business model, ad spends and the challenges
Shweta Raaj Singh Jun 11, 2019 8:37 AM
At the 11th edition of the Pitch CMO Summit, panel experts from McCann World Group India, Grofers, Haier India, JetPrivilege, Nykaa, Syska Group, HT Media among others to speak
exchange4media Staff Mar 5, 2019 9:02 AM
The Senior President & Head-Retail Marketing & Brand Management shares the insights on their latest campaign, their digital strategy and more.
Dolly Mahayan Aug 22, 2018 8:56 AM
Kochar shares his visions for A&M studio and some the of challenges that the Indian music industry is currently grappling with, including heavy dependency on film music
Misbaah Mansuri Aug 22, 2018 8:55 AM
Through this campaign, YES Bank aims to enhance the user engagement and curtail the long process for queries revolving around savings accounts
exchange4media Staff Jul 28, 2018 9:53 AM
To mark International Yoga Day, YES Bank has come up with three witty films, linking yoga and banking
exchange4media Staff Jun 21, 2018 5:27 PM
He was recognised by AAAI as an Outstanding Contributor to the Media and Communication Industry and Indian Brand Builder at the 13th edition of Goafest 2018
exchange4media Staff Apr 11, 2018 8:58 AM
As Chief Operating Officer, Ajay will help enhance the company's reach into hitherto unexplored segments, mainly the Missing Middle SME and untapped geographies, mainly RURBAN.
exchange4media Staff Apr 3, 2018 8:52 PM
Brands over the years have realised that IPL is one of the most effective platforms that ensures effective brand amplification and better returns. Here is the sponsor report card, which sums up some captivating brand success stories
Ruhail Amin May 17, 2017 8:00 AM
All about how Yes Bank leverages IPL to gain consumer mindshare
Venkata Susmita Biswas Apr 27, 2017 7:44 AM
As part of the Star Plus Nayi Soch initiative, we unveil a series of father-daughter interviews that challenge gender stereotypes and give a glimpse into this very special bond
exchange4media Staff Mar 31, 2017 8:05 AM
This Google program is already live at 100 railway stations, and is expected to be rolled out to 400 more in 2017, says Sandeep Goyal, Chairman, Mogae Media
exchange4media Staff Jan 25, 2017 1:17 PM
