Kumar will be primarily responsible for analyzing consumer behaviour and using all channels of communications and marketing to reinforce the brand message in a sustained manner

exchange4media Staff Nov 16, 2022 6:08 PM

Soni, VP and Head, Corporate Communications, Vistara, was bestowed with the 'Mentor of the Year in Corp Comm' honour at the 3rd edition of the PR & Corp Comm Women Achievers Awards ceremony

Shrabasti Mallik Nov 16, 2022 5:39 PM

Morvanakar was previously the Chief Investment Officer at the group

exchange4media Staff Nov 16, 2022 5:24 PM

Juneja has been associated with the agency for over 11 years now

exchange4media Staff Nov 16, 2022 5:20 PM

The key offerings include brand name on the platform signage, colour scheme of the platform, wrapping/painting on seating benches, branding on the fence of the potted plants, etc.

exchange4media Staff Nov 16, 2022 5:09 PM

Launched in 2018, the festival has seen three successful editions before being disrupted by the pandemic

exchange4media Staff Nov 16, 2022 4:05 PM

Chandra has previously worked with Hindustan Unilever and AT Kearney

exchange4media Staff Nov 16, 2022 3:14 PM

The agency is headquartered in Thane and will offer digital marketing, audience perception management, influencer marketing and brand activation services

exchange4media Staff Nov 16, 2022 3:09 PM

The agency retains the media duties of the auto major for 5 more years following a multi-agency pitch

exchange4media Staff Nov 16, 2022 2:46 PM

Before joining Springwel, Saraf was the Vice President and Business Head of furniture business at Nilkamal Limited

exchange4media Staff Nov 16, 2022 1:47 PM

This will bring new investments into the sector, particularly in emerging areas like OTT, said Madhavan while speaking at the 11th CII-Big Picture Summit

exchange4media Staff Nov 16, 2022 1:34 PM

The number of TV households in India is expected to reach 250 million by 2026, says the report

exchange4media Staff Nov 16, 2022 1:17 PM

Kapadia established the merchant banking business at YSL and Arzare has been associated with YSL since its inception

exchange4media Staff Nov 16, 2022 1:06 PM

Citytopia will be the first game to be published under the Reliance Games and  Atari collaboration

exchange4media Staff Nov 16, 2022 11:38 AM

According to the report, there has been a 14% rise in the number of complaints as compared to 2021-22

exchange4media Staff Nov 16, 2022 11:23 AM

The new structure is part of the integration of Dentsu International and Dentsu Japan Network into a single organization globally from Jan 1, 2023

exchange4media Staff Nov 16, 2022 10:10 AM

The company said that the partnership signals its interest in strategic investments to build shareholder value in the long term

exchange4media Staff Nov 16, 2022 9:19 AM

Guest Column: Rajiv Dubey, Head of Media, Dabur India, breaks down how some errant channels have been exploiting the landing page for views and why BARC should tackle this menace

Rajiv Dubey Nov 16, 2022 9:00 AM

Bhatia has been associated with the group for over 21 years  

exchange4media Staff Nov 16, 2022 8:56 AM

The data obtained from TAM suggests that advertising volumes of TV and digital witnessed a nominal increase during Aug-Oct; print and radio fared better

Kanchan Srivastava Nov 16, 2022 8:55 AM