unilever
Shah was previously Head of Data & Advertising Technology for Emerging Markets
Marketers say that while creators are increasingly becoming part of the media mix, influencer marketing accounts for just 3-10% of the ad spends
Shalinee Mishra Jul 2, 2026 9:40 AM
Shveta Singh, Founder of Iridescent Lens & independent marketing consultant, questions whether the latest creator economy trend is genuine marketing innovation or simply direct selling in new clothes
Shveta Singh Jun 29, 2026 9:30 AM
The move reflects the growing importance of creator-led marketing in major global sporting events
e4m Staff Jun 17, 2026 11:36 AM
Avalani has built a reputation that extends far beyond traditional marketing
e4m Staff Jun 14, 2026 12:45 PM
Singh has served as Executive Vice President, Asia-Pacific at Colgate-Palmolive since joining the company
Sitapati is currently Managing Director & Chief Executive Officer of Godrej Consumer Products
e4m Staff May 29, 2026 12:41 PM
Based out of Ogilvy UK, Samuel Heath will report to Global Chief Creative Officer Liz Taylor
e4m Staff May 25, 2026 4:40 PM
Purnima Lamba joins Mahindra Group following a long career of around 25 years at Unilever
e4m Staff May 20, 2026 11:06 AM
Mehak Gulati has been with Airtel for 7 years and took over as Chief Brand Officer in October 2023
Shah has been elevated to the position of Senior Vice President, Owned Brands - Kay, Nykaa
According to the company, Paranjpe would support the chairman in guiding the Board and strategic agenda
Machado currently serves as an Operating Partner at Garnett Station Partners
e4m Staff Apr 29, 2026 12:16 PM
Most recently, Shuchi Suri served as Global Vice President for Homecare at Unilever
e4m Staff Apr 25, 2026 10:07 AM
Prior to this, Herjit S Bhalla served as a global executive at The Hershey Company
The agency has strengthened its national footprint with its expansion into Mumbai
e4m Staff Apr 23, 2026 1:42 PM
Industry executives say this shift is pushing a significant chunk of digital budgets (25%) towards creator-led content, as brands chase scale and measurable results in a crowded market
Shalinee Mishra Apr 21, 2026 8:33 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, broadly captures how Unilever is approaching marketing with a creator-led, recommendation-driven model
Ganapathy Viswanathan Apr 20, 2026 10:32 AM
Guest Column: Veteran adman Prabhakar Mundkur decodes Unilever CEO Fernando Fernandez’s statement that discovery is moving away from traditional search toward AI-led recommendations
Prabhakar Mundkur Apr 13, 2026 8:44 AM
The FMCG giant has shifted towards peer-driven recommendations and social-first engagement
e4m Staff Apr 11, 2026 10:55 AM
Previously, he served as Senior Vice President and Head of EV Charging Infrastructure at Mahindra Group
e4m Staff Apr 2, 2026 12:49 PM
Kedar Apte served as Senior Vice President and Head of EV Charging Infrastructure at Mahindra Group
e4m Staff Mar 26, 2026 7:44 AM
The agency will handle Unilever’s foods business group across 13 markets
e4m Staff Mar 24, 2026 12:15 PM
Once an occasional beach purchase, it is now an everyday skincare essential, with brands competing for consumer trust. Industry experts note a shift toward substantiated claims amid rising scrutiny
Shalinee Mishra Mar 17, 2026 8:45 AM
Before joining Raymond Lifestyle, Kalpana Singh was with Hindustan Unilever Limited
e4m Staff Mar 10, 2026 3:53 PM
Heineken named top brand in creativity and Unilever ranks as top advertiser
e4m Staff Mar 10, 2026 11:59 AM
Tuan Vu Anh has been elevated to Consumer Market Insight Director & Strategy Lead - Personal Care Greater Asia at Unilever
Reema Jain previously served for more than three years as Chief Information and Digital Officer at Hero MotoCorp
e4m Staff Feb 27, 2026 12:49 PM
The investment will focus on fast-growing premium categories across Beauty & Wellbeing and Home Care liquids
e4m Staff Feb 18, 2026 7:46 PM
As per the approved demerger scheme, shareholders of HUL as on the record date of December 5, 2025, received one equity share of Kwality Wall’s (India) Limited for every one equity share held in HUL
e4m Staff Feb 16, 2026 1:05 PM
Previously, Anita served as the Global CFO for Unilever’s Ice Cream business
Prior to his promotion, Jopa Malantic held the role of Global Brand Vice President - POND’S and AHC.
Prior to this elevation, Sunanda Khaitan served as Vice President & Business Head of Lakmē
e4m Staff Jan 29, 2026 4:09 PM
Shiva Krishnamurthy joined HUL in 2000 and served the organisation for 25 years
e4m Staff Jan 20, 2026 8:26 AM
The tenure of Ignatius Navil Noronha, MD & CEO of the company, will conclude on January 31
Tejas Chaudhari previously held the role of Head of Performance Marketing for e-commerce and quick commerce
e4m Staff Jan 10, 2026 12:30 PM
Santoor, according to parent company Wipro Consumer Care, has emerged as India’s largest soap brand, clocking an estimated revenue of Rs 2,850 crore in 2025
Chehneet Kaur and Soumya Gawri Jan 5, 2026 8:34 AM
Leandro Barreto is currently Chief Marketing Officer for Unilever’s Beauty & Wellbeing Business Group
e4m Staff Dec 19, 2025 8:07 AM
The brand took home 12 metals with 5 golds, 3 silver metals and 4 bronze metals across categories
e4m Desk Dec 17, 2025 10:24 PM
In a recent conversation, Unilever CEO Fernando Fernandez gave his vote of confidence for Priya Nair, the CEO & MD of Hindustan Unilever
e4m Desk Dec 13, 2025 10:55 AM
He reportedly said that relying on volume growth by itself will no longer support progress in an intensely competitive landscape
e4m Staff Nov 26, 2025 3:52 PM
Bobby Parikh is a strategic advisor to many large corporations and holds directorships in, among others, Infosys, Biocon and Indostar Capital
e4m Staff Nov 18, 2025 7:42 PM