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Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how the smallest products can have the biggest impact
Ganapathy Viswanathan 8 hours ago
At the launch event held at Uprashtrapati Bhavan, New Delhi, the Vice President highlighted India’s rapid progress in Artificial Intelligence
e4m Staff Aug 29, 2026 12:32 PM
Dr Subhash Chandra has accused the Reliance Group of spreading a misleading narrative around his debt and the recent NCLT proceedings
e4m Staff Aug 28, 2026 10:56 PM
On his birthday, a look at a nearly three-decade career that has turned outreach, reputation and institution-building into a distinct form of media leadership
e4m Staff Aug 28, 2026 12:07 PM
Prior to this, Saman Khan was with Generali Central Insurance as Vice President Corporate Communications
e4m Desk Aug 28, 2026 10:32 AM
Guest Column: Senior PR professional Sanjay Rammoorthy writes PR narratives are being buffeted by hyperactive digital ecosystems, politicized discourse, regulatory flux, and outrage on social media
Sanjay Rammoorthy Aug 27, 2026 6:49 PM
This e4m’s Corp Comm & PR ‘Too Young to Start?’ series features Brand Talk India’s Ruhani Singh Mann on starting early, scaling fast and redefining the path to PR agency ownership
Ritika Upmanyu Aug 27, 2026 5:37 PM
AI, internet advertising, OTT and gaming expected to drive growth as the sector shifts from audience scale to monetisation
e4m Staff Aug 27, 2026 4:28 PM
A single global destination for sports fans, offering sports content, live streaming, stats, community, experiences and social contests
e4m Staff Aug 27, 2026 1:51 PM
Prior to this, she was serving as Head of Communications for Lenovo India
e4m Desk Aug 27, 2026 12:21 PM
From Rajasthan Tourism ad to CRED and Titan, Jim Sarbh has built an advertising identity of his own
e4m Staff Aug 27, 2026 10:07 AM
Kalathil joins Tata Communications after a 23-year stint with Bharti Airtel
e4m Staff Aug 27, 2026 8:25 AM
WPP and Omnicom named first agency partners; self-serve Ads Manager to open on September 4 with daily budgets starting at ₹725
e4m Staff Aug 27, 2026 7:03 AM
Sanyukta brings two decades of corporate and technology communications experience across India and Southeast Asia
e4m Staff Aug 26, 2026 2:47 PM
Mishra moves to the corporate communications space after spending more than five years at ET NOW
e4m Staff Aug 26, 2026 1:48 PM
Industry leaders explore how creators are shifting the balance of influence and reshaping communications
Ritika Upmanyu Aug 25, 2026 4:29 PM
Divya Narayan, Leila Bilimoria Surti and Saji Abraham have taken up the position
e4m Staff Aug 25, 2026 2:47 PM
Janhavi Pawar, Director, Sakal Media Group, discusses the relevance of soft power in forging lasting global trade relations
Isha Khatu Aug 25, 2026 12:56 PM
In his new role, he will take on the corporate communications mandate at InCred Financial Services.
e4m Staff Aug 25, 2026 12:48 PM
As Warikoo celebrates his 46th birthday, his journey goes beyond finfluencing, with content, credibility and community shaping a diversified media and business ecosystem
e4m Staff Aug 25, 2026 8:38 AM
Ratinaud was earlier Director, Creative & Campaigns, Global Communications
e4m Staff Aug 24, 2026 6:32 PM
She most recently served as India Head - Vitamins, Minerals and Supplements at Hindustan Unilever
e4m Staff Aug 24, 2026 4:38 PM
Officials raised concerns that changing advertisements and video content on LED screens could distract motorists and increase accident risks
e4m Staff Aug 24, 2026 12:28 PM
The company he helped build, Value 360 Communications, is now listed on NSE Emerge, while its latest numbers show a business that is growing not just in scale but also in profitability
e4m Staff Aug 24, 2026 9:53 AM
Basu was previously Head of Marketing, Product & Ecommerce at Voltas Beko
e4m Staff Aug 24, 2026 9:21 AM
Explore this week's standout ad campaigns from Flipkart, Google, and more, showcasing creativity, humour, and a courtroom clash in the advertising world.
Aryendra Khan Aug 22, 2026 10:03 AM
In 13 months, nearly every marquee FMCG name has changed its chief executive; experts attribute this to a slowing consumption engine, impatient shareholder base & a disrupted distribution model
Savi Khanna Aug 22, 2026 9:54 AM
The latest CEO transitions indicate a sector increasingly looking for leaders who can navigate growth, premiumisation and changing consumer behaviour
Sandhi Sarun Aug 21, 2026 5:38 PM
As the case comes up before the Delhi HC today, Beco doubles down with new hoardings built around the controversy
e4m Staff Aug 21, 2026 2:23 PM
Guest Column: Shradha Agarwal, Co-founder and Global CEO of Grapes Worldwide, on Smriti Irani’s evolving leadership journey and the changing nature of political leadership
Shradha Agarwal Aug 21, 2026 12:13 PM



















