Gupta speaks about the factors that give OkCupid an edge over its competitors, its India-focused efforts and why a person is more than just photograph on the dating app

Anjali Thakur Feb 19, 2020 8:29 AM

Rahmat Ratan won the Miss PTC Punjabi crown and a cash prize of Rs 1.5 lakh

exchange4media Staff Oct 21, 2019 3:41 PM

The account will be handled by Leo Burnett’s Mumbai office

exchange4media Staff Oct 17, 2019 12:17 PM

We take a look at some of the interesting campaigns

Nafisa Shaheen Oct 11, 2019 12:59 PM

The web series featuring Yashaswaini Dayama and Aisha Ahmed has gone live on Dice Media’s Facebook and YouTube channels

exchange4media Staff Aug 12, 2019 1:58 PM

As WhatsApp does not yet support brands to advertise, marketers are creating engaging content in the form of GIFs and stickers to reach target audience

Tasmayee Laha Roy Jul 29, 2019 8:23 AM

The Traveler Alert feature is designed to inform members of the LGBTQ community from the inherent risk of using dating apps in the nearly 70 countries that still have laws criminalizing LGBTQ status

exchange4media Staff Jul 25, 2019 11:58 AM

The dating app has set up an in-app payment option which will allow users to skip Google Play’s default payment process, an agency report said

exchange4media Staff Jul 22, 2019 4:41 PM

'Jeet Lo Baazi', the special cricket will be broadcast on Sunday, 9th June at 2:30 PM on India News Punjab

exchange4media Staff Jun 7, 2019 4:04 PM

National Pet Adoption Day: Tinder is working with Friendicoes SECA, World For All Animal Care and Adoptions, RESQ, Charpaws Foundation, Karma Foundation, and Red Paws Rescue

exchange4media Staff Apr 30, 2019 3:51 PM

The six-episode variety show highlights the ups and downs of being an Indian woman

exchange4media Staff Apr 4, 2019 11:15 AM

The game has been co-created and conceptualised by Nothing Is Sacred and is now available for purchase

exchange4media Staff Mar 25, 2019 2:44 PM

We take a look at the latest ad communication released by the two competing online dating brands

exchange4media Staff Jan 3, 2019 8:27 AM

Campaign to be supported in first phase by outdoor and digital media drive

exchange4media Staff Dec 26, 2018 5:01 PM

Bindra joins Uber from Seabed 2030 where, as its founding Project Director, he led a first-of-its-kind global movement in collaboration with Japan’s Nippon Foundation, international sea floor mapping experts, governments and the maritime community to map the entire ocean floor in support of the UN’s Sustainable Development Goal #14

exchange4media Staff Sep 25, 2018 8:51 AM

P&G, Tinder, and Abbott Healthcare are betting on Whisper’s Sit Improper and Tinder’s ‘Start Something Epic’ and Abbott Healthcare’s brand campaign

Venkata Susmita Biswas Jun 8, 2018 9:03 AM

From Mirinda India to Tinder, this month's top five ads will reinforce the belief that viral content is consumed because it meets these human emotional needs.

Misbaah Mansuri Mar 9, 2018 7:43 AM

This latest Tinder video follows the fun, confident and spunky Tinder girl, played by indie musician and actor Kavya Trehan, as she goes about exploring the world and herself, enjoying the adrenaline rush of bonding with the people she meets along her way.

exchange4media Staff Feb 15, 2018 2:54 PM

Dear Zindagi’ in association with Tinder will now help viewers navigate modern relationships and romance

exchange4media Staff Nov 14, 2016 4:02 PM

Dating app Tinder, which recently released their new communication for the Indian audiences on Facebook has caused a stir across social media channels. The brand has invited a lot of flak for its new campaign, which is specifically targeted at the Indian youth

Sarmistha Neogy May 13, 2016 8:01 AM