According to BARC India CEO, next three months are going to be crucial to determine the future for the next 12 months

exchange4media Staff May 28, 2020 9:13 AM

Industry leaders discuuss the future of media and entertainment industry post Covid-19 at a webinar titled ‘The Show Must Go On: Emerging Stronger Post Covid-19’

exchange4media Staff May 28, 2020 8:23 AM

On the panel for the webinar will be Sunil Lulla, Megha Tata, Vivek Srivastava, Ajay Gupte and Abhishek Rege

exchange4media Staff May 27, 2020 8:11 AM

On the CEO Lounge Digital Roundtable, a panel discussed how consumer behaviour & preferences are changing due to COVID-19, and how to respond accordingly to stay relevant in the new reality

exchange4media Staff May 25, 2020 9:15 AM

At a recent webinar Sunil Lulla, BARC; George Varghese, Indian Express; Abraham Thomas, RBNL, Avinash Pandey, ABP News Network & Pradeep Dwivedi, Eros, shared insights on the COVID-19 impact

exchange4media Staff May 16, 2020 9:11 AM

BARC says it is mindful of the situation and has already introduced multiple cost-cutting measures & will continue to review them regularly

Naziya Alvi Rahman May 11, 2020 8:18 AM

Industry players are now unanimously questioning the timing as well as TRAI’s locus standi to interfere with a privately-run body like BARC that doesn’t serve consumers

Naziya Alvi Rahman May 4, 2020 8:23 AM

During a video conference on the launch of the sixth edition of the BARC- Nielsen report, the BARC India CEO said some of TRAI’s recommendations do not fit into a rating system’s area of functioning

exchange4media Staff May 1, 2020 8:18 AM

As per the report, total TV viewing minutes dropped by 6% and stood at 1.16 trillion viewing minutes in week 16

exchange4media Staff Apr 30, 2020 6:56 PM

In today's edition of 'Beating All Odds', Sunil Lulla, CEO, BARC India, speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman Apr 27, 2020 8:53 AM

At the unveiling of Pitch Madison Advertising Report 2020, BARC India CEO Sunil Lulla also said that the measurement body is working on bring Multi-Screen Measurement by the end of this year

exchange4media Staff Feb 14, 2020 12:44 PM

Sunil Lulla, CEO, BARC India spoke on the topic - What new at BARC? – while delivering the keynote speech at the unveiling of the Pitch Madison Advertising Report 2020

exchange4media Staff Feb 14, 2020 9:17 AM

The Pitch Madison Advertising Report 2020 was unveiled on 13th February 2020, at Taj Santacruz, Mumbai

exchange4media Staff Feb 14, 2020 9:01 AM

Gear up for one of the most awaited evenings - the unveiling of the Pitch Madison Advertising Report 2020, at the Taj Santacruz, Mumbai

exchange4media Staff Feb 13, 2020 8:38 AM

In 16 sessions that lasted over nine hours, close to 30 speakers unanimously agreed on the point -TV will continue to dominate the adex

exchange4media Staff Feb 5, 2020 1:46 PM

Lulla shares insights on how TV has access to the mind, hearts and purse strings of India

exchange4media Staff Feb 1, 2020 8:52 AM

While the TV industry dealt with the economic slowdown, New Tariff Order and the row over Landing Page, the year ahead is expected to bring good times for the broadcasting sector, say industry leaders

Sonam Saini Dec 19, 2019 8:38 AM

Upadhyay has previously worked with companies such as Mindshare, Ericsson, Reliance Retail, Reliance Infocomm and Bharti Telenet

exchange4media Staff Dec 11, 2019 7:15 AM

TV industry also wants Sunil Lulla to strengthen measurement on broadcast in the wake of NTO and ensure unlocking of the true potential of viewership data

Tasmayee Laha Roy Oct 23, 2019 9:01 AM

Sunil Lulla has over 35 years of media and marketing experience

exchange4media Staff Oct 22, 2019 12:49 PM