streaming
The company said it would be working on an integrated model spanning original music creation, rights management, artist development and distribution
e4m Staff Jun 25, 2026 2:10 PM
Launched at Season 8 of dentsu-IWMBuzz Digital Awards, the report explores changing audience behaviour, evolving business models, emerging technologies, and cultural trends
e4m Staff Jun 17, 2026 1:33 PM
Prior to this elevation, Tripathy served as Associate Director at JioHotstar
e4m Staff Jun 16, 2026 3:29 PM
Only officially licensed partners and authorized entities are permitted to use FIFA trademarks and branding, cautioned the company
e4m Staff Jun 12, 2026 7:11 PM
Here are some special moments from the e4m Play Streaming Media Awards 2026
e4m Desk Jun 12, 2026 11:03 AM
Netflix won 6 wins in Content category and 11 wins in Talent category
e4m Desk Jun 11, 2026 10:19 PM
The steaming platform bagged 5 wins in the Content category, 8 wins in the Talent category and 6 wins in the Brand Integration & Marketing category
e4m Desk Jun 11, 2026 10:19 PM
The platform bagged 6 wins in Content category and 16 wins in Talent category
e4m Desk Jun 11, 2026 10:18 PM
Arha Media Broadcasting Pvt Ltd bagged 5 wins in Content category, 3 wins in Talent category and 3 wins in Brand Integration & Marketing category
e4m Desk Jun 11, 2026 10:18 PM
Among the key winners are JioHotstar, Sony LIV, Netflix, Arha Media Broadcasting Pvt Ltd, Jio Studios and Prime Video
e4m Desk Jun 11, 2026 10:14 PM
The complaint alleges that electronic evidence collected during the investigation demonstrated that copyrighted JioStar content was being retransmitted through IPTV channels without authorisation
Imran Fazal Jun 1, 2026 8:30 AM
A new study finds that the market's content intelligence gap actively suppresses budget confidence at every stage of the planning and trading cycle
Anuja Jain May 29, 2026 8:02 AM
The broadcaster has also rolled out a redesigned corporate website with a new interface and a more prominent Sony Pictures-led visual identity
e4m Staff May 27, 2026 9:18 AM
The framework effectively shifts a significant part of user acquisition responsibility onto creators and production houses rather than relying solely on platform-led promotion
e4m Staff May 27, 2026 8:59 AM
The platform is expected to be formally unveiled by the end of this month
e4m Staff May 23, 2026 8:52 AM
A major plank of the submissions is the argument that bringing FAST platforms under telecom licensing rules would violate constitutional protections relating to freedom of speech and business
Imran Fazal May 14, 2026 10:44 AM
Industry estimates from Swift TV suggest connected TV households may rise from 20M to 40M by 2028, with FAST ad revenues potentially reaching $600M in the same period
Imran Fazal May 13, 2026 4:03 PM
Industry executives said the regulator’s eventual recommendations may have far-reaching implications for platform licensing, channel carriage economics, digital advertising and competitive dynamics
Imran Fazal May 13, 2026 3:14 PM
Industry conversations around leadership realignment intensify as Amazon folds MX Player into Prime Video
Kanchan Srivastava May 13, 2026 8:46 AM
Tanya Chhabra has been elevated to AGM - Streaming Partnerships - OST & South Label Cluster at Universal Music Group
e4m Staff May 11, 2026 11:44 AM
The company plans to use the funds to expand its international footprint
e4m Staff Apr 29, 2026 11:48 AM
Payments were routed domestically via QR codes to designated intermediaries, with no direct international transfers or cryptocurrency involvement
Imran Fazal Apr 29, 2026 7:54 AM
The illegal streaming network was functioning through a mobile application identified as Levyn
Imran Fazal Apr 28, 2026 4:20 PM
As Connected TV scales rapidly, marketers are shifting from chasing reach to rebuilding control in a fragmented, data-rich ecosystem, note industry observers
Anuja Jain Apr 24, 2026 9:09 AM
After walking away from Warner Bros. Discovery, Netflix sharpens focus on advertising, live programming, content ownership and ARPU; India could be a key testbed for its next growth phase
Kanchan Srivastava Apr 20, 2026 9:10 AM
Revenue for the quarter rose 16% to $12.3 billion, driven by a mix of subscriber growth, price increases and a rapidly scaling ads business
e4m Staff Apr 17, 2026 8:26 AM
Smartphone users in India are expected to grow nearly 20% to 885 million by FY28, supporting streaming growth
e4m Staff Apr 10, 2026 12:41 PM
Brij Kothari, Adjunct Professor, IIT-Delhi, School of Public Policy, writes on the implications of policies for accessible video entertainment on streaming platforms
Brij Kothari Apr 7, 2026 10:12 AM
TRAI has identified a fourth emerging model involving websites and apps that aggregate global TV channels, some of which may not have regulatory approval for distribution in India
Imran Fazal Apr 6, 2026 4:54 PM
Saugata Mukherjee recently served as Head of Content and Executive Vice President at SonyLIV
e4m Staff Apr 6, 2026 11:45 AM
Marketers note brands are integrating touchpoints to ensure consumers get the right message at the right stage of decision-making; multiple channels orchestrate discovery, evaluation and purchase
Sunidhi Vijay Mar 17, 2026 8:34 AM
The move replaces the earlier single bundle system that required subscribers to pay for a large collection of channels regardless of their viewing preferences
e4m Staff Mar 16, 2026 1:46 PM
Spotify India’s sales head explains how India’s lo-fi, calm and spirituality listening habits are reshaping advertisers’ creative and mobile-first strategies
Aryendra Khan Dec 23, 2025 10:00 AM
Live streaming and fantasy sports are transforming leagues and franchises into year-round content engines rather than seasonal properties, says a PwC report
Kanchan Srivastava Dec 18, 2025 8:57 AM
The Academy has signed a multi-year global partnership with YouTube, granting it exclusive worldwide streaming rights to the Oscars from 2029 to 2033, with live, free access and year-round programming
e4m Staff Dec 18, 2025 8:52 AM
Amid mounting cost pressures, and growing allure of micro-dramas, platforms are scaling back the number, duration, and budgets of their web-series
Kanchan Srivastava Nov 17, 2025 9:16 AM
Netflix attributed the gains to robust subscriber additions, higher advertising revenue, and price increases across multiple markets
e4m Desk Oct 22, 2025 10:53 AM











