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As Tewolde Gebremariam takes charge, his challenge is to convert the scale of Air India's rebuilding into safety, reliability, financial discipline and passenger confidence
Ajit Mohan’s career arc maps the country’s own journey from linear TV to streaming to social and performance advertising
e4m Staff Sep 9, 2026 10:25 AM
Frodoh to design and deploy a CTV-first technology enabling first-screen monetisation across STAGE’s OTT app
She stepped into the new role after a four-year stint with Shapoorji Pallonji Real Estate
This e4m’s ‘Too Young to Start?’ features Arth Malani, NorthStar Insights, who speaks about starting young, building credibility and creating a different model for risk and comms advisory
CHARGEZONE expects the new EV charging stations to support more than 15,000 EVs on a daily basis
e4m Staff Sep 8, 2026 12:57 PM
Pandey began his career in digital marketing, helping organisations build visibility and generate demand through emerging online platforms
e4m Staff Sep 8, 2026 12:36 PM
Jaipuria was with the media network for 10 years as Editor - Finance and Economic Policy
e4m Staff Sep 8, 2026 10:30 AM
Instagram activity for 30 Cabinet ministers jumped 13% in a week of the PM's social media push, as political communication moves from speeches to Reels, personality-led content & engagement with youth
Shalinee Mishra Sep 8, 2026 8:14 AM
Prior to this, Geetanjali Jain was with Procter & Gamble as Senior Brand Manager
HUL MD and CEO Priya Nair outlined four key pillars for growth and shared how the company is building to win in new India
Leo Puri has four decades of industry experience and is presently Advisory India Chair, Apax
HUL MD and CEO Priya Nair was responding to a query at HUL’s Capital Markets Day
Estimates put the next 5-yr rights cycle at ₹1,000-1,300 cr as audiences & ad volumes grow, but brands see limited pricing headroom and a concentrated broadcast market could constrain price discovery
Tasmayee Laha Roy and Aryendra Khan Sep 7, 2026 9:27 AM
Prior to this, he was with WPP Media as Associate Vice President, Marketplace and Partnerships, India
The recent enforcement drive has resonated strongly with the public, connecting regulation with something deeply personal: the food we put into our bodies
Dr Annurag Batra Sep 3, 2026 12:53 PM
Sudhir Sitapati recently marked his birthday, offering an opportunity to reflect on more than two decades of leadership across India’s consumer business sector
Rilo was founded by IIT Bombay alumni Dhruv Jaglan and Georgi Boby in September 2025
In his new role, Singh will continue to work on documentaries and news coverage from India and South Asia
Shrivastava brings over two decades of experience across consumer technology, e-commerce, retail and consulting
Kanika Pal was previously with the World Economic Forum for nearly 5 years
This expanded mandate is alongside his existing role overseeing Corporate Affairs, Communications and Sustainability
‘AI creator’ labels are being replaced with ‘AI-generated profile’ as brands increasingly experiment with synthetic creators and digital likenesses
Shalinee Mishra Sep 2, 2026 8:37 AM
According to sources at the Mumbai's Worli Police Division, the searches by IT officials began at 10 am
Imran Fazal Sep 1, 2026 6:55 PM
He joined TCS in November 2025, moving from Bharti Airtel after more than three years
Sandhya Devanathan’s move from Meta to OpenAI follows weeks of regulatory scrutiny in India, raising questions about the timing and her new mandate excluding India.
Brij Pahwa Sep 1, 2026 12:55 PM
Guest Column: Premjeet Sodhi, Global Analytics Lead, WPP Media, explains why the missing data is lethal rather than being merely incomplete
Premjeet Sodhi Sep 1, 2026 11:12 AM
Srivastav will lead marketing for Capillary Technologies’ new AI Developer Platform
Prior to this, Gijs de Bruijn was with Accenture Song as Managing Director
Balasubramanian brings experience spanning technology, consulting and communications
e4m Staff Aug 31, 2026 11:21 AM
He will lead the Commercial B2B portfolio for the company's O+O business across NASAPMENA
e4m Staff Aug 31, 2026 11:16 AM
Partnership scales to Tamil, Telugu, Kannada, Malayalam, and Bangla editions on the JioStar network and JioHotstar
e4m Staff Aug 31, 2026 11:08 AM
At Rs 150 per 10 seconds, the prescribed CTV video rate is more than twice the Rs 70 rate applicable to mobile and desktop video
e4m Staff Aug 31, 2026 9:50 AM
The publishing house emphasised that editorial recommendations is a standard component of the publishing process
e4m Staff Aug 29, 2026 12:01 PM
Dr Subhash Chandra has accused the Reliance Group of spreading a misleading narrative around his debt and the recent NCLT proceedings
e4m Staff Aug 28, 2026 10:56 PM
The upcoming merger of Resulticks with Diginex is a maiden effort to bring to the table business models as different as chalk and cheese, writes R Chandra Mouli
R Chandra Mouli Aug 28, 2026 11:34 AM
From LinkedIn BROs to rigged roulette wheels, brands turned this Raksha Bandhan into their most inventive sibling showdown yet
Aryendra Khan Aug 28, 2026 9:06 AM
As brands rush to react to the same cultural moments, industry experts warn that the format that makes one response sharp can turn the next ten into template work, putting distinctiveness at risk
Aryendra Khan Aug 28, 2026 8:29 AM
Guest Column: Senior PR professional Sanjay Rammoorthy writes PR narratives are being buffeted by hyperactive digital ecosystems, politicized discourse, regulatory flux, and outrage on social media
Sanjay Rammoorthy Aug 27, 2026 6:49 PM
Priyan DC, CEO, Star Squared PR, writes that the single biggest reason founder content has lost its power is that it asks nothing of the person publishing it
e4m Staff Aug 27, 2026 6:20 PM
In a statement issued from his office, Chandra said he had not personally borrowed money from the lenders and had acted only as a personal guarantor for loans raised by Essel Group companies
e4m Staff Aug 27, 2026 6:00 PM
This e4m’s Corp Comm & PR ‘Too Young to Start?’ series features Brand Talk India’s Ruhani Singh Mann on starting early, scaling fast and redefining the path to PR agency ownership
Ritika Upmanyu Aug 27, 2026 5:37 PM
AI, internet advertising, OTT and gaming expected to drive growth as the sector shifts from audience scale to monetisation
e4m Staff Aug 27, 2026 4:28 PM
Guest Column: Marketing veteran Shubhranshu Singh says the decision shaping how Facebook and Instagram engage with teenagers is bigger news than the fine
Shubhranshu Singh Aug 27, 2026 2:54 PM
Meanwhile, Disney’s other major Indian media investment, Tata Play, has continued to face financial pressure
e4m Staff Aug 27, 2026 9:58 AM