The data is collected from multiple sources like Mobile, RFID, POS, IoT driven devices

exchange4media Staff Jul 14, 2020 6:15 PM


We bring you a roundup of the news that made headlines this past week

exchange4media Staff Feb 22, 2020 8:27 AM

Deepak Pant?blur=25

Pant will be in charge of enhancing capabilities on Measurement, Research, Advanced Analytics, Digital Analytics, Data Strategy, and also developmental work on Publicis People Cloud

exchange4media Staff Feb 10, 2020 12:55 PM


The digital campaign is conceptualised and executed by People Design & Communications India Pvt Ltd.

exchange4media Staff Feb 25, 2019 12:34 PM

Website to be officially launched in Feb; will expand Network18’s digital content portfolio

exchange4media Staff Jan 7, 2019 5:56 PM

Year Ender 2018?blur=25

From Viacom 18's Raj Nayak to Hotstar's Ajit Mohan, here is a look at some of the key media announcements of new appointments and departures from the year 2018

exchange4media Staff Dec 5, 2018 9:01 AM


This is the second highest viewership peak recorded for the Malayalam news genre since BARC India started measuring TV audience

exchange4media Staff Aug 24, 2018 8:55 AM


UN Environment and Ogilvy launches a new campaign- Useless Log Useful Hai with a set of 3 films. Each film demonstrates how when we use less we become better.

exchange4media Staff Jun 9, 2018 8:55 AM


The campaign is especially designed to engage with consumers in today’s multi-screen, short-attention-span world with exciting visuals and irresistible music, extending across all channels, with a strong focus on digital.

exchange4media Staff May 9, 2018 5:14 PM


He is expected to take over responsibilities as Sales Head of the entertainment division at Star TV

exchange4media Staff Sep 18, 2017 7:54 AM


PeopleStrong to digitize the employee life cycle on a single unified cloud platform named PeopleStrong Alt

exchange4media Staff Aug 22, 2017 5:18 PM


At the HR Talent Acquisition Summit hosted by BW People, key people from various organisations spoke of how they keep themselves updated in the face of ever-changing technology and how to best attract quality talent

Akshata R Murthy Aug 17, 2017 8:25 AM

With digital vernacular platforms, each part of the country gets shaped differently: Aditya Save?blur=25

In conversation with exchange4media, Aditya Save, CMO at People Interactive, talks about the company’s plans to leverage the digital medium to reach out to a wider audience base

Abhinn Shreshtha Jul 28, 2016 1:00 PM

Sandip Roy returns to MediaCom as General Manager-Team P&G?blur=25

Roy, who has handled various portfolios for MediaCom during his earlier stints, including NDTV and Parle, will be based out of Mumbai

Deepa Balasubramanian Oct 8, 2014 7:49 AM

Zee Entertainment appoints K Subramanyam as SVP, Sales for south region?blur=25

ZEEL has roped in K Subramanyam, popularly known as Subbu as Senior Vice President- Sales, according to sources. He will be driving sales in South India

Deepa Balasubramanian Oct 1, 2014 1:18 PM

eBay India appoints Girish Huria as Head of Communications?blur=25

Huria was previously COO of Avian Media. He will be based at eBay India headquarters in Mumbai

exchange4media Staff Sep 27, 2014 3:32 PM

Dainik Jagran appoints Awanish Mishra as Dy Editor, Industry & Corp Affairs?blur=25

Dainik Jagran has brought on board Awanish Mishra as Deputy Editor, Industry & Corporate Affairs He joins in from Wealthy India, where he was CEO during his one-year stint

Abhishek Mehrotra Sep 12, 2014 2:41 PM

Gautam Bhanot joins NewsX as National Revenue Head?blur=25

Bhanot will be responsible for the overall sales and revenue generation of the channel. He joins NewsX from Network18, where he had a stint of nine years

exchange4media Staff Sep 11, 2014 11:19 AM

'We The People' becomes longest running show on any news channel?blur=25

'We The People' first went on air on January 26, 2001 on NDTV 24x7. This landmark achievement was tweeted by Barkha Dutt, the show’s Editor-Anchor and Editor-in-Chief, NDTV

exchange4media Staff Aug 27, 2014 7:51 AM

Harvir Singh joins as Editor?blur=25

As per industry sources, this is Singh’s second stint with the Bhaskar Group. He was earlier Editor of Business Bhaskar. Singh has over two decades of experience, especially in financial journalism

exchange4media Staff Aug 14, 2014 1:30 PM