poonam nikam?blur=25

Previously, Nikam was the Global Communications Manager at ByteDance

exchange4media Staff May 24, 2021 12:36 PM

Poonam Prahlad?blur=25

Poonam Prahlad, Founder & Director, Media Moments, speaks on her win, female leadership, role of women in restructuring the industry, future goals and more

exchange4media Staff Sep 18, 2020 9:21 AM

ad impact?blur=25

Mathrubhumi MD Shreyams Kumar commented on the Group's Onam success story, saying that it is a recognition of the brand values and audience connect that the group enjoys

exchange4media Staff Sep 17, 2020 2:36 PM


The new campaign unveiled for Onam is intended to make a big splash in the toothpaste category

exchange4media Staff Aug 31, 2020 11:39 AM


The programme is a mix of many entertainment shows, featuring celeb skits, drama and Onam-special games

exchange4media Staff Aug 29, 2020 2:04 PM


Industry players say although advertisers have curtailed spends this year they are still optimistic and looking forward to the market bouncing back

Simran Sabherwal Aug 28, 2020 9:26 AM


In the run up to Onam, leading brands see positive signs and are looking to make up for some of the losses accounted in the first quarter of the financial year

Simran Sabherwal Aug 27, 2020 9:23 AM

Go Dakshin?blur=25

As part of ‘Go Dakshin’ series, M V Shreyams Kumar, Rajya Sabha MP & Mathrubhumi Group MD, spoke to Nawal Ahuja, Co-founder, exchange4media Group, about expectations from Onam & more

exchange4media Staff Aug 26, 2020 9:44 AM


One of the highlights will be actor Mohanlal’s Onam special event 'Lalonam, Nallonam'

exchange4media Staff Aug 25, 2020 4:05 PM


#ThankYouNurses campaign, led by a digital film, has been conceptualised by VMLY&R

exchange4media Staff Aug 24, 2020 3:07 PM


The campaign, “We are Maveli”, urges the readers of Kerala to nominate selfless, generous and kind-hearted people they know who are the real life Mavelis of the State

exchange4media Staff Aug 20, 2020 9:13 PM


Catering to the need of customers, the new packages offered by DishTV have been devised keeping in mind the diverse choice of content across various segments

exchange4media Staff Aug 17, 2020 2:29 PM

Sonam Shah?blur=25

Sonam Shah, Founder and CEO, Treize Communications speaks about the attributes of a leader, role of women in restructuring the industry, her future goals and more

exchange4media Staff Aug 14, 2020 8:36 AM


Advertising volume/revenue might not be better than the last onam, but it is definitely expected be better than the last few months

Sonam Saini Aug 10, 2020 9:05 AM


To mark the auspicious day, people offer special prayers and draw flower rangolis called Pookkalam near their doors to welcome king Mahabali

exchange4media Staff Aug 7, 2020 5:43 PM


By streaming signals of positivity through Onam campaign, ManoramaOnline is welcoming agencies & advertisers to become a part of this epic bounce back and reach their target consumers

exchange4media Staff Aug 4, 2020 4:01 PM

MV Shreyams Kumar?blur=25

MV Shreyams Kumar, Managing Director, Mathrubhumi, speaks to exchange4media about the learnings from the pandemic, situation in Kerala and much more

Simran Sabherwal Jul 22, 2020 6:39 PM

Mathrubhumi onam campaign?blur=25

The Mathrubhumi Group has launched a campaign ‘Kerala’s Festival, India’s Opportunity’, informing advertisers that Kerala is back in Business with consumers looking to purchase

Simran Sabherwal Jul 22, 2020 6:35 PM