ABP Network Appoints Poonam Gaurav Batra as Regional Director- Ad Sales

The announcement was made through an internal communication by ABP Network's CEO, Sumanta Dutta

by e4m Staff
Published: Apr 17, 2025 9:24 PM | 1 min read

In a significant development at ABP Network, the company has appointed Poonam Gaurav Batra as the Regional Director- Ad Sales, effective from April 17, 2025. In her new role, Poonam will be responsible for strengthening regional sales strategies, ensuring revenue growth, and enhancing client partnerships, with a special focus on accelerating sales in North India.

The announcement was made through an internal communication by ABP Network's CEO, Sumanta Dutta. In the mail, Dutta highlighted, “Poonam is an experienced sales leader with over 23 years of leadership experience at regional and zonal levels. She has held key positions at esteemed media organizations such as ABP Private Limited and The Times Group. Her expertise lies in strategic planning, business development, and client relationship management. Poonam’s proven ability to drive consistent growth across traditional and integrated sales channels, along with her skill in building high-performing teams, makes her an invaluable addition to our sales leadership team.”

In this leadership role, Poonam will play a key part in driving sales momentum in North India and will work closely as an integral part of Saikat Dutta’s team. It is noteworthy that ABP Network has also announced the appointment of Saikat Dutta as Vice President- Ad Sales, effective today.