mai
The jury will be chaired by Mainak Dhar, Managing Director of McCain Foods in India
Chinki Sinha resigned as the editor of Outlook magazine a few days ago
Maitri Advertising collaborated as the creative partner for the two films
e4m Staff Mar 20, 2026 1:39 PM
Soumitra Maity, Head - PR & Comms, ShareChat & Moj discusses his journey in communications, AI’s impact on the industry, crisis management, executive visibility, startup communications, and more
Ritika Upmanyu Mar 12, 2026 2:49 PM
According to an estimate, India’s online home services market is projected to grow at a CAGR of 18–22% to reach ₹8,500–8,800 crore by FY30
Pooja Yadav Mar 12, 2026 9:00 AM
Eyesight specialises in the design, organization, and artistic and technical execution of events and shows
e4m Staff Mar 11, 2026 8:47 AM
Chief Minister Siddaramaiah announced this move while presenting the state’s 2026–27 Budget in the Legislative Assembly
Huot moves to Netflix from dentsu where she was the SVP, Global Gaming Strategy
The aim of Personal Intelligence is to increase relevance and make conversations more personalised by pulling in details scattered across a user's accounts
e4m Staff Jan 17, 2026 11:53 AM
Nearly 48% of Indian consumers want more inclusive representation in advertising, well above global averages, highlighting a clear demand for inclusivity
Soumya Gawri Jan 6, 2026 9:04 AM
The long-awaited update will let users modify their @gmail.com ID while retaining data, access and account history
e4m Staff Dec 26, 2025 1:00 PM
Jonathan, Kush Maini, and Nitanshi Goel have also been roped in as brand ambassadors
A seasoned data and commerce leader steps into a pivotal role as Omnicom’s merger moves reshape the future of marketing and digital retail
Tushar Gupta will take over as P&G’s Category leader - Hygiene and Health Care
A sweeping consent-first regime is dismantling India’s tracking-driven marketing economy and forcing brands to rebuild their entire digital stack from the ground up
e4m Staff Nov 25, 2025 12:30 PM
Daily Mail and General Trust (DMGT) said it has entered formal discussions with RedBird IMI
TurboTax, Credit Karma, QuickBooks and Mailchimp to be integrated directly with ChatGPT as Intuit deepens its AI-driven platform strategy
e4m Staff Nov 19, 2025 11:09 AM
MarTech investments are delivering record ROI in 2024–25, with AI, automation, and CRM integration driving measurable revenue gains, cost savings, and higher campaign efficiency.
Brij Pahwa Nov 11, 2025 1:55 PM
Jeremy Hogg comes to M+C Saatchi Group following a four-year tenure at Howatson+Company
Before joining ShareChat, he served as Associate Director at MSL India
e4m Staff Oct 29, 2025 12:44 PM
Vedant Lamba talks about identifying opportunities in India’s growing urban fashion ecosystem, understanding consumer behaviour in the streetwear market
e4m Staff Oct 23, 2025 4:03 PM
The campaign, conceptualised by Maitri Advertising Works for Mathrubhumi, features Roshan Mathew
Exclusive to Perplexity Max subscribers, the tool promises smarter inbox management at $200 a month
e4m Staff Sep 23, 2025 1:56 PM
Email marketing is highly effective in driving customer retention, delivers 3-4x better conversion rates with eComm, BFSI, travel being big investors; industry watchers say the real driver remains ROI
Sunidhi Vijay Sep 22, 2025 8:32 AM
The winning brief came from Bingo!, the packaged snacks brand from ITC Foods, which sought innovative packaging for its festive gift packs
The agency bagged 17 metals, including 5 Gold, 8 Silver, and 4 Bronze for its outstanding work
The agency bagged 17 metals including 5 gold metals, 8 silver & 4 bronze metals across categories
Among the other winners are Flipkart Internet, Havas, Divo, Hiveminds, Amazon Prime Video, Wipro, ShareChat and Jio Star India - Star Vijay
Satyan Gajwani, Vice Chairman, Times Internet, and Priya Choudhary, Director, Business Solutions & Insights, Google, have been elected as Co-Chair
e4m Staff Jul 29, 2025 12:10 PM
Chakraborty passed away late Saturday evening at approximately 10:45 PM in Kolkata
e4m Staff Jul 27, 2025 12:48 PM
Google’s shoppable ad tiles marry product discovery with performance marketing
Shantanu David Jul 25, 2025 9:08 AM
Kicking off the collaboration is 'Tu Yaa Main', the upcoming film starring Shanaya Kapoor and Adarsh Gourav
e4m Staff Jul 24, 2025 4:40 PM
The world’s third-largest content delivery network—Cloudflare—serves several top news publishers, including leading Indian dailies
Kanchan Srivastava Jul 21, 2025 9:18 AM
Guest Column: Puravansh Maitreya, Head of Marketing at Lava International Limited, says creator creativity and cost must align with business goals in today’s evolving marketing landscape
Puravansh Maitreya Jul 4, 2025 12:34 PM
Prior to this, Maitri Dedhia was with Starcom as Assistant Manager - Digital Planning
Soma Maitra comes with over 25 years of experience across Retail, FMCG, Direct Selling, and Consulting
e4m Desk Jun 26, 2025 12:28 PM
The agency took home a string of accolades across both shows, continuing a remarkable run that began last year when it became the first South Indian agency to win a Grand Prix at the Abbys
e4m Staff May 28, 2025 5:05 PM
Ameer joined Lintas in 1996 and has been recognised as one of the longest-serving PR agency heads in the industry
e4m Staff May 27, 2025 7:17 PM
This year’s campaign took a humorous yet impactful approach to warn players about the risks of purchasing in-game currency (UC) from untrustworthy sources
e4m Staff Apr 3, 2025 11:37 AM
Prior to this, Pooja Maitra was the Deputy General Manager – Content & Communication at the National Skill Development Corporation
e4m Desk Mar 26, 2025 12:12 PM
Conceptualized by creative agency The Womb, the brand is rolling out a series of digital short films in addition to the main ad film, featuring Bajpayee
e4m Staff Mar 19, 2025 6:48 PM
For years, Taboola has served ads on Microsoft-owned digital properties and apps including MSN
e4m Staff Mar 19, 2025 5:38 PM
Millennials and Gen Z from India are adding Chiang Mai to their bucket list and driving travel interest accounting for almost 90% of Chiang Mai Airbnb bookings in the first three quarters of 2024
e4m Staff Feb 19, 2025 4:19 PM
Puravansh Maitreya, Head of Marketing at Lava International, talks about the brand journey, changing market dynamics, product innovation, marketing strategy and more
Ritika Raj Feb 7, 2025 12:32 PM