Keerthy Suresh and Sonam Kapoor?blur=25

The creative and script have been developed by marketing agency Ripple Links

exchange4media Staff Mar 30, 2022 1:55 PM

Kotak Life campaign?blur=25

The campaign #KaroLifeKiSearchShuru aims to create awareness amongst people who tend to procrastinate their decision to secure the future of their loved ones

exchange4media Staff Mar 29, 2022 2:39 PM

e4m Pitch CMO?blur=25

At e4m Pitch CMO Summit 2022, an expert panel deliberated on the topic of 'Building salience for EMI service for online purchases' and explored its various aspects

exchange4media Staff Mar 28, 2022 11:50 AM

N Dilip Venkatraman?blur=25

Venkatraman has over 20 years of experience in the industry and has worked with several top media organisations

exchange4media Staff Mar 21, 2022 12:48 PM

Kotak Mahindra Mutual Fund campaign?blur=25

The ad campaign is live on TV, print, outdoor, digital media, OTT platforms & social networks

exchange4media Staff Mar 19, 2022 8:26 AM

Mahindra Group?blur=25

In his new role, Goel will report to Asha Kharga, Chief Customer and Brand Officer, Mahindra Group

exchange4media Staff Mar 9, 2022 3:13 PM

Varsha Chainani?blur=25

In today’s ‘Women Achievers 2022’ series, Chainani, Sr VP, Group Communications at Mahindra Group, opens up about striking a balance between her professional and personal life

Shrabasti Mallik Mar 3, 2022 12:14 PM

Priya Zutshi?blur=25

Prior to this, Zutshi had a 5-year stint with Mahindra Group as Senior Manager -  Group Communications

exchange4media Staff Mar 1, 2022 5:31 PM


The campaign features Ajay Devgn and will be promoted across different media including TV and digital platforms

exchange4media Staff Feb 21, 2022 2:00 PM


The film connects back to the SUV heritage of Mahindra by incorporating a modern rendition of an iconic Bollywood song that features a Mahindra 4x4 vehicle

exchange4media Staff Jan 30, 2022 10:00 AM


The campaign #IndiaLovesAGoodRace has been conceptualised by BBH India

exchange4media Staff Jan 29, 2022 8:28 AM


The iconic bikes have been relaunched by Mahindra’s Classic Legends and the inaugural campaign has been conceptualised by Lintas Live

Mansi Sharma Jan 18, 2022 8:51 AM

Abhilasha Gupta?blur=25

Guest Column: Abhilasha Gupta, Head - Global Corporate Communications & Public Affairs, Tech Mahindra, shares how to master the art of storytelling to build a compelling communication strategy

Abhilasha Gupta Jan 12, 2022 10:46 AM

Automobile ad budget?blur=25

The total cumulative advertising spends by these companies were down by 26.38% to Rs 3415 crore in FY21 from Rs 4639 crore in FY20

Javed Farooqui & Kanchan Srivastava Dec 24, 2021 8:52 AM