inc
The programme aims at helping Indian game development studios transition from building games to creating globally competitive gaming businesses
e4m Staff Jul 14, 2026 12:22 PM
Brands are increasingly hiding or removing their logos to spark curiosity, conversation and recall, showing that modern marketing is as much about building memory as boosting visibility
Shalinee Mishra Jul 11, 2026 9:20 AM
Guest Column: Haresh Nayak, CEO of Connect Network Inc., on why the next decade of marketing belongs to organisations that plan with intelligence, not assumptions
Haresh Nayak Jul 11, 2026 8:30 AM
William Hart has joined Estée Lauder as SVP – Global Growth Marketing & Media, aiming to enhance the company's marketing strategy and drive growth across its beauty brands
Restaurant Brands Asia Limited is the operator of Burger King in India and Burger King and Popeyes in Indonesia
This partnership marks a continuation of Confiance's growing focus on building category-defining narratives for India's emerging consumer brands
e4m Staff Jul 6, 2026 11:57 AM
The survey is conducted by Ipsos and PRCAI in collaboration with Astrum Reputation Advisory, capturing insights from consultancies and corp comm teams, and mid to senior level industry professionals
In this expanded role, Dan Pantumsinchai will work with the teams & clients across APAC to bring together gaming and entertainment capabilities to drive growth and connect culture to commerce.
The collaboration will bring together WPP's media data, technology & commerce expertise to support Estée Lauder’s prestigious portfolio of 20 iconic brands
New platform aims to connect founders, investors, mentors and industry leaders while amplifying West Bengal's entrepreneurial success stories
She will lead Pinterest's global communications function, overseeing corporate, product, policy, financial, consumer, international, and internal communications
e4m Staff Jul 2, 2026 10:25 AM
According to the company, the equity shares have been issued at ₹8.50 per share, including a premium of ₹7.50 per share
e4m Staff Jul 1, 2026 11:19 AM
Rather than population growth alone, marketers are tracking affluent non-metro consumers with higher purchasing power and regional preferences, reshaping media, localisation and premium positioning
Sunidhi Vijay Jul 1, 2026 9:11 AM
Premjeet Sodhi, Global Analytics Lead at WPP Media, writes attention measurement, as it currently exists, has brought new knowledge but is only a promising first draft
Premjeet Sodhi Jun 30, 2026 12:17 PM
Siddharth Roy Kapur will provide strategic guidance on content investment opportunities, industry partnerships, platform expansion and long-term value creation
e4m Staff Jun 29, 2026 4:02 PM
Denton joins Nike from Pfizer, Inc., where he has served as Chief Financial Officer and Executive Vice President since May 2022
e4m Staff Jun 26, 2026 1:37 PM
Snapchat’s Kate Bird says the future of social media lies in connection, community and participation, not passive scrolling or automation alone
Brij Pahwa Jun 24, 2026 12:07 PM
Joe Jordan, currently Chief Operating Officer and President – Domino's U.S., will take on the new role effective October 1, 2026
e4m Staff Jun 23, 2026 12:17 PM
Brands are increasingly participating through experiences, partnerships and cultural platforms but creators note that true representation cannot be restricted to a single month
Shalinee Mishra Jun 22, 2026 1:29 PM
Lodestar UM will lead AMFI's end-to-end media strategy, planning and buying responsibilities
e4m Staff Jun 19, 2026 11:10 AM
Snap Inc.'s India marketing head Ankit Goyle told the Pitch CMO Summit that Gen Z's ₹930 billion spending power demands a complete rethink of how brands tell stories and measure attention
e4m Staff Jun 18, 2026 12:36 PM
Prashant recently resigned from Tata Consumer Soulfull where she was the Chief Marketing Officer
e4m Staff Jun 17, 2026 3:01 PM
Amit Banati most recently served as Chief Financial Officer at Kenvue
e4m Staff Jun 17, 2026 2:42 PM
As per the central bank said the objective was to ensure that incentive structures do not encourage aggressive sales practices or lead to the mis-selling of products
e4m Staff Jun 16, 2026 12:15 PM
Kumar is currently serving as Chief General Manager of BSNL’s Maharashtra circle
e4m Staff Jun 12, 2026 5:56 PM
Prior to her elevation, Minali Bhawsar held the role of Senior GM - Category Marketing
e4m Desk Jun 12, 2026 12:43 PM
Neha Jolly Sawhney, Head of Ad Revenue, and Yagnesh Ravi, Lead Ad Solutions at Snap Inc., discuss Snapchat’s growing adoption among advertisers in India
Sunidhi Vijay Jun 5, 2026 8:57 AM
Ankit Goyle, Head of India Marketing, Snap Inc.,will share key insights on the topic, ‘Beyond the Feed: Storytelling for Gen Z’
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores the growing influence of AI across the communications landscape
Ganapathy Viswanathan Jun 3, 2026 9:12 AM
Hindustan Media Ventures’ total income for the quarter stood at Rs 229.49 crore
e4m Staff May 28, 2026 4:45 PM
Leading D2C beauty brands, especially the luxury ones, are doubling down on retail expansion to capture conversions and deepen consumer trust
Kanchan Srivastava May 26, 2026 8:52 AM
Total income for the quarter came in at Rs 982 crore, slipping 17% YoY
e4m Staff May 22, 2026 12:07 PM
The dispute arises from an alliance agreement under which JioStar had agreed to sublicense TV broadcasting rights for ICC
e4m Staff May 22, 2026 10:50 AM
Independent agencies have been able to understand internet culture due to leaner teams, faster decision-making and deeper immersion in online behaviour, share industry players
Sunidhi Vijay May 19, 2026 8:33 AM
Most recently, Arocho served as Senior Vice President, Global Consumer Products and Franchise Management at Paramount Global
e4m Staff May 16, 2026 9:09 AM
Meta also says it plans to roll out Side Chat feature on WhatsApp over the next few months
e4m Staff May 16, 2026 7:35 AM
Beauty and personal care brands are rapidly adapting to consumers seeking premium experiences at accessible price points, with mini serums, travel-sized perfumes and trial packs driving acquisition
Sunidhi Vijay May 15, 2026 8:43 AM
Soam has several years of experience in the media industry, particularly in television journalism
e4m Staff May 14, 2026 5:05 PM
InCred Holdings generates almost its entire revenue and conducts its business activities primarily through the material subsidiary
Speaking during the company's fourth quarter earnings call, Nair said the beauty and well-being business grew USG at 8%
Google Services revenue grew 16% to USD 89.6 billion, led by a 19% jump in Search and subscriptions, while YouTube advertising rose 11%
e4m Staff Apr 30, 2026 9:16 AM
Doug Hott will be replacing Derek Andersen who expected to leave on May 8
Chandan was the Vice President of Sales at Sony Pictures Networks India
e4m Staff Apr 14, 2026 12:41 PM
Sarvesh Sahni has been onboarded as Marketing Director - Skincare & Women’s Health for AMENA Region (Asia, Europe, Middle East & North Africa)
Sajja Praveen Chowdary currently leads the ‘Policybazaar for Business’, the Corporate/SME Insurance & Reinsurance arm of Policybazaar
Industry observers share test cycles have become much tighter and platforms are now expected to demonstrate incrementality or measurable outcomes quickly, with most rationalising technology stacks
Shantanu David Apr 7, 2026 8:56 AM