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Alpana Singh Joins IFFCO-TOKIO as Whole Time Director of Marketing?blur=25

Before joining IFFCO-TOKIO, Singh held several senior leadership positions at Bajaj General Insurance

e4m Staff Jul 3, 2026 2:45 PM

Kshitiz Singh Appointed Chief Business Officer at Redcliffe Labs?blur=25

Kshitiz joins Redcliffe Labs with over 26 years of experience across sectors like diagnostics, healthcare, pharmaceuticals and FMCG

e4m Staff Jun 30, 2026 12:54 PM

Publishers Accuse OpenAI and Microsoft of Unauthorized Content Use?blur=25

Publishers like The New York Times, Ziff Davis, Merriam-Webster, and Encyclopedia Britannica are some of the prominent names in this complaint

e4m Desk Jun 25, 2026 4:06 PM

Ellen Griffin and Charlotte Lee?blur=25

Ellen Griffin, Global Brand President, OMD, and Charlotte Lee, President, OMD APAC, discuss why innovation is flowing from APAC to the world, and what the Omnicom-IPG integration means for future

Neeta Nair Jun 25, 2026 8:51 AM

Apurvaa Pandey Promoted to Global Marketing Communications Manager at IFF?blur=25

Before International Flavors & Fragrances, Apurvaa Pandey was with DuPont Nutrition & Biosciences

e4m Staff Jun 12, 2026 12:05 PM

rediffusion?blur=25

A report from Rediffusion’s ICYMI explains how India’s most profitable banks turned customer trust into record earnings, with HDFC Bank and SBI leading the pack

e4m Staff Jun 5, 2026 7:30 PM

Microdramas Transform Digital Advertising with Engaging Storytelling?blur=25

On ShareChat and Moj, microdramas generate over 500 million daily episodic views, with audiences following storylines across multiple episodes

NATIVE CONTENT Jun 2, 2026 12:59 PM

After austerity call, fuel inflation puts India’s ad economy on edge?blur=25

Urban middle-class sentiment is weakening faster than rural, which is hurting brands badly. This has begun to impact their media plans, say industry experts

Kanchan Srivastava May 28, 2026 9:02 AM

sandeep goyal?blur=25

Guest Column: Dr. Sandeep Goyal shares why Goafest must adopt the Cannes Lions playbook to become a world-class creative festival

Sandeep Goyal May 26, 2026 8:52 AM

Dr. Sandeep Goyal shares his take on the recently concluded Goafest 2026?blur=25

Guest Column: Dr. Sandeep Goyal shares his take on the recently concluded Goafest 2026 - what worked and what could be improved

Sandeep Goyal May 25, 2026 8:27 AM

Gaurav Jain appointed COO at Redcliffe Labs?blur=25

Jain joined Redcliffe Labs in November 2021 as Senior Vice President & Head of Growth

e4m Staff May 5, 2026 12:32 PM

rediffusion Narrative?blur=25

Rediffusion Narrative is being spearheaded by broadcast and media veteran Ambica Kuthiala

e4m Staff May 4, 2026 8:00 AM

brand interface?blur=25

Industry observers say brands now need to interpret context, memory, and preference, start building for agents, while doing the balancing act between automation and intentional brand building

Anuja Jain Apr 13, 2026 9:01 AM

Sandeep Goyal, Dr Annurag Batra?blur=25

In a candid conversation with Dr Annurag Batra, Rediffusion's MD looks back on his 40 years in the industry, and what lies ahead

e4m Staff Apr 11, 2026 8:18 AM

Rediffusion Consumer Lab?blur=25

This intelligence report by Rediffusion Consumer Lab provides a deep dive into the ‘Attention Economy’

e4m Staff Apr 8, 2026 9:46 AM

Satish Paliwal appointed Director National Sales at Redcliffe Labs?blur=25

Prior to this, Satish Paliwal served as Chief Operating Officer at Krsnaa Diagnostics

e4m Staff Apr 1, 2026 12:26 PM

Netflix?blur=25

The company's ad-supported tier will now cost $8.99 a month, compared with $7.99 earlier

e4m Desk Mar 27, 2026 2:13 PM

IPLreport?blur=25

IPL 2026 squads highlight a mix of experienced veterans and emerging young players, reflecting teams’ balance

e4m Staff Mar 25, 2026 11:44 AM

TRAI, tariff regime, broadcasting market?blur=25

The study by the Esya Centre highlights that the current NTO and new regulatory framework have introduced a 2-part pricing model comprising a network capacity fee and separate content charges

e4m Staff Mar 24, 2026 11:20 AM

Ellen Griffin appointed Global Brand President OMD?blur=25

Ellen Griffin most recently served as the agency’s President, Global Chief Operating Officer

e4m Staff Mar 18, 2026 8:27 AM

Dr. Sandeep Goyal?blur=25

Dr. Sandeep Goyal, Chairman of Rediffusion, comments on Cars24’s recent spoof of competitor Spinny’s campaign, and the exit of Cars24 CEO Himanshu Ratnoo

Sandeep Goyal Mar 12, 2026 9:07 AM

2026 ICC Men’s T20 World Cup?blur=25

The 2026 ICC Men’s T20 World Cup produced a tournament packed with explosive batting, disciplined bowling and several standout individual performances, says an analysis by Rediffusion and ICYMI

e4m Staff Mar 11, 2026 10:29 AM

Sandeep Goyal, MD of Rediffusion?blur=25

As Sandeep Goyal, MD of Rediffusion, marks four decades in the business today, he speaks to e4m candidly about the gut, the grind, and where he feels Indian advertising lost its way

Aryendra Khan Mar 10, 2026 9:35 AM

Sandeep Goyal Chairman, Rediffusion?blur=25

How a baker, a ship captain, and a spin bowler on a volcanic rock are winning the internet — one savage-sweet tweet at a time, writes Sandeep Goyal Chairman, Rediffusion 

Sandeep Goyal Mar 2, 2026 8:01 AM

Rediffusion executes APAR’s new TVC with Sonu Sood?blur=25

The new TVC showcases APAR’s presence in India’s assets like the Vande Bharat Express, INS Vikrant and strategic defence applications

e4m Staff Feb 5, 2026 2:02 PM

Indian luxury brands close revenue gap with global players in FY25: Rediffusion report?blur=25

As per data compiled by Rediffusion’s ICYMI platform, the growth is being fuelled by repeatable shifts in consumption patterns, a move from occasion-led purchases to everyday luxury

e4m Staff Jan 24, 2026 10:27 AM

BMW India?blur=25

Rediffusion managed BMW India’s creative, digital, strategy and dealer communications since 2022

e4m Staff Jan 19, 2026 1:43 PM

Rediffusion-ICYMI Report?blur=25

In this ICYMI report, we break down India's 2026 mindset: how confidence and concern are fighting for the driver's seat.

e4m Staff Jan 12, 2026 8:05 AM

Rediffusion?blur=25

The annual Hits & Misses consumer survey maps India’s Emotional, Cultural and Economic pulse

e4m Staff Jan 2, 2026 1:50 PM

Kansai Nerolac Paints?blur=25

The two-ad Gen AI created campaign has been scripted by Rediffusion and created in Gen AI by Aesthetic Intelligence Lab

e4m Staff Dec 22, 2025 1:10 PM

Rediffusion’s Red Lab decodes Gen Z slang?blur=25

The Gen Z Slang Report looks at more than 100 high-frequency terms used by young consumers today

e4m Staff Dec 13, 2025 11:18 AM

Rediffusion-ICYMI Report?blur=25

In this ICYMI report, we trace the 18-year journey of the IPL’s most expensive buys, year by year

e4m Staff Dec 11, 2025 8:47 AM

Dr. Sandeep Goyal?blur=25

On his birthday, we extend our wishes to a truly multifaceted leader across advertising, entrepreneurship, academia, and public service

e4m Staff Dec 4, 2025 9:06 AM

Prof. KG Suresh?blur=25

Prof. KG Suresh currently serves as the Director, India Habitat Centre

e4m Staff Nov 25, 2025 5:43 PM

Dr. Sandeep Goyal, Chairman of Rediffusion, speaks exclusively to e4m about the AI Association of India?blur=25

Dr. Sandeep Goyal, Chairman of Rediffusion, speaks exclusively to e4m about the AI Association of India’s positioning as an architect, his take on ‘ethical AI’ and more’

Ruhail Amin Nov 24, 2025 9:13 AM

iffi?blur=25

Mukherjee has been nominated under Indian Panorama for his film Binodiini

e4m Staff Nov 7, 2025 9:08 PM

Ariff Bham joins Metro Brands as AVP – Business Head, Sports Division?blur=25

Prior to this, Ariff Bham was associated with Reliance Brands Limited

e4m Staff Nov 7, 2025 12:34 PM

Rediffusion-ICYMI report?blur=25

Rediffusion’s ICYMI presents an intriguing look at the stats on ducks in Indian cricket in its latest report

e4m Staff Oct 27, 2025 9:02 AM

Rediffusion Red Lab Dhanteras & Diwali Report?blur=25

According to a Rediffusion Red Lab Dhanteras & Diwali Report on India's millionaires, India’s millionaire count has surged 445% since 2017

e4m Staff Oct 16, 2025 9:43 AM

Rediffusion's Navonil Chatterjee joins Creativeland Asia as Chief Strategy Officer?blur=25

Navonil Chatterjee will also be Managing Partner for Crossbow Insights, the research division of Creativeland Asia

e4m Staff Oct 9, 2025 10:38 AM

icymi report?blur=25

Rediffusion’s ICYMI report chronicles R Ashwin’s journey to 500 Test wickets

e4m Staff Oct 4, 2025 11:03 AM

Arun Nanda?blur=25

Kamlesh Pandey, renowned advertiser and screenwriter, pays tribute to the late Diwan Arun Nanda, recalling his ‘courage and risk-taking’ spirit

Kamlesh Pandey Sep 8, 2025 3:56 PM

Arun Nanda, Arijit Ray?blur=25

Arijit Ray, CEO & Founder - The Unlock Company, writes how Arun Nanda had a profound impact on him personally and professionally

Arijit Ray Sep 8, 2025 9:10 AM

Diwan Arun Nanda, D Rajappa?blur=25

D Rajappa, ex-President Rediffusion, and Founder Aamrass Digimarc LLP, recalls Arun Nanda as Indian advertising’s prima donna

D Rajappa Sep 8, 2025 8:53 AM

Divya Radhakrishnan?blur=25

Divya Radhakrishnan shares her first impressions of Arun Nanda, his legendary status and principles that left the deepest mark

e4m Staff Sep 6, 2025 7:59 PM